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- Tasks: Lead marketing strategies and campaigns for a luxury construction company.
- Company: Join a bespoke high-end residential contractor with a turnover exceeding £50 million.
- Benefits: Enjoy competitive salary, professional growth opportunities, and a dynamic work environment.
- Why this job: Be part of a creative team driving brand visibility and business growth in the construction industry.
- Qualifications: Degree in marketing or related field; experience in construction marketing is essential.
- Other info: Candidates must be eligible to work in the UK without visa restrictions.
The predicted salary is between 36000 - 60000 £ per year.
We are partnered with a bespoke luxury High End Residential Contractor with a turnover of over £50 million. Due to continued growth, they are now looking for a dynamic and results-driven Marketing/Business Development Manager with experience in construction fit-out and refurbishment projects.
As a Marketing/Business Development Manager, you will develop and execute strategic marketing initiatives to enhance brand visibility, generate leads, and drive business growth, which requires industry knowledge, effective marketing strategies, and effective communication skills.
Key Responsibilities & Requirements:- Work closely with the Head of Business Development and Marketing team to create, develop, and execute compelling content, and oversee lead generation campaigns, generating high-quality Marketing Qualified Leads that expand networks, strengthen brand trust, and nurture existing relationships.
- Oversee the annual marketing strategy and identify business development needs and growth opportunities in conjunction with the super-prime residential market.
- Track and analyse key metrics such as campaign ROI to evaluate the effectiveness of lead generation efforts.
- Work closely with the marketing team to gather relevant materials, create original content, and manage a content calendar to ensure consistent and strategic content flow, including developing and overseeing a variety of content formats such as email updates, monthly industry insights, company brochures, thought leadership articles, promotional videos, and other high-impact materials.
- Oversee the end-to-end project management of events, developing and maintaining project timelines to ensure efficient resource allocation and timely execution in alignment with key objectives and deadlines.
- Effectively manage marketing expenditures to ensure alignment with approved budgets, adhering to company financial processes while maintaining accurate records and cost tracking.
- Provide leadership and mentorship to the marketing team, fostering professional growth and maximizing performance to drive overall success.
- Continuously monitor competitor strategies, industry trends, and market developments within construction for informed strategic decision-making and maintain a competitive edge.
- Conduct regular audits, analyse performance across all channels, and deliver insightful reports to drive continuous improvement.
Degree in marketing, business-related field, or equivalent practical experience complemented by a strong understanding of marketing theory and frameworks. Proven experience in marketing within the construction, fit-out, or refurbishment industry. Strong knowledge of B2B marketing, lead generation, and brand positioning. Effective skills in digital marketing, content creation, and analytics (SEO tools). Excellent data analysis and reporting skills, with the ability to extract actionable insights from data to drive future success by identifying and optimising key performance metrics. Proficient in marketing automation and analysis tools, including email marketing software, using Google tools and social media analytics. Strong skills in digital marketing & content creation with the use of CapCut, Canva, Zoho, Final Cut Pro, and other related software.
The ideal candidate is eligible to work in the UK with no visa restrictions. Please apply with your updated CV and we will contact you in return for a confidential discussion. Qualified applicants can expect a response after 48 hours.
Marketing Manager- Construction employer: LJB & Co
Contact Detail:
LJB & Co Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager- Construction
✨Tip Number 1
Network within the construction industry by attending relevant events and trade shows. This will help you connect with potential employers and gain insights into the latest trends and opportunities in the market.
✨Tip Number 2
Showcase your knowledge of B2B marketing strategies specific to the construction sector. Engage in discussions on platforms like LinkedIn to demonstrate your expertise and attract the attention of hiring managers.
✨Tip Number 3
Familiarise yourself with the latest digital marketing tools and analytics software mentioned in the job description. Being able to discuss your experience with these tools during an interview can set you apart from other candidates.
✨Tip Number 4
Prepare to discuss specific examples of successful marketing campaigns you've led in the past, particularly in the construction or related industries. Highlighting measurable results will demonstrate your capability to drive business growth.
We think you need these skills to ace Marketing Manager- Construction
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing within the construction industry. Emphasise your skills in lead generation, content creation, and digital marketing tools that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the construction sector and your strategic approach to marketing. Mention specific examples of past successes in similar roles to demonstrate your capability.
Highlight Key Metrics: In your application, include quantifiable achievements from previous roles, such as campaign ROI or lead generation success rates. This will show your ability to track and analyse performance effectively.
Showcase Leadership Skills: If you have experience managing teams or mentoring colleagues, be sure to mention this. The role requires providing leadership to the marketing team, so demonstrating your ability to foster growth is essential.
How to prepare for a job interview at LJB & Co
✨Know Your Industry
Make sure you have a solid understanding of the construction fit-out and refurbishment market. Familiarise yourself with current trends, key players, and recent projects in the industry. This knowledge will help you demonstrate your expertise and show that you're genuinely interested in the role.
✨Showcase Your Marketing Skills
Prepare to discuss specific marketing strategies you've implemented in previous roles, especially those related to lead generation and brand positioning. Be ready to share metrics that highlight your success, such as campaign ROI or growth in brand visibility.
✨Demonstrate Leadership Qualities
As a Marketing Manager, you'll be expected to lead a team. Think of examples where you've successfully mentored others or managed projects. Highlight your ability to foster professional growth and drive team performance.
✨Prepare for Data-Driven Discussions
Since the role involves analysing key metrics and delivering insightful reports, be prepared to discuss how you've used data to inform your marketing decisions. Bring examples of how you've extracted actionable insights from data to optimise campaigns.
