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- Tasks: Drive revenue by managing MICE and group bookings across three hotels.
- Company: Join a leading hotel group in the vibrant London Paddington area.
- Benefits: Enjoy global hotel discounts, complimentary meals, and 28 days of holiday.
- Why this job: Be part of a dynamic team with opportunities for career growth and development.
- Qualifications: 2 years of hotel sales experience, especially in MICE and group business.
- Other info: Office-based role with a focus on client satisfaction and strategic sales.
The predicted salary is between 28800 - 43200 £ per year.
Location: London Paddington (Office-Based - Mercure London Paddington)
Hotels: Hotel Indigo London Paddington, Mercure London Hyde Park, Mercure London Paddington
We are seeking a dynamic Cluster Sales Executive with a strong focus on MICE and Group bookings to drive revenue across three leading hotels in the London Paddington area. You will play a critical role in identifying and converting high-value leads, nurturing key partnerships, and maximising group and event-related business opportunities. This position is instrumental in increasing market share and supporting the strategic sales growth of our hotel group.
Key Responsibilities
- Develop and execute targeted sales strategies to grow revenue specifically for the MICE and Group segments.
- Proactively generate new business leads and convert enquiries into confirmed bookings through proactive outreach, networking, and follow-up.
- Manage and expand relationships with key accounts, event organisers, travel agents and corporate clients.
- Conduct hotel site visits and presentations to promote meeting and group facilities.
- Collaborate with IHG and Accor central MICE and group sales teams to align on pipeline opportunities and maximise brand support.
- Handle group RFPs, negotiate rates and contracts, and manage group blocks and event logistics in collaboration with hotel operations.
- Ensure a high level of client satisfaction through tailored proposals, seamless coordination, and exceptional communication.
- Attend networking events and industry exhibitions to grow lead generation and brand visibility.
- Monitor local and international MICE market trends, competitor activity, and evolving client needs to inform strategy.
- Maintain detailed records of client interactions and sales activities using CRM tools (e.g., Salesforce, Opera).
- Promote loyalty through IHG/Accor membership and event programs to drive repeat business.
- Collaborate closely with the Operations Team to ensure smooth event execution and client retention.
- Prepare and present weekly performance updates, lead tracking reports, and market insights.
- Contribute to the wider sales and revenue strategy of the cluster with a strong commercial mindset.
What We're Looking For
- 2 years experience in hotel sales with a focus on MICE and Group business.
- Familiarity with IHG, Accor, or other major hotel groups is advantageous.
- Proven ability to generate and convert leads within competitive sales environments.
- Strong interpersonal, negotiation, and presentation skills.
- Organised, self-motivated, and results-oriented with attention to detail.
- Experience with Opera, Salesforce, Cvent, ANAIS, Venue Directory and Meeting Broker.
What We Offer
- Global hotel discounts for you, your family, and friends across Accor and IHG networks.
- Complimentary meals during shifts.
- 28 days of holiday (including bank holidays).
- Recognition and rewards schemes.
- Opportunities for career growth, training, and development.
- Full-time position: 40 hours per week (Monday to Friday, 9am-6pm or as the business requires).
- Workplace pension scheme.
Contact Detail:
London Town Group of Companies Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Hotel Cluster Sales Executive
✨Tip Number 1
Network like a pro! Attend industry events and exhibitions to meet potential clients and partners. Building relationships in person can significantly boost your chances of landing that Cluster Sales Executive role.
✨Tip Number 2
Familiarise yourself with the MICE market trends. Understanding what’s hot in the meetings and events sector will help you speak confidently about how you can drive revenue for our hotels.
✨Tip Number 3
Showcase your negotiation skills! Be prepared to discuss how you've successfully negotiated rates and contracts in previous roles. This will demonstrate your ability to handle group RFPs effectively.
✨Tip Number 4
Get to know our hotels! Conduct thorough research on Hotel Indigo London Paddington and Mercure London Hyde Park. Being knowledgeable about our offerings will impress during interviews and show your genuine interest in the position.
We think you need these skills to ace Hotel Cluster Sales Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in hotel sales, particularly focusing on MICE and group bookings. Use specific examples of how you've generated leads and converted them into confirmed bookings.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the hospitality industry and your understanding of the role. Mention your familiarity with major hotel groups like IHG or Accor, and how your skills align with the job requirements.
Highlight Key Achievements: In both your CV and cover letter, include quantifiable achievements such as revenue growth percentages or successful events you’ve managed. This will demonstrate your impact in previous roles.
Showcase Your Networking Skills: Emphasise your ability to build relationships with clients and partners. Mention any networking events or exhibitions you’ve attended and how they contributed to lead generation in your past roles.
How to prepare for a job interview at London Town Group of Companies Limited
✨Know Your MICE and Group Business
Make sure you understand the MICE (Meetings, Incentives, Conferences, and Exhibitions) sector thoroughly. Be prepared to discuss your previous experiences in generating leads and converting them into bookings, as well as any specific strategies you've used to drive revenue in this area.
✨Showcase Your Networking Skills
Since this role involves a lot of networking, be ready to share examples of how you've built and maintained relationships with key accounts, event organisers, and corporate clients. Highlight any successful partnerships you've developed in the past.
✨Demonstrate Your Organisational Skills
This position requires excellent organisational abilities. Be prepared to discuss how you manage multiple accounts and events simultaneously, and how you ensure client satisfaction through effective coordination and communication.
✨Familiarise Yourself with CRM Tools
As the role involves using CRM tools like Salesforce and Opera, it’s beneficial to have a basic understanding of these systems. If you have experience with them, mention it during the interview, and if not, express your willingness to learn quickly.
