Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Create engaging copy and manage diverse content for marketing communications.
- Company: Join BALI, a leader in UK landscaping, dedicated to innovation and sustainability.
- Benefits: Enjoy hybrid working, flexible hours, and the chance to influence industry standards.
- Why this job: Be part of a creative team shaping the future of landscaping with impactful storytelling.
- Qualifications: Strong writing skills and a passion for storytelling are essential; experience in green industries is a plus.
- Other info: No cover letter needed; just showcase your relevant experience on your CV.
The predicted salary is between 28800 - 48000 £ per year.
Are you a talented wordsmith with a passion for crafting compelling narratives? Policy by Murray are delighted to be working with The British Association of Landscape Industries (BALI), who are looking for a creative Copy and Content Manager to join their dynamic marketing team.
About the Role:
As the Copy and Content Manager you will work as part of the Marketing team to execute the business's marketing strategy by creating clear and engaging copy for internal and external communications, and campaigns aimed at different stakeholder audiences. You will be responsible for defining and maintaining the brand's tone of voice, partnering with Head of Marketing and Communications, Head of Membership, and the Head of Policy and Public Affairs to ensure that all communications are of high quality and consistent across the organisation.
What You’ll Do:
- Craft compelling messaging that strategically supports the Association's objectives, effectively connecting with members, potential members, and key industry stakeholders while maintaining a consistent brand representation.
- Develop comprehensive industry knowledge by collaborating with colleagues, members, and other stakeholders to ensure technically precise and engaging communications across all channels.
- Create diverse content across multiple communication platforms in close collaboration with the marketing team, including managing the quarterly 'Landscape News' journal and developing a strategic press release calendar.
- Proactively support cross-departmental initiatives by editing and proofreading copy, staying current with storytelling techniques, and attending industry events to represent the Association's interests and enhance communication standards.
- Maintain a professional and distinctive tone of voice, continuously updating marketing communication materials and ensuring all content meets current organisational guidelines and industry best practices.
About You:
- Strong writing skills are essential for this role. You must be a skilled content copywriter with a keen understanding of the diverse needs of your audiences and a genuine passion for storytelling. It is also expected that you will be able to disseminate technical language into digestible prose.
- Highly organised, proactive, and personable, you thrive in collaborative environments and are eager to support the marketing, membership, and policy departments with attendance at events.
- Those who have worked in horticulture, construction, landscaping, or other green industries will find the most similarity in this sector. Plus, your knowledge will help shape a flourishing future for the sector!
The British Association of Landscape Industries (BALI) champions excellence in UK landscaping. It supports members with training, accreditation, and industry standards while connecting clients with trusted professionals. Dedicated to innovation and sustainability, BALI raises the profile of landscaping and fosters a thriving, professional industry across the UK.
At BALI, they don’t just talk about the future - they help build it. Join them to lead bold initiatives, influence change, and work with an inspiring network of professionals passionate about creating better landscapes for all.
Salary: negotiable, and dependent on experience
Contract type: full-time, permanent
Working type: hybrid from their office at Stoneleigh Park, Kenilworth with 1-2 days a week from home.
Applicants must have the right to work in the UK. Deadline for applications is 23:59 on Thursday 2nd January. No cover letter is required, but please ensure you have highlighted all relevant experience on your CV.
Both Murray McIntosh and BALI are proud to be equal opportunities employers. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability or age.
Copy and Content Manager employer: Murray McIntosh
Contact Detail:
Murray McIntosh Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Copy and Content Manager
✨Tip Number 1
Familiarise yourself with the British Association of Landscape Industries (BALI) and their mission. Understanding their values and objectives will help you tailor your conversations and demonstrate your genuine interest in contributing to their goals during interviews.
✨Tip Number 2
Network with professionals in the landscaping and horticulture sectors. Attend industry events or join relevant online forums to connect with potential colleagues and gain insights into current trends, which can be beneficial for your role as a Copy and Content Manager.
✨Tip Number 3
Showcase your writing skills by creating a portfolio that highlights diverse content types, especially those relevant to the landscaping industry. This could include articles, press releases, or marketing materials that reflect your ability to engage different audiences.
✨Tip Number 4
Prepare to discuss your approach to maintaining a brand's tone of voice. Think about examples from your past experiences where you've successfully crafted messaging that resonates with various stakeholders, as this will be crucial in your role at BALI.
We think you need these skills to ace Copy and Content Manager
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and skills required for the Copy and Content Manager position. Tailor your application to reflect how your experience aligns with these requirements.
Highlight Relevant Experience: Make sure to showcase your writing skills and any relevant experience in content creation, especially in horticulture, landscaping, or similar industries. Use specific examples that demonstrate your ability to craft compelling narratives.
Showcase Your Creativity: Since the role requires a creative approach, consider including samples of your previous work or projects that highlight your storytelling abilities and understanding of diverse audience needs.
Proofread Your CV: Before submitting your application, carefully proofread your CV to ensure it is free from errors and clearly presents your qualifications. A well-organised and polished CV will reflect your attention to detail, which is crucial for this role.
How to prepare for a job interview at Murray McIntosh
✨Showcase Your Writing Skills
As a Copy and Content Manager, strong writing skills are crucial. Prepare samples of your previous work that demonstrate your ability to craft compelling narratives and adapt your tone of voice for different audiences.
✨Understand the Brand's Voice
Familiarise yourself with BALI's brand and its communication style. During the interview, be ready to discuss how you would maintain and enhance their tone of voice across various platforms.
✨Demonstrate Industry Knowledge
Having a background in horticulture, landscaping, or related fields will be beneficial. Research current trends and challenges in the industry so you can speak knowledgeably about how your skills can contribute to BALI's objectives.
✨Prepare for Collaborative Scenarios
This role involves working closely with various departments. Be prepared to discuss your experience in collaborative environments and how you handle feedback and edits from team members to produce high-quality content.
