Marketing Business Partner (London)

About the Role: You will be the primary contact between the Proposition Owner and other Team Leaders and the Experience team on the agreed Experience team services. You will support Proposition Owners in the delivery of valuable and viable propositions to our chosen audiences and help deliver revenue and other goals in consideration of the Association’s overarching purpose, financial performance, and audience reach. You will report to the Director - Experience Business Partnering. This is a hybrid-remote and office-based position, and our UK office is in central London. This role is equivalent to a Senior Manager but as an individual contributor.

You Will:

• Work together with leaders to design a compelling set of programmes, campaigns, and solutions to meet proposition strategies that resonate with clearly defined audience segments and satisfy revenue and Return on Experience Investment.
• Provide guidance to shape programmes (stories, services, and solutions) that deliver the message and purpose-based outcomes.
• Align with the Segmentation & Proposition Support team to ensure requests meet clearly defined audience segments and propositions to create revenue.
• Work to develop strategies with the Journey Managers that ensure new solutions, services, and stories align to journeys that allow our chosen audience to view the right content in the right channel at the right time for the right reaction/outcome.
• Work in collaboration with the Experience Delivery Manager who will submit briefs to initiate programme workflows and ensure programmes deliver to specifications.
• Work in collaboration with the Experience Service Manager who will ensure that areas of our kept informed of progress, manage any service incidents or escalations, and maintain an up-to-date experience service catalogue.
• Consider and advise on appropriate brand activation strategies suitable for delivery.
• Work with the Experience Insights, Intelligence, and Analytics (IIA) team to gain a clear understanding of our audience/segments to ensure Association services/solutions/stories create audience value.

You Have:

• Bachelor's degree.
• 8+ years of experience in marketing, digital content management, digital content development, or a related field.
• Experience creating services, solutions, and stories that provide meaningful and relevant experiences to users through user-centric (UX) design.
• Experience delivering across multiple channels.

How We Support You: We provide flexibility to help you achieve a good work-life balance. You'll be part of a global, diverse team that fosters an environment of inclusion and belonging where you are valued for who you are and where you come from. We offer benefit options in and out of the workplace, including healthcare, pension plan, annual leave, parental leave, and an employee assistance program. We care about our employees' welfare and focus our benefits package on the benefits that support your wellbeing. We also recognize that everyone has different priorities, so in addition to our core benefits to support your health, we offer flexible options for you to choose benefits that are right for you, your family, and your lifestyle. We believe in non-stop learning and are committed to investing in learning opportunities that help you reach your full potential and support your continued development.

About Us: At The Association, a Great Place to Work-Certified company, we are transforming the accounting and finance profession. We are future-focused, empowering the world's most accomplished accountants to stay relevant, meet today's demands, and prepare for tomorrow's challenges through quality education, resources, and training.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.