At a Glance
- Tasks: Drive digital marketing across channels, manage the Trade Portal, and support software upgrades.
- Company: Cormar Carpet Company is a leading UK carpet manufacturer known for quality and innovation.
- Benefits: Enjoy 31 days annual leave, healthcare scheme, pension, and product discounts.
- Why this job: Join a supportive team, work on impactful projects, and potentially secure a permanent role.
- Qualifications: Experience in digital marketing, project management skills, and knowledge of CMS and analytics tools required.
- Other info: This is a maternity cover position with a chance to become permanent.
The predicted salary is between 30000 - 42000 £ per year.
Location: Bury
Contract Type: Fixed-term (Maternity Cover – approx. 12 months)
Reporting to: Marketing Director
Salary: Competitive, based on experience
Hours: 9am -5pm (35 hrs a week)
About Us
Cormar Carpet Company is one of the UK’s leading carpet manufacturers, proud to supply award-winning, high-quality carpets to retailers and homeowners nationwide. With a reputation for excellence, innovation, and customer service, we continue to invest in technology and marketing to stay at the forefront of our industry.
The Role
We are looking for a passionate and strategic Digital Marketing Executive to join our Marketing team on a maternity cover basis, with the potential for a permanent position. This is a key role responsible for driving digital marketing activity across multiple channels and platforms, supporting both trade and consumer audiences.
You’ll manage and develop our award-winning Trade Portal, play a pivotal role in an upcoming software upgrade project, and contribute to the implementation of our ERP system. This is a fantastic opportunity for a digital marketing professional who thrives on variety, innovation, and collaboration.
Key Responsibilities
- Work with our agency partners to optimise and execute digital marketing campaigns across SEO, PPC and paid media
- Manage the ongoing development and performance of our award-winning Trade Portal, ensuring it continues to meet the needs of our B2B customers
- Work closely with our agency partners on a significant software upgrade project for our B2B Trade Portal, contributing to UX, content planning, user testing, and launch communications
- Collaborate with cross-functional teams on the implementation and rollout of a new ERP system ensuring both major projects are aligned and all marketing requirements are accounted for
- Analyse and report on digital marketing metrics, web traffic, and campaign performance, delivering actionable insights
- Oversee and update B2C website content and structure, ensuring optimal user experience and SEO best practices
- Support broader marketing initiatives including product launches, seasonal campaigns, and exhibitions
- Liaise with agencies, developers, and internal departments to deliver projects on time and within budget
What We’re Looking For
- Proven experience in a digital marketing role
- Strong project management skills with the ability to lead digital development projects
- Solid understanding of digital marketing channels, tools, and best practices
- Experience with CMS platforms, Google Analytics, and CRM/ERP systems
- Excellent communication, analytical, and stakeholder management skills
- A proactive, can-do attitude and a passion for continuous improvement
What We Offer
- A supportive, family-run business with a strong company culture
- The opportunity to work on high-impact digital and transformation projects
- Potential for the role to become permanent depending on business needs and performance
- 31 Days Annual Leave pro rata
- Discretionary annual bonus
- Healthcare scheme (after 3 months service)
- Generous pension (after 3 months service)
- Substantial discount on our product range
Digital Marketing Executive (Maternity Cover - with potential to become permanent) employer: Cormar Carpet Company
Contact Detail:
Cormar Carpet Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive (Maternity Cover - with potential to become permanent)
✨Tip Number 1
Familiarise yourself with Cormar Carpet Company's products and their unique selling points. Understanding their award-winning carpets will help you tailor your conversations and demonstrate genuine interest during interviews.
✨Tip Number 2
Showcase your experience with digital marketing tools relevant to the role, such as SEO, PPC, and CMS platforms. Be prepared to discuss specific campaigns you've managed and the results achieved, as this will highlight your expertise.
✨Tip Number 3
Network with professionals in the digital marketing field, especially those who have experience in B2B marketing. Engaging with industry peers can provide insights into best practices and may even lead to referrals.
✨Tip Number 4
Prepare to discuss how you would approach the upcoming software upgrade project for the Trade Portal. Having a clear strategy and ideas on user experience and content planning will demonstrate your proactive mindset and project management skills.
We think you need these skills to ace Digital Marketing Executive (Maternity Cover - with potential to become permanent)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in areas like SEO, PPC, and project management. Use specific examples that demonstrate your skills and achievements in these areas.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the carpet industry. Mention how your skills align with the responsibilities outlined in the job description, especially your experience with CMS platforms and analytics.
Showcase Your Analytical Skills: In your application, emphasise your ability to analyse digital marketing metrics and deliver actionable insights. Provide examples of how you've used data to improve campaign performance in previous roles.
Highlight Collaboration Experience: Since the role involves working with agency partners and cross-functional teams, include examples of successful collaborations in your application. This will demonstrate your ability to work effectively in a team environment.
How to prepare for a job interview at Cormar Carpet Company
✨Showcase Your Digital Marketing Knowledge
Make sure to brush up on the latest trends and best practices in digital marketing. Be prepared to discuss your experience with SEO, PPC, and content management systems, as these are crucial for the role.
✨Demonstrate Project Management Skills
Since the role involves managing significant projects like the Trade Portal upgrade, be ready to share examples of how you've successfully led similar projects in the past. Highlight your organisational skills and ability to meet deadlines.
✨Prepare for Technical Questions
Expect questions about tools like Google Analytics and CRM/ERP systems. Familiarise yourself with how these tools can enhance digital marketing efforts and be ready to discuss your hands-on experience with them.
✨Emphasise Collaboration and Communication
This position requires working closely with various teams and agencies. Prepare to discuss how you’ve effectively collaborated in previous roles and how you handle stakeholder management to ensure project success.