Digital Marketing Manager

Digital Marketing Manager

Bracknell Full-Time 42000 - 84000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead digital strategy and manage a team to enhance Honda's online presence.
  • Company: Join Honda, a global leader in automobiles and motorcycles, known for innovation and quality.
  • Benefits: Enjoy a 35-hour work week, hybrid working options, and a 1pm finish on Fridays.
  • Why this job: Be part of a dynamic team driving digital transformation with a focus on work/life balance.
  • Qualifications: Strong digital background, project management experience, and knowledge of SEO and analytics required.
  • Other info: Position is a 12-month contract; commuting to Bracknell is necessary for at least 3 days a week.

The predicted salary is between 42000 - 84000 £ per year.

We have an exciting new 12-month contract position available with Honda for a European Digital Section Manager to manage the European digital platforms across Honda Automobiles, Motorcycles, and Power Equipment. The successful candidate will oversee all digital activity relating to hosting, technical development and professional services that come with managing a complex digital ecosystem.

Duties include:

  • Managing a team of 3 direct reports.
  • Drive the digital platform strategy in collaboration with partners and stakeholders.
  • Own, evolve and deliver the digital roadmap maximising the value for all Honda divisions.
  • Own the Agile sprint cycle and prioritise product backlog items.

The successful candidate will have a strong digital background including development and strategy. Strong project management experience is essential including experience of agile methodology, preferably with previous experience of being a Product Owner. Working knowledge of Search and SEO strategies as well as digital analytics is essential. The successful candidate must have a good working knowledge of web analytics such as Google Analytics, BigQuery, Lookers and customer engagement tools to drive the analytics strategy.

For your hard work and commitment to Honda, you will be rewarded with a 35 hour week, meaning a lovely 1pm finish on a Friday and a 3 day hybrid working split, allowing for that perfect work/life balance. This role is inside IR35 and salary equivalent is £60k (£230 per day). You must be within commuting distance to Bracknell and can commit to min 3 days in the office.

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Contact Detail:

Signet Recruitment and Retention Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Marketing Manager

✨Tip Number 1

Familiarise yourself with Honda's digital platforms and their current strategies. Understanding their existing digital ecosystem will help you speak knowledgeably about how you can contribute to their goals during any discussions.

✨Tip Number 2

Showcase your experience with Agile methodologies. Be prepared to discuss specific projects where you've successfully managed sprints and prioritised backlogs, as this is a key aspect of the role.

✨Tip Number 3

Brush up on your SEO and digital analytics skills. Being able to demonstrate your knowledge of tools like Google Analytics and BigQuery will set you apart, especially when discussing how to drive Honda's analytics strategy.

✨Tip Number 4

Network with professionals in the automotive and digital marketing sectors. Engaging with industry peers can provide insights into Honda's culture and expectations, which can be invaluable during interviews.

We think you need these skills to ace Digital Marketing Manager

Digital Marketing Strategy
Project Management
Agile Methodology
Product Ownership
Search Engine Optimisation (SEO)
Web Analytics
Google Analytics
BigQuery
Looker
Customer Engagement Tools
Team Management
Stakeholder Collaboration
Digital Ecosystem Management
Data-Driven Decision Making
Communication Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, project management, and agile methodologies. Use specific examples that demonstrate your ability to manage teams and drive digital strategies.

Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role at Honda and explain how your background aligns with their needs. Mention your experience with digital platforms and analytics tools, as well as your project management skills.

Showcase Your Digital Expertise: Include specific achievements related to digital marketing, such as successful campaigns or improvements in SEO and analytics. This will help illustrate your capability to manage Honda's digital ecosystem effectively.

Proofread and Edit: Before submitting your application, carefully proofread your documents for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.

How to prepare for a job interview at Signet Recruitment and Retention

✨Showcase Your Digital Expertise

Make sure to highlight your strong digital background during the interview. Discuss specific projects where you've successfully implemented digital strategies, particularly in areas like SEO and analytics, as these are crucial for the role.

✨Demonstrate Agile Knowledge

Since the role involves owning the Agile sprint cycle, be prepared to discuss your experience with Agile methodologies. Share examples of how you've prioritised product backlogs and managed sprints effectively in previous positions.

✨Prepare for Team Management Questions

As you'll be managing a team of three, expect questions about your leadership style and team management experience. Think of examples that showcase your ability to motivate and guide a team towards achieving digital goals.

✨Understand Honda's Digital Ecosystem

Research Honda's current digital platforms and their overall strategy. Being knowledgeable about their digital ecosystem will not only impress the interviewers but also show your genuine interest in the company and its objectives.

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