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- Tasks: Lead and optimise multi-channel marketing campaigns for a top live entertainment brand.
- Company: Join a renowned live music and entertainment business with a diverse portfolio.
- Benefits: Enjoy opportunities for professional development and a dynamic work environment.
- Why this job: Be part of a creative team driving impactful marketing in the exciting events sector.
- Qualifications: Experience in digital marketing, particularly in Paid Social and performance marketing is essential.
- Other info: We celebrate diversity and encourage applicants from all backgrounds to apply.
The predicted salary is between 43200 - 72000 £ per year.
An incredible opportunity to work for an established live music and entertainment business with a portfolio of live music, theatre and entertainment performances.
As Senior Paid Social Manager, you will be responsible for taking ownership of campaign planning, execution and optimisation for one of the business key brands. This role will require a data-led approach, a strong creative mindset and leadership skills to drive performance marketing success.
- Developing, executing and continuously optimising multi-channel marketing campaigns across Paid Social, Search and other performance-driven channels to achieve business objectives.
- Working closely with creative and content teams to brief, guide and refine marketing assets, ensuring they align with brand messaging and performance goals.
- Managing and mentoring a team of Paid Social Managers and Executives, providing strategic direction, performance feedback and professional development opportunities.
- Staying at the forefront of industry trends, algorithm changes and emerging opportunities across digital marketing platforms (e.g. Meta, TikTok, Google, YouTube, and programmatic channels).
- Driving direct response campaigns focused on customer acquisition, retention and ROI, using data and insights to refine strategies.
Proven experience in a senior digital marketing or performance marketing role within the events sector and have a clear understanding of the events we are selling and how to market them.
A strong background in Paid Social and/or Performance Marketing, with hands-on experience in Meta Ads, Google Ads and other digital platforms.
A Data-driven mindset with expertise in campaign tracking, attribution and analytics tools.
The ability to lead and inspire a team whilst managing multiple projects in a fast-paced environment.
Excellent communication and presentation skills, with the ability to influence stakeholders at all levels.
Handle actively welcomes applicants from under-represented backgrounds - we pride ourselves on attracting the best talent for every opportunity through a commitment to equality, diversity and inclusion.
Senior Paid Social Manager (m/w/d) employer: Handle Recruitment
Contact Detail:
Handle Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Social Manager (m/w/d)
✨Tip Number 1
Familiarise yourself with the latest trends in paid social marketing, especially within the live events sector. This will not only help you understand the industry better but also allow you to speak confidently about how you can leverage these trends in your role.
✨Tip Number 2
Showcase your leadership skills by preparing examples of how you've successfully managed and mentored teams in previous roles. Be ready to discuss specific strategies you've implemented to drive performance and foster professional development.
✨Tip Number 3
Brush up on your data analysis skills, particularly in campaign tracking and attribution. Being able to demonstrate your ability to use data insights to optimise campaigns will set you apart from other candidates.
✨Tip Number 4
Prepare to discuss your experience with various digital platforms like Meta Ads and Google Ads. Highlight any successful campaigns you've run, focusing on customer acquisition and ROI, as this aligns closely with the job requirements.
We think you need these skills to ace Senior Paid Social Manager (m/w/d)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Senior Paid Social Manager position. Tailor your application to highlight your relevant experience in campaign planning, execution, and optimisation.
Showcase Your Experience: In your CV and cover letter, emphasise your proven experience in digital marketing, particularly within the events sector. Include specific examples of successful campaigns you've managed, focusing on data-driven results and leadership skills.
Highlight Your Skills: Make sure to mention your expertise in Paid Social and Performance Marketing, as well as your familiarity with platforms like Meta Ads and Google Ads. Discuss your analytical skills and how you've used data to drive marketing strategies.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also conveys your passion for live music and entertainment. Explain why you're excited about the opportunity and how you can contribute to the company's success.
How to prepare for a job interview at Handle Recruitment
✨Showcase Your Data-Driven Mindset
Be prepared to discuss specific examples of how you've used data to inform your marketing strategies. Highlight your experience with campaign tracking and analytics tools, as this role requires a strong focus on performance metrics.
✨Demonstrate Creative Collaboration
Since the role involves working closely with creative teams, come ready to share instances where you've successfully collaborated on marketing assets. Discuss how you ensured alignment with brand messaging while achieving performance goals.
✨Leadership Experience is Key
As you'll be managing a team, be sure to talk about your leadership style and any mentoring experiences you've had. Prepare to give examples of how you've provided strategic direction and professional development to your team members.
✨Stay Updated on Industry Trends
Familiarise yourself with the latest trends in digital marketing, especially in Paid Social and Performance Marketing. Be ready to discuss recent algorithm changes or emerging opportunities that could impact the business, showing your proactive approach to staying informed.
