Senior Individual Giving Manager
Senior Individual Giving Manager

Senior Individual Giving Manager

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead innovative fundraising campaigns across digital, email, and social media channels.
  • Company: Join SANE, a top UK charity dedicated to mental health support.
  • Benefits: Enjoy flexible working options and the chance to make a real impact.
  • Why this job: Be part of a passionate team driving change in mental health through creative fundraising.
  • Qualifications: Experience in individual giving and multi-channel campaigns is essential.
  • Other info: A strong belief in mental health advocacy is crucial for this role.

The predicted salary is between 36000 - 60000 £ per year.

SANE, a leading UK mental health charity, is seeking an experienced and entrepreneurial Senior Individual Giving Manager to join our Fundraising team. In this pivotal role, you will lead the development and delivery of innovative fundraising campaigns across multiple channels - including direct mail, digital, email and social media to grow our individual donor base, improve supporter retention, and increase legacy giving.

Working closely with our digital, communications, and senior management team, you will manage regular giving programmes, design targeted legacy campaigns, and create compelling content to drive donations and deepen donor engagement.

We are looking for a creative and strategic fundraiser or marketeer with a strong background in individual giving, ideally within the charity or not-for-profit sector. You should have experience running successful multi-channel campaigns, excellent copywriting and communication skills, and strong knowledge of CRMs such as Salesforce or Raiser's Edge. Familiarity with legacy fundraising and UK fundraising regulations is desirable.

Above all, you will bring a genuine passion for mental health and a belief in the power of fundraising to create lasting change.

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Contact Detail:

SANE Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Individual Giving Manager

✨Tip Number 1

Familiarise yourself with SANE's mission and values. Understanding the charity's focus on mental health will help you align your passion and experience with their goals, making you a more compelling candidate.

✨Tip Number 2

Network with professionals in the charity sector, especially those involved in individual giving. Attend relevant events or webinars to connect with potential colleagues and gain insights into successful fundraising strategies.

✨Tip Number 3

Showcase your multi-channel campaign experience by preparing examples of past successes. Be ready to discuss how you used different platforms to engage donors and the impact of your campaigns on donor retention.

✨Tip Number 4

Brush up on your knowledge of CRMs like Salesforce or Raiser’s Edge. Being able to demonstrate your proficiency with these tools will set you apart, as they are crucial for managing donor relationships effectively.

We think you need these skills to ace Senior Individual Giving Manager

Fundraising Strategy Development
Multi-Channel Campaign Management
Copywriting Skills
Digital Marketing
Email Marketing
Social Media Engagement
Donor Relationship Management
CRM Proficiency (Salesforce, Raiser’s Edge)
Legacy Fundraising Knowledge
UK Fundraising Regulations Familiarity
Data Analysis and Reporting
Creative Content Creation
Project Management
Communication Skills
Passion for Mental Health Advocacy

Some tips for your application 🫡

Understand the Role: Take time to thoroughly read the job description for the Senior Individual Giving Manager position at SANE. Understand the key responsibilities and required skills, especially focusing on individual giving and multi-channel fundraising.

Tailor Your CV: Customise your CV to highlight relevant experience in fundraising, particularly in individual giving and campaign management. Use specific examples that demonstrate your success in similar roles, and ensure your copywriting skills are evident.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for mental health and your understanding of the charity sector. Mention your experience with CRMs like Salesforce or Raiser’s Edge, and how you can contribute to SANE's mission through innovative fundraising strategies.

Showcase Your Campaign Successes: In your application, include specific examples of successful multi-channel campaigns you've led. Highlight metrics such as donor growth, retention rates, and any legacy giving initiatives you've implemented to demonstrate your impact.

How to prepare for a job interview at SANE

✨Show Your Passion for Mental Health

Make sure to express your genuine passion for mental health during the interview. Share personal stories or experiences that highlight why this cause matters to you, as it will resonate with the charity's mission and values.

✨Demonstrate Your Fundraising Expertise

Prepare to discuss specific examples of successful multi-channel fundraising campaigns you've led in the past. Highlight your strategic thinking and creativity in developing these campaigns, as well as the results achieved.

✨Familiarise Yourself with Relevant Regulations

Brush up on UK fundraising regulations and legacy giving practices before the interview. Being knowledgeable about these topics will show that you are serious about compliance and ethical fundraising.

✨Prepare Compelling Content Samples

Bring along samples of compelling content you've created for previous campaigns. This could include direct mail pieces, email newsletters, or social media posts. Showcasing your copywriting skills will demonstrate your ability to engage donors effectively.

Senior Individual Giving Manager
SANE
Location: London
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  • Senior Individual Giving Manager

    London
    Full-Time
    36000 - 60000 £ / year (est.)
  • S

    SANE

    50-100
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