Director of Marketing and Admissions
Director of Marketing and Admissions

Director of Marketing and Admissions

England Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing and admissions strategies to boost pupil recruitment at Kent College.
  • Company: Kent College is a prestigious school known for its nurturing environment and excellent academic results.
  • Benefits: Enjoy a dynamic role with opportunities for creativity and collaboration in a beautiful countryside setting.
  • Why this job: Join a forward-thinking team and make a real impact on students' futures while shaping the school's vision.
  • Qualifications: Seeking a strategic marketing professional with strong leadership and stakeholder management skills.
  • Other info: This role requires commitment to safeguarding and promoting the welfare of children.

The predicted salary is between 43200 - 72000 £ per year.

Kent College is an ISI “Excellent” boarding and day school for around 400 pupils from 3 to 18. The School is set in 75 acres of beautiful countryside in Pembury, just outside Tunbridge Wells, and is within 35 minutes of central London. Kent College ensures that every student succeeds above and beyond their potential, as shown by the outstanding value-added results, and families appreciate the focus on the individual and the nurturing and compassionate environment.

The Head, Katrina Handford, is seeking to appoint a dynamic and forward-thinking Director of Marketing and Admissions to lead and shape the marketing and pupil recruitment strategies at Kent College. This is a pivotal new role on the Executive Leadership Team, and the postholder will play an integral role in implementing the School’s vision and strategy, with a focus on pupil number growth.

Reporting directly to the Head, the successful candidate will provide inspiring leadership to a team of marketing and admissions professionals. They will communicate the Kent College positioning in a compelling way and will demonstrate the agility and strategic skills to respond to future challenges and opportunities across the independent school sector.

The successful applicant will be a strategic and senior marketing professional, with extensive stakeholder management and influencing skills gained from within or outside the education sector. Enthusiasm, creativity and a collaborative approach are fundamental to this role.

Kent College is an equal opportunities employer and is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. Applicants must be willing to undergo child protection screening appropriate to the post, including checks with past employers and the Disclosure and Barring Service. This post is exempt from the Rehabilitation of Offenders Act 1974 and the amendments to the Exceptions Order 1975, 2013 and 2020. The safeguarding responsibilities of the role are indicated in the candidate information brochure.

Director of Marketing and Admissions employer: Kent College

Kent College is an exceptional employer, offering a nurturing and supportive environment set in the picturesque countryside of Pembury, just a short commute from central London. With a strong commitment to individual student success and a focus on professional development, employees are encouraged to grow and thrive within a collaborative culture that values creativity and strategic thinking. Joining the Executive Leadership Team as the Director of Marketing and Admissions presents a unique opportunity to shape the future of the school while making a meaningful impact on the lives of students and their families.
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Contact Detail:

Kent College Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Director of Marketing and Admissions

Tip Number 1

Familiarise yourself with Kent College's values and mission. Understanding their focus on individual student success and the nurturing environment will help you align your vision for marketing and admissions with theirs, making you a more compelling candidate.

Tip Number 2

Network with current or former staff at Kent College or similar institutions. Engaging in conversations about their experiences can provide valuable insights into the school's culture and expectations, which you can leverage during interviews.

Tip Number 3

Prepare to discuss innovative marketing strategies that have worked in the education sector. Highlighting your creativity and strategic thinking will demonstrate your ability to lead the marketing and admissions team effectively.

Tip Number 4

Showcase your stakeholder management skills by preparing examples of how you've successfully influenced key decision-makers in previous roles. This will be crucial in demonstrating your capability to work within the Executive Leadership Team.

We think you need these skills to ace Director of Marketing and Admissions

Strategic Marketing Skills
Stakeholder Management
Influencing Skills
Leadership and Team Management
Creative Thinking
Communication Skills
Data-Driven Decision Making
Market Research and Analysis
Brand Development
Digital Marketing Proficiency
Public Relations
Event Management
Collaboration and Teamwork
Adaptability to Change
Understanding of the Education Sector

Some tips for your application 🫡

Understand the Role: Take time to thoroughly read the job description for the Director of Marketing and Admissions at Kent College. Understand the key responsibilities, required skills, and the school's vision to tailor your application accordingly.

Craft a Compelling CV: Highlight your relevant experience in marketing and admissions, particularly any leadership roles. Use quantifiable achievements to demonstrate your impact in previous positions, especially in pupil recruitment or stakeholder management.

Write a Tailored Cover Letter: Your cover letter should reflect your enthusiasm for the role and the school. Address how your skills align with the requirements mentioned in the job description, and provide examples of your strategic thinking and creativity in previous roles.

Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for a senior role.

How to prepare for a job interview at Kent College

Understand the School's Vision

Before your interview, make sure you thoroughly understand Kent College's vision and values. Familiarise yourself with their approach to education and how they support individual student success. This will help you align your answers with their goals during the interview.

Showcase Your Strategic Skills

As a Director of Marketing and Admissions, you'll need to demonstrate your strategic thinking abilities. Prepare examples of past marketing strategies you've implemented, particularly those that led to significant growth or improved engagement. Be ready to discuss how you would apply similar strategies at Kent College.

Highlight Stakeholder Management Experience

This role requires extensive stakeholder management skills. Be prepared to discuss your experience in managing relationships with various stakeholders, including parents, staff, and external partners. Use specific examples to illustrate how you've successfully influenced and collaborated with others in previous roles.

Emphasise Creativity and Collaboration

Kent College is looking for someone who is not only creative but also collaborative. Think of instances where you've worked as part of a team to develop innovative marketing campaigns or initiatives. Highlight your ability to inspire and lead a team while fostering a positive and inclusive environment.

Director of Marketing and Admissions
Kent College
K
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