Web Content & Digital Lead

Web Content & Digital Lead

London Full-Time 52000 - 78000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead creative direction and produce engaging content for a fast-growing D2C food brand.
  • Company: Join one of Europe's top D2C food brands, known for its rapid growth and innovative approach.
  • Benefits: Enjoy a hybrid work model, competitive salary, and the chance to work with top talent.
  • Why this job: Be part of a mission-driven team making healthy eating effortless and impactful.
  • Qualifications: 6–10+ years in creative production with a strong visual eye and experience in diverse content formats.
  • Other info: Opportunity to work closely with renowned influencers and contribute to exciting campaigns.

The predicted salary is between 52000 - 78000 £ per year.

My client are one of Europe's fastest growing D2C food brands. Launched in 2017 by two brothers with just £10 worth of ingredients while at University, they have had an amazing journey so far, growing over 10x in the past year and delivering over 150,000 meals per week. Their mission is to make healthy eating effortless, helping people fuel their best lives without the hassle. They have received several accolades including Times Young Founder of the Year and Forbes 30 under 30, and have built a brand strong enough to attract some of the UK’s biggest YouTubers, England footballers, and top artists - all organically.

The Creative Lead will blend creative direction, design sensibility, and full-stack production. You’ll be the hands-on force behind the brand’s visuals and content—leading shoots, managing talent, and delivering killer assets across every channel. You’ll work closely with their Head of Brand and Growth teams to concept and execute campaigns that move fast, look premium, and deliver results.

Creative Direction:
  • Lead the creative execution across paid ads, organic content, packaging, website, and campaigns.
  • Plan and produce content shoots (video, stills, UGC, podcast, etc.).
  • Book and manage photographers, videographers, editors, talent, stylists, & studios.
Design Oversight:
  • Own (or contribute to) hands-on design for ads, content, and branded assets.
Shoot Leadership:
  • Be on set to direct visual execution, ensure consistency, and capture the unexpected magic.
Creative Resourcing:
  • Build and manage a trusted freelance network across motion, design, edit, and production.
Performance Collaboration:
  • Work with the Growth team to create, test, and iterate high-performing creative.
Content Calendar Execution:
  • Help the Head of Brand turn content plans into fully produced assets.

6–10+ years in creative production, content creation, or art direction—ideally within a DTC brand or creative studio.

Proven experience producing a wide range of content formats: podcast, UGC, TikToks, brand shoots, campaign video, food photography.

A strong visual eye, with design or art direction skills (Adobe, Figma, Canva).

Comfortable managing multiple projects and freelance creatives at once.

Bonus: familiarity with food, wellness, or lifestyle brands.

If this sounds like the Creative Lead role for you then APPLY NOW !!

Web Content & Digital Lead employer: Just Us People

Join one of Europe’s fastest growing D2C food brands, where creativity meets purpose in a vibrant and dynamic work environment. With a strong focus on employee growth and collaboration, you’ll have the opportunity to lead innovative campaigns while enjoying a hybrid work model that promotes work-life balance. Be part of a passionate team that values your contributions and is dedicated to making healthy eating effortless for everyone.
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Contact Detail:

Just Us People Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Web Content & Digital Lead

✨Tip Number 1

Familiarise yourself with the brand's mission and values. Understanding their approach to healthy eating and how they engage with their audience will help you align your creative vision with theirs during interviews.

✨Tip Number 2

Showcase your versatility in content creation. Prepare a portfolio that highlights a range of formats, especially those relevant to D2C brands like podcasts, UGC, and campaign videos, as this will demonstrate your ability to meet their diverse needs.

✨Tip Number 3

Network within the food and lifestyle industry. Attend events or connect with professionals on platforms like LinkedIn to gain insights and potentially get referrals, which can significantly boost your chances of landing the role.

✨Tip Number 4

Prepare to discuss your project management skills. Be ready to share examples of how you've successfully managed multiple projects and collaborated with freelance creatives, as this is crucial for the Creative Lead position.

We think you need these skills to ace Web Content & Digital Lead

Creative Direction
Content Creation
Art Direction
Project Management
Visual Design Skills
Photography and Videography
Freelance Management
Campaign Development
Adobe Creative Suite
Figma
Canva
Performance Marketing Collaboration
Content Calendar Management
Understanding of DTC Brands
Experience with Various Content Formats

Some tips for your application 🫡

Understand the Brand: Before applying, take some time to understand the company's mission and values. Familiarise yourself with their products and marketing strategies. This will help you tailor your application to show how you align with their vision.

Tailor Your CV: Make sure your CV highlights relevant experience in creative production, content creation, and art direction. Emphasise any work you've done within DTC brands or creative studios, as well as your proficiency with design tools like Adobe and Figma.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the brand. Mention specific projects or experiences that demonstrate your ability to lead creative execution and manage multiple projects effectively.

Showcase Your Portfolio: Include a link to your portfolio that features a diverse range of content formats you've produced, such as videos, podcasts, and photography. Highlight any work related to food, wellness, or lifestyle brands to make your application stand out.

How to prepare for a job interview at Just Us People

✨Showcase Your Creative Portfolio

Make sure to bring a well-curated portfolio that highlights your best work. Include a variety of content formats you've produced, such as videos, podcasts, and social media campaigns, especially those relevant to D2C brands.

✨Demonstrate Your Leadership Skills

Be prepared to discuss your experience in leading creative projects and managing teams. Share specific examples of how you've directed shoots or collaborated with freelancers to achieve outstanding results.

✨Understand the Brand's Mission

Familiarise yourself with the company's mission to make healthy eating effortless. Be ready to discuss how your creative vision aligns with their goals and how you can contribute to their growth.

✨Prepare for Scenario Questions

Anticipate questions about how you would handle specific creative challenges or project management scenarios. Think through your problem-solving strategies and be ready to share your thought process.

Web Content & Digital Lead
Just Us People
J
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