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- Tasks: Lead product launch strategies and ensure market success for new and existing products.
- Company: Join Dun & Bradstreet, a global leader in data-driven decision-making with a diverse team.
- Benefits: Enjoy a flexible hybrid work model and exceptional career growth opportunities.
- Why this job: Be part of a future-ready company that values curiosity and innovation in product management.
- Qualifications: Degree in Business, Marketing, or related fields; 8+ years in B2B product management required.
- Other info: Collaborate with cross-functional teams and embrace a continuous growth mindset.
The predicted salary is between 43200 - 72000 £ per year.
Why We Work at Dun & Bradstreet Dun & Bradstreet combines global data and local expertise to help clients make smarter decisions. With 6,000+ people in 31 countries, we are a team of diverse thinkers and problem solvers who all share a common curiosity: to find new ways to turn data into value. If you share this curiosity and want to be part of a future-ready company, come join us!
In this pivotal role, you will spearhead the launch strategies for both new and existing products, ensuring their success. Based in our vibrant London office, you will enjoy a flexible hybrid work model (3 days per week). This position offers exceptional career growth and development opportunities. If you are passionate about driving product success and looking to advance your career, we want to hear from you!
Senior Product Manager of Go-to-Market Product Management leads the strategy, planning, and execution of product launches and lifecycle management. This role works closely with Product, Marketing, Sales, and Customer Success teams to define market strategies, align on messaging, and ensure that new products and features meet customer and business needs. This role is critical in achieving strong market adoption, competitive positioning, and revenue growth.
Key Responsibilities:- Develop and lead go-to-market strategies for new products, features, and updates, ensuring a customer centric approach.
- Develop end-to-end GTM plans, including product positioning, messaging, pricing, target audience, competitive differentiation, and launch timelines.
- Define and monitor success metrics for assigned product portfolio and ensure plans are data-driven and measurable.
- Define and lead growth initiatives for existing products and collaborate with sales leadership on enablement programs to ensure success.
- Lead and oversee product launches from concept to execution, including beta testing, release scheduling, and cross-department coordination.
- Conduct ongoing market research and competitive analysis to identify market trends, customer needs, and gaps in the product portfolio.
- Collaborate with product management to translate market feedback and customer insights into recommended improvements and development priorities.
- Collaborate with Marketing on demand generation initiatives, customer communication, and content strategy to support product launches and ongoing product marketing.
- Degree holder with major in Business Administration, Marketing, Project Management, Technology or related disciplines.
- At least 8 years' experience of B2B pre-sales / solutions consulting/ product management / project management on data analytics products / industry.
- Strong understanding of market research, competitive analysis, and customer needs assessment.
- Proven track record of managing product launches and go-to-market strategies.
- Analytical capabilities to assess market performance and adjust strategies accordingly, results oriented, with proven ability to multitask and prioritise.
- Strong strategic thinking and the ability to translate business goals into actionable GTM plans.
- Excellent project management skills, including the ability to manage multiple stakeholders and deadlines.
- Excellent communication, project management and presentation skills.
- Independent, detailed mind and a good team player.
- Ability to effectively collaborate with cross-functional teams including marketing, sales, finance, commercial operations and analytics teams.
- Proficiency in Microsoft Office Suite skills.
- Show an ownership mindset in everything you do. Be a problem solver, be curious and be inspired to take action. Be proactive, seek ways to collaborate and connect with people and teams in support of driving success.
- Continuous growth mindset, keep learning through social experiences and relationships with stakeholders, experts, colleagues and mentors as well as widen and broaden your competencies through structural courses and programs.
- Where applicable, fluency in English and languages relevant to the working market.
Contact Detail:
Medium Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Manager, Go-To-Market (R-17366)
✨Tip Number 1
Familiarise yourself with Dun & Bradstreet's products and services. Understanding their offerings will help you articulate how your experience aligns with their needs during discussions.
✨Tip Number 2
Network with current or former employees on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations for the Senior Product Manager role.
✨Tip Number 3
Prepare to discuss specific examples of successful go-to-market strategies you've implemented in the past. Highlighting measurable outcomes will demonstrate your capability to drive product success.
✨Tip Number 4
Stay updated on industry trends and competitive analysis related to data analytics products. Being knowledgeable about the market landscape will show your proactive approach and strategic thinking.
We think you need these skills to ace Senior Product Manager, Go-To-Market (R-17366)
Some tips for your application 🫡
Understand the Role: Before applying, take the time to thoroughly understand the responsibilities and requirements of the Senior Product Manager position. Tailor your application to highlight relevant experiences that align with the job description.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your experience in product management, particularly in B2B environments. Highlight specific achievements related to product launches and go-to-market strategies to demonstrate your capability.
Write a Strong Cover Letter: Your cover letter should express your passion for product management and your understanding of Dun & Bradstreet's mission. Use it to showcase how your skills and experiences make you a perfect fit for the role and the company culture.
Highlight Relevant Skills: In your application, emphasise your analytical capabilities, project management skills, and experience with market research. Make sure to mention any specific tools or methodologies you are proficient in that are relevant to the role.
How to prepare for a job interview at Medium
✨Understand the Go-To-Market Strategy
Familiarise yourself with go-to-market strategies, especially in the context of product launches. Be prepared to discuss how you would develop and lead these strategies for new products, ensuring a customer-centric approach.
✨Showcase Your Analytical Skills
Highlight your experience with market research and competitive analysis. Be ready to provide examples of how you've used data to assess market performance and adjust strategies accordingly.
✨Demonstrate Cross-Functional Collaboration
Prepare to discuss your experience working with various teams such as Marketing, Sales, and Customer Success. Share specific instances where your collaboration led to successful product launches or growth initiatives.
✨Exhibit Strong Project Management Abilities
Illustrate your project management skills by discussing how you've managed multiple stakeholders and deadlines in previous roles. Use concrete examples to show your ability to prioritise tasks effectively.
