Senior/Lead Front End Engineer

About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.

About Choreograph: A Leading WPP Media Brand Choreograph is WPP’s global data products and technology company. We’re on a mission to transform marketing by building the fastest, most connected data platform that bridges marketing strategy to scaled activation. We work with agencies and clients to transform the value of data by bringing together technology, data and analytics capabilities. We deliver this through the Open Media Studio, an AI-enabled media and data platform for the next era of advertising.

Role Summary and Impact The Director, Design QA ensures that web applications, user interfaces, and digital experiences are built to the highest standards, aligning with both design specifications and user expectations. This role focuses on identifying, debugging, and resolving design inconsistencies, usability issues, and user experience flaws before they reach production.

• Design QA & Issue Identification
  • Review digital product implementations to ensure fidelity to design specifications, identifying inconsistencies in layout, typography, spacing, and interaction patterns.
  • Conduct manual and automated visual regression testing to detect unintended UI changes across breakpoints and platforms.
  • Identify and debug usability issues, interaction inconsistencies, and performance bottlenecks that impact the user experience.
  • Validate accessibility compliance, ensuring adherence to WCAG standards and best practices.
• Debugging & Collaboration
  • Work closely with front-end developers to troubleshoot and resolve UI/UX issues, providing detailed feedback and solutions.
  • Partner with designers to refine design specifications, ensuring they are clear, implementable, and optimized for real-world usage.
  • Collaborate with product managers to prioritize and address critical design issues that impact usability and user satisfaction.
  • Establish and maintain documentation of design QA processes, best practices, and known issues for ongoing reference.
• Process Improvement & Automation
  • Define and implement a robust design QA workflow, integrating automated UI testing tools (e.g., Storybook, Percy, Chromatic) into the development pipeline.
  • Advocate for a shift-left testing approach, embedding QA practices earlier in the design and development cycle.
  • Continuously refine testing methodologies, leveraging emerging tools and frameworks to improve efficiency and coverage.
  • Conduct usability testing sessions to gather real-world insights and validate design decisions.

Skills and Experience At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

WHO WE ARE LOOKING FOR As a Senior/Lead Front-End Engineer at Choreograph, you will work with a dedicated team to build captivating online experiences with a strong focus on quality and creating value for our clients. You’ll work with a team of developers using open-source technologies, tools and delivery approaches to rapidly design and build. Our philosophy of continuous improvement means all team members are committed to play and reinvent the way we work, encouraging everyone to grow and improve their skills.

• Lead the effort of accurate estimates on requirements for all of the FE development.
• Ensure all tasks are completed as planned and executed to the highest level of quality and efficiency.
• Work collaboratively with the Design and Product practices.
• Ensure all new UX / Design brief is fully understood, technically assessed, and signed off for your project before development.
• Produce clean, efficient, reusable, tested code.
• Advanced OOP in Typescript.
• React Application state management (e.g. ngrx, redux).
• Advanced HTML5, CSS and CSS preprocessors (Sass).
• Automated TDD and BDD approaches using frameworks like Cypress, Jest, Jasmine, Mocha or Chai with Protractor and Karma.
• Package managers (NPM or Yarn).
• Webpack node.js is a big plus as we tend to build our facades in it.
• Version control using Git with Github or GitLab.
• Web development with API-feed data.
• Progressive Web Apps (PWA).
• Using style / brand guides.
• Working with designers (graphic and UX).
• Designing and implementing technical solutions that are robust, scalable, performant and secure.
• Ability to assess the impact of decisions made when designing and implementing solutions on our client’s bottom line.
• Great interpersonal skills; able to communicate at all levels of seniority and levels of technical understanding.
• Influencing technical decisions in a project.
• JavaScript without frameworks.
• Attention to detail and producing pixel perfect implementation of designs.
• A strong work ethic: able to work under pressure and juggle multiple responsibilities to meet deadlines and deliver great results.
• An ability to work without close supervision, supply clear progress updates, raise concerns when necessary and manage your own time to meet deadlines.
• Ability to provide an interface to perform e2e tests from eXecutable Specification (Gherkin syntax).
• Staying abreast of the latest developments in Front-end.
• Strong sense of UX from a coding perspective.
• Mentoring junior developers.

KNOWLEDGE Web Accessibility (specifically WAI-ARIA). Working in a CI / CD environment. Using containers / Docker. Atomic or material design. Agile / Scrum. Sound understanding of coding standards and conventions. Documentation. Familiarity with OpenAPI.

NICE TO HAVE Familiarity with Python and Go. HATEOAS / Hypermedia APIs.

Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location.

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