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For Companies At a Glance
- Tasks: Create and edit engaging content for social media platforms like TikTok and Instagram.
- Company: Join STV Group, Scotland’s leading source of news and entertainment with millions of viewers monthly.
- Benefits: Enjoy 25 days leave, healthcare contributions, and flexible benefits including gym discounts.
- Why this job: Be part of a creative team that values innovation and storytelling in a fast-paced environment.
- Qualifications: Experience with social media, video editing, and a passion for creative storytelling is essential.
- Other info: STV promotes diversity and encourages applications from underrepresented groups.
The predicted salary is between 28800 - 42000 £ per year.
Location: Glasgow/Hybrid
CLOSING DATE: Friday 13 June
ABOUT US
STV Group plc is Scotland’s home of news, entertainment and drama, providing audiences with top-quality programming on air, online and on demand. STV’s broadcast channel reaches 3 million viewers each month, with a packed schedule across the day. STV’s fast-growing streaming service, STV Player, offers viewers across the UK home-grown and international drama box sets and a vast array of factual entertainment series.
THE ROLE
We currently have an exciting opportunity for a Social Media Executive to join our Marketing and Social Media team. The successful candidate must have demonstrable experience in a range of social media platforms and a passion for telling stories in creative and engaging ways. The Social Media Executive will have a keen eye for audience and content trends and play a lead role in creating and producing content that performs effectively on social platforms.
KEY RESPONSIBILITIES
- Creating, producing and editing a variety of assets, suitable for distribution on platforms such as Facebook, Twitter, Instagram, TikTok and YouTube.
- Generate ideas on how to promote STV content across multiple platforms.
- Write copy/video descriptions and publish across platforms.
- Using metrics to optimise output and improve performance.
- Support all functions of the social media team.
- Work collaboratively with other STV teams and external stakeholders as required.
- Assist in any other aspect of the work of the Company as reasonably required.
- Flexibility to travel when required.
SKILLS AND EXPERIENCE
- Detailed knowledge and understanding of social platforms and what it takes to make content succeed on each.
- A passion and aptitude for creative and innovative storytelling with a gift for connecting with people.
- Demonstrable editing skills on leading video editing software systems.
- Experience in using the full suite of Adobe products.
- Proven experience in using video and audio recording equipment.
- Ability to make sound editorial judgements quickly whilst working under pressure and adapt responsively to a changing agenda.
- An eye for detail and a spirit of experimentation.
- A confident team player in a fast-moving creative environment.
- Excellent communication and interpersonal skills to work collaboratively and develop effective relationships with internal and external stakeholders.
BENEFITS
There are plenty of reasons why it’s great to work at STV, here are just a few of the perks for you:
- 25 days leave and 9 public holidays per annum, with the option to buy more through our Holiday Extras scheme, and an extra day’s holiday on your birthday.
- Healthcare cash plan providing Company contributions towards dental, optical, wellbeing or other healthcare costs.
- Cycle to work scheme.
- Season ticket travel loan.
- Access to occupational health service.
- Flexible benefits portal providing a range of retail and gym discounts.
JOIN US
If you have a demonstrable track record of delivery in a related role, we would love to hear from you. To apply, please send a CV and covering letter by 13 June 2025.
STV Group plc is an equal opportunities employer committed to valuing and promoting equality, diversity and inclusion. We encourage applications from candidates underrepresented in our industry, so we are keen to hear from ethnically diverse talent and people that identify as disabled, deaf and/or neurodivergent. As a Disability Confident employer, we are committed to offering an interview to disabled candidates who meet the minimum criteria for the role. Please let us know if you have any access requirements to support your application by emailing.
Social Media Executive employer: STV Group plc
Contact Detail:
STV Group plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Executive
✨Tip Number 1
Familiarise yourself with STV's content and social media presence. Understanding their brand voice and the type of content they produce will help you tailor your approach and demonstrate your passion for their storytelling.
✨Tip Number 2
Engage with STV's social media channels before applying. Comment on their posts, share your thoughts on their content, and showcase your knowledge of current trends in social media to make a memorable impression.
✨Tip Number 3
Prepare examples of your previous work that highlight your editing skills and creativity. Having a portfolio ready to discuss during interviews can set you apart and show your capability in producing engaging content.
✨Tip Number 4
Network with current or former employees of STV if possible. They can provide insights into the company culture and expectations, which can be invaluable when preparing for your interview.
We think you need these skills to ace Social Media Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management and content creation. Use keywords from the job description to demonstrate that you meet the specific requirements of the Social Media Executive role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for storytelling and creativity. Mention specific examples of successful social media campaigns you've worked on and how they align with STV's mission and values.
Showcase Your Skills: Include a portfolio or links to your previous work that showcases your editing skills and understanding of various social media platforms. Highlight any metrics or results that demonstrate your ability to create engaging content.
Proofread and Edit: Before submitting your application, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for a role in social media.
How to prepare for a job interview at STV Group plc
✨Showcase Your Social Media Savvy
Make sure to highlight your experience with various social media platforms. Be prepared to discuss specific campaigns you've worked on and how you tailored content for each platform to engage audiences effectively.
✨Demonstrate Your Creative Storytelling Skills
Since the role requires a passion for storytelling, come ready with examples of how you've creatively engaged audiences. Share any unique ideas or projects that showcase your ability to connect with people through content.
✨Familiarise Yourself with STV's Content
Research STV's programming and recent social media campaigns. Understanding their brand voice and audience will help you tailor your responses and show that you're genuinely interested in contributing to their success.
✨Prepare for Metrics Discussion
Be ready to talk about how you've used metrics to optimise social media performance in the past. Discuss specific tools or methods you've employed to analyse engagement and improve content strategy.
