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- Tasks: Lead creative marketing campaigns with brands across the UK and Europe.
- Company: JD.com is a leading global tech and service provider, transforming e-commerce with innovation.
- Benefits: Enjoy a competitive salary, health insurance, pension, and performance bonuses in a diverse environment.
- Why this job: Shape impactful strategies and make a difference in a dynamic e-commerce landscape.
- Qualifications: Experience in partnership marketing and a strong understanding of European consumer behaviour required.
- Other info: Join a company committed to diversity and equal opportunity for all applicants.
The predicted salary is between 28800 - 48000 £ per year.
JD.com (NASDAQ: JD; HKEX: 9618), also known as JINGDONG, has evolved from a pioneering e-commerce platform into a leading global technology and service provider with supply chain at its core. Renowned for its supply chain innovation and excellence, the company has expanded into sectors including retail, technology, logistics, healthcare, and more, aiming to transform traditional business models with cutting-edge digital solutions.
We’re seeking a commercially minded and creative Partnerships Marketing Manager to lead our marketing efforts across the UK and Europe. In this role, you’ll develop joint campaigns with brands and global suppliers, shaping go-to-market strategies that drive user engagement, brand awareness, and commercial impact. This is a great opportunity for someone with a strong background in brand or partner marketing, excellent relationship-building skills, and a deep understanding of European consumer behaviour.
Key Responsibilities:- Lead co-branded marketing campaigns with brands and global suppliers across the UK and Europe.
- Build and manage strategic brand partnerships to drive customer acquisition and brand visibility.
- Plan and execute joint campaigns around key moments like Black Friday, Christmas, and seasonal sales.
- Leverage real-time trend-spotting to rapidly plan and execute high-impact campaigns around events and emerging viral trends.
- Coordinate cross-channel activity across online, offline, and social platforms.
- Localise campaign messaging and assets to ensure market fit and cultural relevance.
- Track and analyse campaign performance (GMV, traffic/users, conversions), using insights to optimise future efforts.
- Align internal and external stakeholders on timelines, budgets, and shared KPIs.
- Strong experience in partnership marketing, brand collaborations, or co-marketing roles.
- Strong background in eCommerce, retail, or consumer-focused digital businesses.
- Excellent relationship-building and stakeholder management skills.
- Proven ability to plan and deliver high-impact joint campaigns.
- Solid understanding of UK and European consumer behaviour and marketing trends.
- Data-driven mindset with strong analytical and reporting skills.
- The exciting opportunity to shape category strategies and contribute to the growth of a new and dynamic e-commerce business.
- A diverse, inclusive work environment, where you can make a significant impact on JD.com’s regional presence.
- A competitive salary and benefits package, including health insurance, pension, and performance bonuses.
JD.com is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Contact Detail:
JD.COM Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Partnerships Marketing Manager
✨Tip Number 1
Familiarise yourself with JD.com's brand and its unique selling points. Understanding their supply chain innovations and how they differentiate themselves in the e-commerce market will help you tailor your approach when discussing potential partnerships.
✨Tip Number 2
Network with professionals in the e-commerce and marketing sectors, especially those who have experience in partnership marketing. Attend industry events or webinars to connect with like-minded individuals and gain insights into current trends that could benefit your application.
✨Tip Number 3
Stay updated on European consumer behaviour and marketing trends. This knowledge will not only prepare you for interviews but also demonstrate your commitment to understanding the market JD.com operates in, which is crucial for a Partnerships Marketing Manager.
✨Tip Number 4
Prepare examples of successful co-branded campaigns you've led in the past. Be ready to discuss how you built relationships with partners and the impact of those campaigns on brand visibility and customer acquisition, as this will showcase your relevant experience.
We think you need these skills to ace Partnerships Marketing Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications required for the Partnerships Marketing Manager position. Tailor your application to highlight relevant experiences that align with these requirements.
Craft a Compelling CV: Your CV should clearly showcase your experience in partnership marketing and brand collaborations. Use specific examples of successful campaigns you've led, focusing on metrics and outcomes to demonstrate your impact.
Write a Tailored Cover Letter: In your cover letter, express your enthusiasm for JD.com and the role. Highlight your understanding of European consumer behaviour and how your skills can contribute to their marketing efforts. Make it personal and engaging to stand out.
Showcase Analytical Skills: Since the role requires a data-driven mindset, include examples of how you've used analytics to inform marketing strategies or optimise campaign performance. This will show your ability to track and analyse results effectively.
How to prepare for a job interview at JD.COM
✨Showcase Your Partnership Experience
Be prepared to discuss your previous experience in partnership marketing. Highlight specific campaigns you've led, the strategies you employed, and the results achieved. This will demonstrate your capability to manage co-branded initiatives effectively.
✨Understand the Market
Research JD.com's position in the e-commerce landscape, especially in the UK and Europe. Familiarise yourself with current trends and consumer behaviours in these markets. This knowledge will help you articulate how you can contribute to their marketing efforts.
✨Demonstrate Analytical Skills
Since the role requires a data-driven mindset, be ready to discuss how you've used analytics to inform your marketing decisions. Prepare examples of how you've tracked campaign performance and optimised strategies based on data insights.
✨Prepare for Cultural Relevance
Given the importance of localising campaign messaging, think about how you would adapt marketing strategies to fit different cultural contexts within Europe. Be ready to share ideas on how to ensure campaigns resonate with diverse audiences.
