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- Tasks: Create and manage engaging social media strategies for a major sports and entertainment client.
- Company: Goat, part of WPP Media, is a global leader in influencer marketing since 2015.
- Benefits: Enjoy hybrid working, collaborate with a dynamic team, and gain valuable industry experience.
- Why this job: Shape the future of influencer marketing while working on exciting campaigns in sports and entertainment.
- Qualifications: Proven social media management experience, strong copywriting, design skills, and analytical abilities required.
- Other info: This is a 6-month fixed-term contract based in London.
The predicted salary is between 28800 - 43200 £ per year.
Location: Hybrid (London)
Goat, part of WPP Media (formerly GroupM), is a global leader in influencer marketing. Since 2015, we have delivered award-winning campaigns across 70+ countries, helping brands achieve measurable results through social media.
Our team of 500+ social natives drives innovative influencer campaigns for leading brands, treating influencer marketing as a full-funnel channel. We leverage data-driven insights from tracking over 100,000 influencers, combined with expert relationship management, creative strategy, paid media, and advanced optimisation.
Join us and help shape the future of influencer marketing. We are looking for a talented and enthusiastic Social Media Manager to join our team on a 6-month fixed-term contract. You will play a key role in developing and delivering social media strategies for our impressive client portfolio, including a major sports and entertainment account.
- Develop and deliver engaging social media strategies, tailored to the specific needs of our sports and entertainment client.
- Create compelling and visually stunning content, including captivating captions, shareable stories, and high-quality imagery, optimised for each platform. This will involve using your strong copywriting and design skills to produce engaging assets.
- Manage and nurture thriving social media communities, fostering meaningful engagement and building a loyal following.
- Conduct thorough data analysis and track key performance indicators to measure campaign effectiveness and identify areas for improvement.
- Stay ahead of the curve on emerging social media trends, platform updates, and best practices.
- Collaborate effectively with our team of creative professionals, strategists, and account managers to deliver exceptional results.
Proven experience as a Social Media Manager with a demonstrable track record of success in crafting and executing impactful social media campaigns.
Exceptional copywriting and communication skills, with the ability to engage audiences across various social media platforms.
Demonstrable design skills and experience in creating engaging social media assets.
Strong analytical skills and a data-driven approach to measuring campaign performance and identifying growth opportunities.
Excellent organisational and time management skills, with the ability to manage multiple projects simultaneously.
An interest in, or experience of, working with sports and entertainment clients is highly desirable.
Social Media Manager - Sport employer: The Goat Agency
Contact Detail:
The Goat Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager - Sport
✨Tip Number 1
Familiarise yourself with the latest trends in sports and entertainment on social media. Follow key influencers and brands in this niche to understand what content resonates with audiences and how successful campaigns are structured.
✨Tip Number 2
Engage with communities related to sports and entertainment on platforms like Twitter, Instagram, and TikTok. This will not only help you build a network but also give you insights into audience preferences and effective engagement strategies.
✨Tip Number 3
Showcase your creativity by creating mock social media posts or campaigns tailored to sports and entertainment. This can be a great way to demonstrate your skills and understanding of the industry during interviews.
✨Tip Number 4
Prepare to discuss data analysis in your interviews. Be ready to share examples of how you've used analytics to drive campaign success, as this is crucial for the role and will show your data-driven approach.
We think you need these skills to ace Social Media Manager - Sport
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management, particularly in sports and entertainment. Use specific examples of campaigns you've worked on and the results achieved.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for social media and your understanding of the sports and entertainment industry. Mention how your skills align with the job requirements and why you want to work with Goat.
Showcase Your Work: If possible, include links to your previous social media campaigns or a portfolio of your work. This will give the hiring team a clear idea of your style and capabilities.
Highlight Analytical Skills: Emphasise your experience with data analysis in your application. Provide examples of how you've used data to improve campaign performance and make informed decisions.
How to prepare for a job interview at The Goat Agency
✨Showcase Your Creativity
As a Social Media Manager, creativity is key. Prepare to discuss your previous campaigns and how you crafted engaging content. Bring examples of your work, such as posts or graphics, to demonstrate your design skills and copywriting prowess.
✨Know the Trends
Stay updated on the latest social media trends, especially in sports and entertainment. Be ready to discuss how you would apply these trends to the role and enhance the client's social media presence.
✨Data-Driven Mindset
Highlight your analytical skills by discussing how you've used data to measure campaign success in the past. Be prepared to explain how you track KPIs and make adjustments based on performance metrics.
✨Engagement Strategies
Talk about your experience in building and nurturing online communities. Share specific strategies you've implemented to foster engagement and loyalty among followers, particularly in the sports and entertainment sectors.
