At a Glance
- Tasks: Lead product marketing efforts and drive sales for power tools and accessories.
- Company: Join a market leader in the power tools industry with a strong reputation.
- Benefits: Enjoy opportunities for travel, professional growth, and engaging events.
- Why this job: Be part of a dynamic team, influence product launches, and make an impact in the market.
- Qualifications: 1+ years in marketing, strong analytical skills, and excellent communication abilities required.
- Other info: Willingness to work flexible hours and travel is essential.
The predicted salary is between 43200 - 72000 £ per year.
We have an amazing opportunity to join a market leading client of ours within the power tools and accessories market, as Category Marketing Manager helping will assist in driving the departments product and marketing activity.
Key expectations will include:
- Managing a portfolio of products and meeting sales turnover targets and profit margins
- Managing the introduction of new products to the market
- Setting market prices and profit expectations
- Supporting Sales, Finance, Service, Customer Services and Supply chain with the fulfilment of product and marketing responsibilities
- To provide and present features, benefits and technical information on new and existing products to the sales team
- To work with the European product management & European marketing teams for the timely launch of new products and supporting promotional material
- To monitor and carry out research on competitor and retail activity including new product launches, competitor campaigns and promotional activity
- To develop and execute quarterly product promotions and monitor the effectiveness in the market
- To keep product landscapes up to date to ascertain product and price positioning of existing and new products
- To manage the product life cycle of the product range by monitoring profitability, controlling the number of SKU’s and co-ordinating the Excess and Obsolete lines
- To manage the phase out of slow moving and obsolete products
- To support the sales team with sales presentations, product training, promotional planning and attendance at events and customer meetings
- Monthly sales analysis and reporting
- Market data analysis
- To ensure all marketing touchpoints accurately represent your product portfolio
- The creation and implementation of marketing premiums, POS, sales literature and display merchandising linked to the product portfolio
- The raising of purchase orders internally and then externally with our supplier base
- Involvement in the organisation of yearly Milwaukee customer events and exhibitions
WHAT YOU’LL NEED:
- Minimum 1 year’s experience in a marketing position
- Specialist market kowledge of products essential
- Good analytical skills
- Excellent organisational and project management skills
- Excellent communication and presentation skills and comfortable with presenting to larger audiences
- Computer skills: MS Word, PowerPoint, Excel, Outlook
- Good understanding of Social Media & the Web
- Willingness to work outside of normal working hours and at weekends on occasions
- Confident in approach, as working with a varying range of suppliers, agencies and customers will form an important part of the role
- Ability to travel, both within the UK and occasionally internationally
- Highly motivated and eagerness to fulfil the position’s responsibilities effectively and in a timely fashion
Category Marketing Manager employer: Trinity Resource Solutions
Contact Detail:
Trinity Resource Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Category Marketing Manager
✨Tip Number 1
Familiarize yourself with the power tools and accessories market. Research key players, trends, and recent product launches to demonstrate your industry knowledge during interviews.
✨Tip Number 2
Prepare to discuss your experience in managing product portfolios and achieving sales targets. Have specific examples ready that showcase your analytical skills and project management abilities.
✨Tip Number 3
Brush up on your presentation skills. Since you'll be presenting to larger audiences, practice delivering clear and engaging presentations about products and marketing strategies.
✨Tip Number 4
Network with professionals in the industry. Attend relevant events or webinars to connect with potential colleagues and gain insights into the latest marketing practices in the power tools sector.
We think you need these skills to ace Category Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, especially within the power tools or accessories market. Emphasize your analytical skills and any previous roles where you managed product portfolios or executed marketing strategies.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific experiences that align with the job description, such as managing product launches or conducting market research. Show how your skills can contribute to their success.
Highlight Key Skills: Clearly outline your key skills that match the job requirements, such as project management, communication, and proficiency in MS Office. Provide examples of how you've used these skills in past roles to achieve results.
Showcase Your Analytical Abilities: Since the role requires good analytical skills, include examples of how you've analyzed market data or sales performance in previous positions. This will demonstrate your capability to monitor and report on product performance effectively.
How to prepare for a job interview at Trinity Resource Solutions
✨Showcase Your Analytical Skills
Since the role requires good analytical skills, be prepared to discuss how you've used data to drive marketing decisions in your previous roles. Bring examples of market analysis or sales reports you've worked on.
✨Demonstrate Product Knowledge
Familiarize yourself with the power tools and accessories market. Be ready to discuss specific products, their features, and how they compare to competitors. This will show your genuine interest and expertise in the field.
✨Prepare for Presentations
Given that excellent communication and presentation skills are essential, practice presenting your ideas clearly and confidently. You might be asked to present a marketing strategy or product launch plan during the interview.
✨Highlight Your Project Management Experience
The role involves managing multiple projects simultaneously. Share examples of how you've successfully managed marketing campaigns or product launches, emphasizing your organizational skills and ability to meet deadlines.