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- Tasks: Drive sponsorship sales and build partnerships in the sports betting sector.
- Company: Join a leading sports tech company shaping the future of sports, media, and betting.
- Benefits: Enjoy hybrid work, a pension plan, health perks, and a vibrant team culture.
- Why this job: Be part of a fast-growing industry, working with top sports brands and innovative technology.
- Qualifications: Experience in sponsorship sales, strong networking skills, and a passion for sports required.
- Other info: Diversity is celebrated here; we encourage applicants from all backgrounds to apply.
The predicted salary is between 43200 - 72000 £ per year.
We are searching for a dynamic, motivated person with sales and sponsorship experience to take on a key role in the ad:s (advertising & sponsorship) division growing our sponsorship/brand partnership business. This person will be responsible for creating and selling sponsorship rights opportunities and digital activation solutions across the current company partner portfolio, with a focus but not limited to sports betting operators.
Responsibilities:
- Develop and drive forward Sportradar's sponsorship business with a focus on the sports betting category.
- Contribute to Sportradar's sponsorship business growth strategy, focusing on sports interested brands in adjacent markets and categories.
- Own the sales cycle from prospecting, preparing, pitching through to getting commitment and contracting as well as renewals.
- Manage existing and develop new global sports rights-holder relationships (clubs, teams, leagues, federations) from conceptual discussions through to contracting and representation.
- Introduce and sell-in Sportradar developed technology for the digital activation of new partnerships.
- Contribute to the wider internal sponsorship and ad:s monetization strategy.
- Monitor and highlight international trends in the sponsorship & advertising industry.
- Represent the company at global industry conferences and events.
- Manage sales pipeline on the internal CRM system (Salesforce).
Profile:
- Senior direct sponsorship sales experience - seven figure partnership deals.
- Experience consulting and advising clients about sponsorship sales and activation.
- Understanding of the sports betting and gaming landscape globally, but in particular across the EMEA Region.
- Network across sports rights-holders.
- Positive personality with good networking skills.
- Organizational skills for managing a wide sales pipeline.
- Fluency in English. Any additional language is a plus.
- Passionate about sport.
- Willingness to travel.
Our offer:
- Work for one of the fastest growing digital sports companies in the world at the intersection of sports betting, media and advertising and contribute to the future of its ad:s division.
- Work with leading sport rights-holders (clubs, teams, leagues, federations) and betting companies from around the world to create mutually beneficial partnerships.
- Work together and learn from a highly motivated and enthusiastic core of people in a global company.
- Company pension plan, flexible voucher card, bike leasing and other health care benefits.
- Location: London (hybrid role).
At Sportradar, we celebrate our diverse group of hardworking employees. Sportradar is committed to ensuring equal access to its programs, facilities, and employment opportunities. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. We encourage you to apply even if you only meet most of the requirements (but not 100% of the listed criteria) - we believe skills evolve over time. If you're willing to learn and grow with us, we invite you to join our team!
Senior Sales Executive - Brand Partnerships & Sponsorship employer: Sportradar
Contact Detail:
Sportradar Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Sales Executive - Brand Partnerships & Sponsorship
✨Tip Number 1
Network actively within the sports and betting industries. Attend relevant conferences and events where you can meet potential clients and partners. Building relationships with key stakeholders can give you an edge in securing sponsorship deals.
✨Tip Number 2
Stay updated on the latest trends in sports sponsorship and advertising. Understanding what brands are looking for and how the market is evolving will help you tailor your pitches and demonstrate your expertise during discussions.
✨Tip Number 3
Leverage your existing network of sports rights-holders. If you have connections with clubs, teams, or leagues, reach out to them to explore potential partnership opportunities. Personal recommendations can significantly enhance your credibility.
✨Tip Number 4
Prepare to showcase your previous successes in securing high-value sponsorship deals. Be ready to discuss specific examples of how you've driven revenue growth through partnerships, as this will demonstrate your capability to deliver results in this role.
We think you need these skills to ace Senior Sales Executive - Brand Partnerships & Sponsorship
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant sales and sponsorship experience. Focus on achievements, particularly any seven-figure partnership deals you've closed, and demonstrate your understanding of the sports betting landscape.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sports and your motivation to work in sponsorship sales. Mention specific experiences that align with the responsibilities outlined in the job description, such as managing global sports rights-holder relationships.
Showcase Networking Skills: In your application, emphasise your networking abilities and any existing connections within the sports industry. This could include clubs, teams, or leagues you've worked with, as well as any relevant conferences or events you've attended.
Highlight Adaptability and Learning: Since the company values candidates who are willing to learn and grow, mention instances where you've adapted to new challenges or acquired new skills. This will show your potential to contribute to Sportradar's growth strategy.
How to prepare for a job interview at Sportradar
✨Showcase Your Sales Experience
Be prepared to discuss your previous sales roles, especially those involving sponsorship deals. Highlight specific examples of seven-figure partnerships you've successfully closed and the strategies you used to achieve them.
✨Understand the Sports Betting Landscape
Familiarise yourself with the current trends in the sports betting and gaming industry, particularly in the EMEA region. This knowledge will demonstrate your expertise and ability to contribute to Sportradar's growth strategy.
✨Network Like a Pro
Emphasise your networking skills and any existing relationships with sports rights-holders. Be ready to discuss how you can leverage these connections to benefit Sportradar's sponsorship business.
✨Prepare for Scenario Questions
Anticipate questions about how you would handle various sales scenarios, such as managing a diverse sales pipeline or introducing new technology to clients. Practising your responses will help you convey confidence and strategic thinking.
