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- Tasks: Lead exciting B2B and B2C marketing campaigns while managing a dynamic team.
- Company: Join a boutique law firm known for its supportive culture and innovative marketing approach.
- Benefits: Enjoy a great work/life balance, remote work options, and a collaborative environment.
- Why this job: Be part of a creative team that embraces new ideas and technology in marketing.
- Qualifications: Solid experience in marketing campaigns and content management, with strong writing skills.
- Other info: Opportunity to mentor junior team members and work on diverse client communications.
The predicted salary is between 36000 - 60000 £ per year.
This boutique law firm has a great culture and a well-resourced marketing function. There is low turnover in the marketing team and you’ll enjoy a good work/life balance. This is a great environment where new ideas and technology are embraced.
In this role, you will work as part of a busy team on a wide variety of client communications, campaigns and digital content. Because of the firm’s varied client base which includes HNWI and businesses, you’ll enjoy marketing to both a B2C and a B2B audience.
The role will specifically focus on:
- Working with the business development team to develop marketing communications plans in line with each sector group’s business development plans;
- Project managing the delivery of a wide range of interesting campaigns;
- Content strategy and creation;
- Working with the Head of Marketing to develop a digital communications strategy;
- Utilising social media including LinkedIn advertising and Google Adwords;
- Providing strategic guidance to the partners on effective marketing;
- Working on employer brand campaigns and initiatives;
- Delivering the firm’s regular mailing programme;
- Monitoring and measurement;
- Managing and development of a small team.
You will have really solid marketing campaigns and content management experience within the professional services sector. Most importantly, you will be skilled at writing, editing and proofreading. Some exposure to managing or mentoring more junior team members is also important for this role.
Contact Detail:
Anthem Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaigns & Content Manager
✨Tip Number 1
Familiarise yourself with the latest trends in B2B and B2C marketing, especially within the professional services sector. This knowledge will help you demonstrate your understanding of the market during interviews and discussions.
✨Tip Number 2
Showcase your experience with digital marketing tools, particularly LinkedIn advertising and Google Adwords. Be prepared to discuss specific campaigns you've managed and the results achieved, as this will highlight your practical skills.
✨Tip Number 3
Emphasise your ability to work collaboratively with business development teams. Prepare examples of how you've successfully aligned marketing communications with business goals, as this is crucial for the role.
✨Tip Number 4
If you have experience mentoring or managing junior team members, be ready to share your approach to leadership. Discuss how you've supported their development, as this will resonate well with the firm's focus on team dynamics.
We think you need these skills to ace Marketing Campaigns & Content Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in managing marketing campaigns and content, especially within the professional services sector. Use specific examples that demonstrate your skills in writing, editing, and proofreading.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the firm’s culture. Discuss how your background aligns with their needs, particularly your experience with B2B and B2C marketing strategies.
Showcase Leadership Skills: If you have experience managing or mentoring junior team members, be sure to include this in your application. Highlight any specific achievements or initiatives you led that contributed to team success.
Demonstrate Digital Savvy: Mention any experience you have with digital communications strategies, social media advertising, or tools like Google Adwords. This will show that you are well-equipped to handle the digital aspects of the role.
How to prepare for a job interview at Anthem Consulting
✨Showcase Your Campaign Experience
Be prepared to discuss specific marketing campaigns you've managed in the past. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your hands-on experience and ability to drive successful outcomes.
✨Emphasise Team Management Skills
Since the role involves managing a small team, be ready to talk about your leadership style. Share examples of how you've mentored junior team members or collaborated with colleagues to achieve common goals. This will show that you're not just a great marketer but also a supportive leader.
✨Understand the Firm's Culture
Research the law firm's culture and values before the interview. Be prepared to discuss how your personal values align with theirs. This will help you convey that you're a good fit for their team and can contribute positively to their work environment.
✨Prepare for Digital Marketing Questions
Given the focus on digital communications, brush up on your knowledge of social media strategies, LinkedIn advertising, and Google Adwords. Be ready to share your insights on current trends and how you would apply them to the firm's marketing efforts.
