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- Tasks: Lead marketing tech strategies and support clients with innovative solutions.
- Company: Join In Digital, a top-rated digital growth agency in Covent Garden.
- Benefits: Enjoy flexible working, team events, gym memberships, and a competitive salary with bonuses.
- Why this job: Work with prestigious brands and a talented team in a vibrant, supportive culture.
- Qualifications: Experience with Google Tag Manager, GA4, and strong analytical skills required.
- Other info: Hybrid work model with opportunities for personal and professional growth.
The predicted salary is between 43200 - 72000 £ per year.
We’re In Digital, a thriving digital growth agency based in Covent Garden and ranked as one of the best places to work in the UK – and we’re currently seeking a Marketing Technology Manager to join our brilliant team of marketers!
As Manager you will collaborate with top talent and work on exciting campaigns for prestigious brands such as the Financial Times, The Independent or Experian.
Who we’re looking for – at a glance:
- A senior Marketing Technology specialist, used to setting the agenda for maximising the value and performance of Martech and Adtech for businesses in multiple sectors.
- Strong technical expertise and experience with tag management and tracking, analytics, data management (CDPs, DMPs & data warehouses), media & ad platforms and BI tools.
- Great soft skills: we’re highly client-facing.
A bit more about the role:
We’re a hybrid agency and consultancy with a brilliant track record for driving growth through the application of data and technology for our clients. As Marketing Technology Manager within our team, you’ll be developing our strategic approach to technology and deliver great work for our clients.
What you’ll do:
- Support the selection, implementation, and integration of client Martech solutions (e.g. GA4, GTM, CDPs, DMPs and A/B testing tools).
- Own the technical setup and QA of tracking infrastructure across client websites, landing pages, and e-commerce platforms.
- Support clients on setting and implementing optimal web analytics set up (GA4, Adobe).
- Set up advanced conversion tracking, attribution models, and event-based user flows using tools like Google Tag Manager, Segment, and Mixpanel.
- Manage Ad ops – Pixel, cAPI, server-side tracking across paid platforms.
- Conduct root cause analyses for operational issues and recommend technical solutions.
- Proactively explore emerging technologies, Martech tools, and best practices to drive innovation in SEM.
- Support our In Science team on data flows into BI platforms and automated reporting.
- Support on Martech strategy during pitch processes and client onboarding.
- Keeping up to date with privacy and cookie related news agenda - circulating and coming up with the In Digital advice and relaying this to our clients.
A bit more about you:
- Hands-on experience with Google Tag Manager (must have) and Martech platforms – including default and custom tags set up and debugging of tags.
- Strong experience using website analytics platforms: GA4 (must have), Adobe, Amplitude, Mixpanel.
- Analytical mindset - comfortable handling quantitative data.
- An interest and an understanding of other digital marketing areas and how they interlock with Martech.
- Hands-on experience using HTML/CSS and JavaScript to debug and implement tag deployment and triggers.
- Strong project management, able to handle multiple projects/workstreams at the same time, and working with stakeholders.
Why work for In Digital?
- A certified Great Place to Workâ„¢, recognised as one of the UK's Best Workplaces for Wellbeing 2024.
- Best of both worlds: work in blue-chip companies’ marketing teams and in a fast-growth agency at the same time.
- Covent Garden office with a private bar, great coffee and an array of restaurants in the vicinity.
- Rewarding work with great opportunities for development and progression.
- Flexible working with working-from-abroad.
- Regular team lunches and social events.
- Subsidised gym & sports memberships.
- A competitive salary with twice yearly bonus.
Marketing Technology Manager employer: In Digital
Contact Detail:
In Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Technology Manager
✨Tip Number 1
Familiarise yourself with the latest trends in Martech and Adtech. Being knowledgeable about emerging technologies and tools will not only help you stand out but also demonstrate your proactive approach to innovation, which is highly valued in this role.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who work with Google Tag Manager and GA4. Engaging in conversations with industry peers can provide insights into best practices and may even lead to referrals or recommendations.
✨Tip Number 3
Showcase your technical skills by working on personal projects or contributing to open-source initiatives that involve tag management and analytics. This hands-on experience can be a great talking point during interviews and demonstrates your commitment to continuous learning.
✨Tip Number 4
Prepare to discuss specific case studies where you've successfully implemented Martech solutions. Highlighting your past experiences with tracking infrastructure and analytics setup will illustrate your capability to handle the responsibilities of the Marketing Technology Manager role.
We think you need these skills to ace Marketing Technology Manager
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and required skills for the Marketing Technology Manager position. Tailor your application to highlight your relevant experience in Martech and Adtech.
Highlight Technical Skills: Make sure to emphasise your hands-on experience with Google Tag Manager, GA4, and other analytics platforms. Provide specific examples of how you've successfully implemented tracking solutions or improved data management in previous roles.
Showcase Soft Skills: Since the role is client-facing, include examples that demonstrate your strong communication and project management skills. Mention any experiences where you effectively collaborated with clients or stakeholders to achieve successful outcomes.
Craft a Compelling Cover Letter: Write a cover letter that not only summarises your qualifications but also expresses your enthusiasm for working at In Digital. Discuss why you're excited about the opportunity to contribute to their innovative approach to marketing technology.
How to prepare for a job interview at In Digital
✨Showcase Your Technical Expertise
As a Marketing Technology Manager, it's crucial to demonstrate your strong technical skills. Be prepared to discuss your hands-on experience with tools like Google Tag Manager and GA4, and provide specific examples of how you've successfully implemented and managed these technologies in past roles.
✨Highlight Your Client-Facing Skills
Since the role involves significant client interaction, emphasise your soft skills during the interview. Share experiences where you've effectively communicated complex technical concepts to clients or collaborated with teams to deliver successful marketing strategies.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving abilities. Think about past challenges you've faced in managing Martech solutions and be ready to explain how you approached these issues, what solutions you implemented, and the outcomes.
✨Stay Updated on Industry Trends
Demonstrating your knowledge of emerging technologies and trends in the Martech space can set you apart. Research recent developments in privacy regulations and cookie management, and be prepared to discuss how these might impact the strategies you would implement for clients.
