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For Companies At a Glance
- Tasks: Join a dynamic team to promote and protect clients' reputations in various sectors.
- Company: A forward-thinking PR agency based in Edinburgh with offices in London and the South East.
- Benefits: Gain access to build your own media network and receive support from day one.
- Why this job: Perfect for creative individuals eager to make an impact in PR and sustainability.
- Qualifications: Ideal candidates should have PR agency experience and strong communication skills.
- Other info: Opportunities to work on exciting projects in property and energy sectors.
The predicted salary is between 28800 - 43200 £ per year.
This Edinburgh based PR agency is looking for an Account Executive who has an interest in working across resi property (new builds), energy/sustainability and real estate. A background/interest in these sectors is ideal but not essential, but strong b2b and b2c skills and ideally previous PR agency experience useful.
An energetic, creative Account Executive is required to join this busy, Edinburgh based team. A background and interest in Corporate, Business services, Environment and Sustainability is the ideal combination.
Key duties will include:- Being able to take a strategic view of promoting and protecting clients’ reputations in relation to all stakeholders
- Able to demonstrate media relations skills, fluent in a range of media tactics (proactive and reactive) and an understanding of journalist relationships
- Able to offer client counsel and advise
- Full and active participation in driving new business, seeking opportunities, developing and drafting proposals
- Working across client teams, and keeping senior team members up to date
- Be aware of political economic climate that shapes the environment and property sector
- Running and monitoring social media campaigns
- Understand client strategy and account workloads
- Have a good understanding of the market and industry (environment, real estate, property, pro services)
- Well-read and up-to-date on industry news
- Some PR agency experience
- Be looking to develop client relationships
- A knowledge of the relevant trade press
- Excellent writing skills drafting a wide range of copy from thought-leadership pieces, press releases and articles to website and newsletter copy
- Good knowledge of relevant social media
- Confident, creative and fluent in communication and engagement tactics across all platforms/audience groups
- Demonstrate agility and flexibility in responding to change or shifting agency requirements
To apply for this role send your cv to cvs@carterferris.co.uk or call 020 3397 7543/ 07929 008295 and speak to Anne or Tanya.
Contact Detail:
Carter Ferris Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Executive (Edinburgh)
✨Tip Number 1
Familiarise yourself with the latest trends in the property, energy, and sustainability sectors. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals in the PR industry, especially those who work in the sectors relevant to this role. Attend industry events or join online forums to build connections that could lead to valuable insights or referrals.
✨Tip Number 3
Showcase your media relations skills by engaging with journalists and influencers on social media. Share relevant content and comment on industry news to build your visibility and demonstrate your understanding of media tactics.
✨Tip Number 4
Prepare to discuss specific examples of how you've successfully developed client relationships or driven new business in previous roles. This will highlight your proactive approach and ability to contribute to the agency's growth.
We think you need these skills to ace Account Executive (Edinburgh)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Account Executive position. Tailor your application to highlight your relevant skills and experiences in PR, media relations, and client management.
Craft a Compelling CV: Your CV should clearly showcase your previous PR agency experience, B2B and B2C skills, and any relevant knowledge in the property or sustainability sectors. Use bullet points for clarity and ensure it is well-structured.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Highlight specific examples of your work that demonstrate your writing skills and ability to manage client relationships effectively.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in the PR industry.
How to prepare for a job interview at Carter Ferris
✨Research the Company and Industry
Before your interview, make sure to research the PR agency thoroughly. Understand their recent projects, clients, and any news related to the property and sustainability sectors. This will help you demonstrate your interest and knowledge during the conversation.
✨Showcase Your Media Relations Skills
Be prepared to discuss your experience with media relations. Highlight any previous work where you've successfully engaged with journalists or managed media campaigns. If you have examples of proactive or reactive media tactics you've employed, share those too!
✨Demonstrate Your Writing Skills
Since excellent writing skills are crucial for this role, bring samples of your work to the interview. Whether it's press releases, articles, or social media content, showcasing your ability to craft compelling copy will set you apart from other candidates.
✨Be Ready to Discuss Client Relationships
Think about how you've built and maintained client relationships in the past. Be ready to share specific examples of how you've provided counsel or advice to clients, as well as how you've contributed to new business development.
