Head of Social Media (Volunteer Role) (London)

Your Pride In London year after year, London’s Pride celebrations bring people together in amazing ways. The connections and community we build lay the groundwork for a brighter, more inclusive future. Now’s your opportunity to play a meaningful part as a Pride in London volunteer. Pride in London is embracing a renewed sense of purpose that resonates with everyone. We stand as a beacon to highlight ongoing challenges within the LGBTQ+ community, even amidst progress. Our roots intertwine the protest origins of Pride with the spirit of celebration. Our guiding values – Visibility, Unity, and Equality – drive every step we take.

Our incredible team is a blend of passionate staff and volunteers who champion diversity, inclusivity, and understanding. We hail from diverse walks of life, forming a vibrant community of change-makers. Our ultimate goal? To amplify awareness of LGBTQ+ matters and advocate for the rights that ensure equal lives for all. With a diverse and dedicated year-round team of around 150 volunteers, we orchestrate Pride in London, the incredible event that unites us all. Your unique voice can contribute to the symphony!

Pride in London stands committed to truly representing every facet of our community. We celebrate equality, diversity, and inclusion. Our focus is on enriching the diversity of our volunteers, ensuring that Black, Asian, Minority Ethnic, Disabled, Trans, and all communities are vividly reflected within our teams.

Your Role

Lead our social media strategy and team to amplify Pride in London’s digital presence year-round. Create compelling content that authentically represents the entire LGBTQ+ community across all platforms.

Your Responsibilities

• Develop strategic social media plans aligned with organisational goals
• Lead a team of volunteer social media specialists
• Create diverse, inclusive content across multiple formats
• Collaborate with partners on innovative, measurable campaigns
• Work with senior leadership to transform objectives into digital initiatives
• Support digital reputation management

What you’ll bring to Pride in London

• Deep knowledge of major social platforms
• Experience developing social strategies for complex organisations
• Previous experience working with an established brand
• Team leadership in volunteer environments
• Passion for LGBTQ+ equality and inclusion
• Outstanding communication across different platforms
• Creative storytelling and visual content development
• Resilience and adaptability

Desirable:

• Analytics expertise
• Campaign collaboration experience
• Crisis communications background

What you’ll get joining Pride in London

• A Chance to Build New Connections: Pride In London is made up of a diverse collection of individuals, including members of the LGBTQ+ community, allies and activists.
• Sense of Volunteer Purpose and Contribution: Volunteering with Pride In London gives you the chance to be part of an important annual event which creates an impact on over a million attendees. Many of them may be their first Pride or their first time in London.
• Networking Opportunities: Volunteers often get the chance to work alongside and interact with key figures and groups within the LGBTQ+ community as well as hundreds of volunteers from all walks of life.
• Fun and Enjoyment: Volunteering at Pride puts you within a fun, celebratory and vibrant atmosphere, with the opportunity to volunteer at both Pride Event Day and many other events year round.
• Contribution to Social Change: Through volunteering with Pride In London, you will actively be contributing to the ongoing fight for equality and visibility for the LGBTQ+ community, and in turn, helping to create a more inclusive society.

Diversity & Inclusion

Our volunteer team is more than amazing – they inspire great ideas, generate needed sponsorship, drive forward our operational plans, capture Pride moments and help make Pride in London a fantastic place to volunteer and work. We endeavour to attract and recruit a diverse mix of employees and volunteers who are representative of the diversity in our LGBT+ communities which gives us a great opportunity to have access to a broad range of ideas and allows us to deliver an inclusive event that you expect from Pride in London. Therefore, we actively encourage applications from diverse backgrounds, particularly women, people of colour and those from the trans and non-binary communities.