Brand & Creative Strategist | Contract

We help advertise for some of the world\’s fastest-growing companies. ~ Alongside our ad agency, we run the world\’s fastest-growing ad media platform, The Ad Professor—read by the likes of Lego, Nike, Red Bull, Adidas, and Apple. ~ We\’re on a mission to build the best agency in the world when it comes to creative and performance. ~ We\’re trying to live in 2034, not 1994. ~ You\’ll work at the intersection of data, creativity, and culture and shaping breakthrough ideas, crafting performance-focused strategies, and ensuring everything we produce is grounded in insight and designed to deliver. You’ll be the connective tissue between client goals , creative vision , and performance results working cross-functionally with Creative, Growth, Influencer, and Organic teams. This role is perfect for someone who thrives in fast-paced, idea-led environments where creative quality and commercial impact matter equally. Develop insight-led strategies that help clients achieve real outcomes whether it’s lowering CAC, increasing ROAS, or building brand distinctiveness ~ Contribute to the ideation of high-impact ad concepts, collaborating closely with the Creative team ~ Continuously track consumer behaviour, platform shifts, and cultural trends, turning them into actionable insights that shape our creative output Hook Testing & Iteration ~ Partner with the Growth team to support the Hook Testing Strategy—contributing insights, hypotheses, and messaging angles based on brand and audience research ~ Interpret performance data in collaboration with Growth (CTR, ROAS, thumb stop, CVR) to guide strategic creative iterations ~ Provide messaging insights and creative opportunities based on what\’s performing—helping close the loop between performance and strategy ~ Assist in crafting simple feedback loops for Creative, so every iteration is grounded in insight Creative Briefing & Team Collaboration ~ Brief creative, video, and UGC teams with clarity and purpose ~ Work closely with growth teams to align strategy with performance goals ~ Build smart, repeatable systems that make creative strategy more efficient and scalable 3-4 years in creative strategy, performance creative, or brand/campaign planning ~ Strong understanding of ad creative performance—particularly across Meta, TikTok, YouTube Shorts ~ Data-literate: can turn metrics into meaningful insights that drive creative direction ~ Sharp creative instincts: you know what makes people stop scrolling in 3 seconds ~ Inherently curious about ads, psychology, media, and marketing ~ Experience in a performance agency or paid media/creative hybrid environment ~ Familiarity with UGC, DTC, and influencer marketing Work from wherever — We’re fully remote. We don\’t want office drones that sit looking at the clock. Annual Meetups — Recent trips include Croatia, Dubai, Bodrum & Lisbon