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- Tasks: Lead sponsorship sales for exciting B2B events and build lasting client relationships.
- Company: Join a boutique events company known for high-level international summits and digital events.
- Benefits: Enjoy hybrid working, competitive salary, uncapped commission, and career growth opportunities.
- Why this job: Be part of a dynamic team shaping impactful events in various industries.
- Qualifications: 1 year of B2B sales experience, ideally in events, with strong commercial skills.
- Other info: Opportunity for international travel and ongoing professional development.
The predicted salary is between 36000 - 60000 £ per year.
Location: London – Hybrid, 4 days a week, Fridays from home
An exciting opportunity to lead and elevate existing and launch event portfolios within a fast-growing B2B events company. This events company is expanding their portfolio of high-level international summits and digital events, and is seeking a dynamic Sponsorship Sales Manager to take the reins.
They are a boutique B2B events company known for producing world-class summits, roundtables, and executive dinners that bring together senior decision-makers from industries like oil & gas, manufacturing, and sustainability. With a strong reputation for bespoke, content-driven events, they are now looking for a hands-on sales person to enhance revenue and event delivery across physical and virtual formats.
The Sponsorship Sales Manager will:
- Own the full sales cycle from prospecting and lead generation to negotiation and closing
- Sell tailored sponsorship opportunities to senior decision-makers and global brands
- Build and nurture long-term relationships with clients to ensure repeat business
- Collaborate with the event content and operations teams to align packages with client objectives
- Maintain and grow a robust pipeline using CRM tools and strategic outreach
- Contribute to the development of launch events to help grow them into flagship events
The Sponsorship Sales Manager will need:
- Proven B2B sales experience (roughly 1 year), ideally within the events space
- A consultative, value-led sales approach with strong commercial acumen
- Confidence engaging with senior executives and C-level stakeholders
- Competitive base salary with uncapped commission and clear targets
- Fast-track career growth within a profitable and expanding events business
- Hybrid working with international travel to flagship summits
- Ongoing professional development and training opportunities
Company Culture:
Sponsorship Sales Manager - Digital employer: The Sales Recruitment Company
Contact Detail:
The Sales Recruitment Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sponsorship Sales Manager - Digital
✨Tip Number 1
Familiarise yourself with the B2B events industry, especially in sectors like oil & gas, manufacturing, and sustainability. Understanding the nuances of these industries will help you engage more effectively with potential clients and demonstrate your value during conversations.
✨Tip Number 2
Network actively within the events space. Attend industry conferences, webinars, and networking events to meet decision-makers and build relationships. This will not only expand your contacts but also give you insights into what companies are looking for in sponsorship opportunities.
✨Tip Number 3
Develop a strong understanding of consultative selling techniques. Practice how to ask open-ended questions that uncover client needs and tailor your pitch accordingly. This approach will resonate well with senior executives and C-level stakeholders.
✨Tip Number 4
Utilise CRM tools effectively to manage your sales pipeline. Keep track of your leads, follow-ups, and client interactions to ensure you’re always prepared for meetings and can provide timely updates to your prospects.
We think you need these skills to ace Sponsorship Sales Manager - Digital
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant B2B sales experience, particularly in the events sector. Emphasise your consultative sales approach and any achievements in building relationships with senior executives.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific experiences that demonstrate your ability to manage the full sales cycle and your success in selling tailored sponsorship opportunities.
Showcase Your Skills: Highlight your commercial acumen and ability to engage with C-level stakeholders. Provide examples of how you've contributed to successful events or projects in the past, focusing on your strategic outreach and relationship-building skills.
Proofread and Edit: Before submitting your application, carefully proofread your documents for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in a sales role.
How to prepare for a job interview at The Sales Recruitment Company
✨Research the Company and Its Events
Before the interview, take some time to understand the company's portfolio of events. Familiarise yourself with their past summits and digital events, as well as their target industries. This knowledge will help you demonstrate your genuine interest and show how you can contribute to their success.
✨Prepare for Sales Scenarios
Since the role involves owning the full sales cycle, be ready to discuss your previous sales experiences. Prepare specific examples of how you've successfully generated leads, negotiated deals, and closed sales. Highlight your consultative approach and how it has benefited your clients.
✨Showcase Relationship-Building Skills
The ability to build and nurture long-term relationships is crucial for this role. Be prepared to share examples of how you've maintained client relationships in the past. Discuss strategies you've used to ensure repeat business and how you align your offerings with client objectives.
✨Demonstrate Your Commercial Acumen
As a Sponsorship Sales Manager, having strong commercial acumen is essential. Be ready to discuss how you assess market trends and identify opportunities for growth. Show that you understand the value of tailored sponsorship packages and how they can meet the needs of senior decision-makers.
