Social Media Producer – Autosport
Social Media Producer – Autosport

Social Media Producer – Autosport

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Create exciting social media content at global motorsport events, especially Formula 1.
  • Company: Join a leading motorsports media team with a passion for racing and innovation.
  • Benefits: Enjoy competitive pay, travel perks, and access to exclusive events and personalities.
  • Why this job: Be part of the thrilling motorsport world, engaging with fans and shaping brand presence.
  • Qualifications: 3+ years in social media production, strong F1 knowledge, and content creation skills required.
  • Other info: Must be ready to travel internationally and work flexible hours during race weekends.

The predicted salary is between 36000 - 60000 £ per year.

We are seeking a dynamic and experienced Social Media Producer to join our experienced motorsports media team - with a particular focus on Formula 1. The successful candidate will be embedded in the high-paced environment of motorsports, attend races and activations globally, and work closely with drivers, teams, and sponsors.

Key Responsibilities

  • Travel to and attend races for different series throughout the season.
  • Create behind-the-scenes, live, and exclusive content from paddocks, garages, press conferences, and fan zones.
  • Act as a key point of contact for social media needs during event coverage.
  • Monitor trends, audience behaviour, and competitor content to optimize content performance.
  • Work with analytics and insights teams to track KPIs, engagement, and growth.
  • Contribute to evolving the brand’s social tone, especially for younger and global audiences.
  • Work cross-functionally with marketing, sponsorship, and editorial teams to support broader campaigns.

Qualifications:

  • 3+ years of experience in social media content creation or production, ideally within sports or entertainment.
  • Proven experience managing social media at live events with tight turnaround times.
  • Strong knowledge and passion for Formula 1 and motorsports culture.
  • Proficiency in content tools (Adobe Premiere Pro, Photoshop, Canva, mobile editing apps).
  • Ability to travel internationally for up to 10+ weekends per year.
  • Comfortable working irregular hours, including weekends and holidays, in line with the motorsport calendar.

Preferred Skills:

  • Experience working with or within a Formula 1 team, media outlet, or motorsport organization.
  • Multilingual (especially French, Italian, Spanish, or German) a plus.
  • Background in journalism, communications, or multimedia storytelling.

What We Offer:

  • The opportunity to be embedded in the world’s most prestigious racing series.
  • Access to exclusive events, personalities and behind-the-scenes experiences.
  • A creative, high-energy environment where your work directly reaches a global fanbase.
  • Competitive salary, travel expenses, and equipment provided.
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Contact Detail:

Motorsport Network Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Social Media Producer – Autosport

Tip Number 1

Familiarise yourself with the latest trends in motorsports, especially Formula 1. Follow key influencers and teams on social media to understand what content resonates with fans and how you can bring a fresh perspective to your role.

Tip Number 2

Network within the motorsport community by attending events, joining relevant online forums, and connecting with professionals on platforms like LinkedIn. Building relationships can open doors and provide insights into the industry that will be invaluable during your application process.

Tip Number 3

Showcase your passion for motorsports through your personal social media channels. Share your own content related to races, analysis, or behind-the-scenes experiences to demonstrate your knowledge and enthusiasm for the sport.

Tip Number 4

Prepare to discuss specific examples of your past work in live event coverage. Highlight any unique challenges you faced and how you overcame them, as this will show your ability to thrive in high-pressure environments typical of motorsport events.

We think you need these skills to ace Social Media Producer – Autosport

Social Media Management
Content Creation
Event Coverage
Video Editing (Adobe Premiere Pro)
Graphic Design (Photoshop, Canva)
Audience Engagement
Trend Analysis
Data Analytics
Collaboration Skills
Knowledge of Motorsports Culture
Time Management
Adaptability to Fast-Paced Environments
Communication Skills
Multilingual Abilities (French, Italian, Spanish, or German)

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in social media production, especially within sports or entertainment. Emphasise any specific work you've done related to motorsports or Formula 1.

Craft a Compelling Cover Letter: In your cover letter, express your passion for motorsports and detail how your skills align with the role. Mention any experience you have with live event coverage and your familiarity with content tools like Adobe Premiere Pro and Photoshop.

Showcase Your Work: If possible, include links to your previous social media campaigns or content you've produced. This could be a portfolio or examples of successful posts that demonstrate your ability to engage audiences.

Highlight Relevant Skills: Make sure to mention any multilingual abilities, especially if you speak French, Italian, Spanish, or German. Also, highlight your understanding of analytics and how you've used data to optimise content performance in past roles.

How to prepare for a job interview at Motorsport Network

Show Your Passion for Motorsports

Make sure to express your enthusiasm for Formula 1 and motorsports during the interview. Share specific examples of how you've engaged with the sport, whether through personal experiences or professional projects, to demonstrate your genuine interest.

Highlight Relevant Experience

Discuss your previous roles in social media content creation, especially in live event settings. Be prepared to provide examples of how you managed tight deadlines and produced engaging content on the spot, as this is crucial for the role.

Familiarise Yourself with Their Brand

Research the company's social media presence and understand their tone and style. Be ready to discuss how you can contribute to evolving their brand's voice, particularly for younger audiences, and suggest ideas that align with their current strategy.

Prepare for Scenario Questions

Anticipate questions about how you would handle specific situations at a live event, such as dealing with unexpected challenges or creating content under pressure. Practising your responses will help you convey confidence and problem-solving skills.

Social Media Producer – Autosport
Motorsport Network

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