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- Tasks: Lead exciting football brand marketing campaigns and ensure consistent representation across all channels.
- Company: Join Entain, a leader in sports betting and interactive entertainment, focused on innovation and people.
- Benefits: Enjoy a competitive package, yearly bonuses, hybrid working, and wellbeing support.
- Why this job: Be part of a dynamic team that celebrates success and values creativity and collaboration.
- Qualifications: Experience in brand management, strong communication skills, and a proactive, results-oriented mindset required.
- Other info: This role requires relocation to Gibraltar; embrace a vibrant culture and diverse community.
The predicted salary is between 36000 - 60000 £ per year.
Full-time Sports betting, gaming and interactive entertainment are evolving, and we’re leading this change by prioritizing people and delivering exciting, engaging experiences. Join Entain and be part of a team pushing boundaries with innovation and technology, all while celebrating our people. When you join us, it’s your game — let’s win together.
THIS ROLE REQUIRES RELOCATION TO GIBRALTAR
We are hiring within our Brand team! As a Brand Manager for our Coral brand, focusing on Football-related activities, you will lead brand marketing campaigns and ensure consistent brand representation across all channels for one of our key brands. Your responsibilities include overseeing promotional activities across media outlets like TV, radio, press, events, outdoor advertising, and maintaining brand integrity through digital, CRM, retail, and social media platforms. You will work closely with the Senior Brand Manager to develop a comprehensive brand strategy that elevates the brand and drives commercial growth. The role involves developing and executing brand and product activation plans to boost engagement and performance. We seek a proactive, enthusiastic team player who collaborates well across teams, bringing energy and expertise to the role. Our culture values hard work balanced with celebration of success.
Key Responsibilities:
- Support the development of campaign ideas, media strategies, and plans to enhance brand presence, attract new customers, and increase active players.
- Collaborate across teams to ensure effective activation of the brand strategy across all touchpoints.
- Work with campaign delivery teams to ensure campaigns are consistent across channels and executed seamlessly.
- Partner with media agencies for impactful media activations.
- Assist the Senior Brand Manager in managing and tracking marketing budgets, ensuring spend aligns with plans.
- Monitor, analyze, and report on brand performance.
- Champion the brand and focus on consumer needs.
Qualifications and Skills:
- Experience in brand management and campaign planning.
- Positive, collaborative team player with high self-awareness.
- Strategic thinker capable of managing long-term plans and delivering short-term results.
- Excellent written and verbal communication skills.
- Results-oriented with a pride in achieving goals and celebrating successes.
- Strong troubleshooting skills and ability to thrive in a fast-paced environment.
- Data-literate with analytical skills to interpret data and inform decisions.
- Self-sufficient, proactive, innovative, and capable of generating fresh ideas and collaborative solutions.
At Entain, we offer a competitive package to attract top talent, including benefits such as: Yearly bonus scheme, Private Medical insurance, Hybrid working (4 days in the office), ShareSave scheme, Team and social events, Wellbeing support and more.
Join us and turn recognition into prizes, be part of a talented team, and contribute to an inclusive community that celebrates individuality. If you need adjustments or accommodations during the recruitment process, please contact us.
At Entain, we are committed to diversity, equity, and inclusion, ensuring our people feel valued and respected regardless of how they identify. We adhere to all applicable employment laws and regulations globally.
Brand Manager - Football - Based in Gibraltar employer: Entain
Contact Detail:
Entain Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager - Football - Based in Gibraltar
✨Tip Number 1
Familiarise yourself with the Coral brand and its current marketing strategies. Understanding their recent campaigns and how they engage with football fans will give you a solid foundation to discuss ideas during interviews.
✨Tip Number 2
Network with professionals in the sports betting and gaming industry, especially those involved in brand management. Attend relevant events or join online forums to connect with potential colleagues and gain insights into the role.
✨Tip Number 3
Stay updated on the latest trends in football marketing and consumer engagement. Being able to discuss innovative ideas and how they can be applied to the Coral brand will set you apart from other candidates.
✨Tip Number 4
Prepare to showcase your analytical skills by thinking of examples where you've used data to inform marketing decisions. This will demonstrate your ability to monitor and report on brand performance effectively.
We think you need these skills to ace Brand Manager - Football - Based in Gibraltar
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and qualifications required for the Brand Manager position. Tailor your application to highlight relevant experiences in brand management and campaign planning.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your experience in brand management, particularly in sports or gaming. Use quantifiable achievements to demonstrate your impact in previous roles.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Highlight your strategic thinking and collaborative skills, and provide examples of how you've successfully managed campaigns in the past.
Showcase Your Communication Skills: Since excellent written and verbal communication skills are essential for this role, ensure that your application is free from errors and clearly conveys your ideas. Consider including a brief example of a successful project where your communication made a difference.
How to prepare for a job interview at Entain
✨Know the Brand Inside Out
Before your interview, make sure you thoroughly research the Coral brand and its position in the football betting market. Understand their recent campaigns, target audience, and how they differentiate themselves from competitors. This knowledge will help you demonstrate your passion and suitability for the role.
✨Showcase Your Collaborative Spirit
As a Brand Manager, you'll need to work closely with various teams. Be prepared to discuss examples of how you've successfully collaborated in the past. Highlight your ability to bring people together and drive results through teamwork, as this is crucial for executing brand strategies effectively.
✨Demonstrate Analytical Skills
Since the role requires monitoring and analysing brand performance, be ready to talk about your experience with data analysis. Share specific instances where you've used data to inform decisions or improve campaign outcomes. This will show that you're not just creative but also data-driven.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Think of potential challenges a Brand Manager might face in the football sector and how you would address them. This preparation will help you articulate your thought process clearly during the interview.
