Associate Director, Brand Communications

Our alumni have gone on to run their own top 150 agencies and to lead the communications and marketing for well-known global brands. We look for problem solvers, for creative minds and for individuals who want to change society, influence culture, challenge conformity and push boundaries. Whatever your race, religion, origin, gender, sexual orientation, age, marital status, or disability – we want to hear from you. Freuds’ in-house influencer and talent team is responsible for the development of talent strategies, talent and influencer procurement and contracting as well as talent and influencer partnership management and delivery. The team works across the majority of Freuds Communications clients, spanning multiple sectors and target audience groups delivering campaigns from large-scale paid talent activations to organic gifting, influencer events and ambassador programmes, often as part of an integrated comms strategy. We work closely with teams across the agency and with external partners to ensure talent is used in smart, strategic and creative ways. We’re looking for a senior influencer and talent Associate Director within the earned media space to cover a maternity leave from June, for a period of up to 12 months. You’ll be a collaborative and hands-on leader with deep knowledge of the influencer and talent landscape from nano to A-list and will have substantial experience of negotiating, contracting and building meaningful partnerships. In addition to having a strong commercial mindset, you will also have experience of providing counsel to senior clients and will be a dependable and calm mentor to your team. The position is hybrid with the opportunity to work from home 1-2 days per week, some limited travel may be required. Lead the overall strategy and execution for influencer and talent partnerships, helping shape our team’s approach across all campaigns and clients. Be the trusted voice in the room – confidently advising clients, challenging when needed, and providing clarity where there isn’t a clear role for talent or influencers. Own creative approaches, talent criteria, and end-to-end execution for both paid and organic campaigns – from influencer gifting and social-first activations to big-budget ATL work. Lead client communications, confidently presenting recommendations and talent proposals to internal and external stakeholders at the most senior levels. Represent Signature internally and externally, helping grow our presence across the business and maintain strong relationships with partners, agents, and influencers. Proven experience leading successful influencer and talent campaigns across multiple sectors and markets. Deep knowledge of the influencer and talent landscape – from nano to A-list – and confidence in negotiating, contracting, and building meaningful partnerships. A well-established network of agents that you continue to nurture Strong commercial understanding: you know talent value, fee structures, and usage rights inside out. Global or multi-market campaign experience a bonus – but attitude, initiative and relationship building are essential.