At a Glance
- Tasks: Join us as a Marketing Executive to boost brand awareness and customer engagement for luxury menswear.
- Company: Be part of Oliver Spencer and Favourbrook, two iconic luxury menswear brands in London.
- Benefits: Enjoy generous clothing discounts, a Cycle to Work Scheme, and monthly team socials.
- Why this job: This role offers creative freedom, a collaborative culture, and the chance to make a real impact.
- Qualifications: You need 2+ years in Sales & Marketing, with a passion for menswear and strong communication skills.
- Other info: Ideal for those who thrive in a fast-paced environment and love fashion!
The predicted salary is between 28800 - 42000 £ per year.
We are looking for a Marketing Executive for our 2 luxury menswear brands, Oliver Spencer and Favourbrook. This role is integral in executing and coordinating a range of marketing initiatives designed to increase brand awareness, drive customer engagement, and support sales growth for both Oliver Spencer and Favourbrook. Everyone has a voice and an input into the success of the brand, which is what makes working at Oliver Spencer so unique. Does that sound like something you want to be a part of?
Responsibilities include:
- Manage and coordinate the brand marketing, communication and social calendar; ensure it is updated each month, develop ideas and ensure they offer commercial value, brand alignment and adhere to the marketing objectives of Oliver Spencer and Favourbrook.
- Coordinate and manage the content team to ensure all marketing assets are delivered for marketing and comms on deadline and on brief.
- Implement marketing initiatives across the business; including store events, brand activations, collaborations and other opportunities to elevate and increase brand awareness.
- Manage the production of eCommerce assets for b2b and b2c; flat-shot photography and on-model photography. Ensure assets are handed to eCommerce team ahead of product launch campaigns.
- Build and maintain a meaningful relationship with PR agency to maximise brand exposure and press opportunities for Oliver Spencer and Favourbrook.
- Sample coordination; manage inventory of each seasonal sample set and log all press and photoshoot loans. Liaise with wholesale and PR showrooms to maintain an accurate log of all sample activity at all times.
- Responsible for sharing seasonal assets with the external PR agencies, manage requests for additional content and follow-up on any opportunities to secure relevant brand exposure.
- Coordination of in-store press and stylist requests / pulls. Build meaningful relationships with stylists to maximise product placement and brand-building opportunities. Clearly communicate with retail teams and follow ‘shop-stock loan’ protocol; taking deposits, monitoring return deadlines and keeping an accurate log of all activity.
- Support the Content Manager with all photoshoot pre and post-production on all campaign and e-commerce photoshoots. Assist with planning, casting briefs, mood boards and styling when required.
- Work with management to ensure sales meeting agendas are structured and prepared in advance of sales + marketing meetings and clearly communicate key information and action points each to all relevant stakeholders to ensure back-of-house and front-of-house are aligned with sales & marketing activity and developments.
- Work with the retail and wholesale teams to implement strategic marketing plans with accounts that elevate brand positioning and engage with the Oliver Spencer community.
- Produce competitor and market research reports to track the marketing output of competition to ensure Oliver Spencer and Favourbrook remain relevant and align with emerging marketing trends.
- When required assist with scheduling and publishing social media content and managing inbound direct messages and comments.
Here’s what you’ll need:
- +2 years’ experience in Sales & Marketing role (luxury menswear background desirable).
- A passion for style, menswear, design, and the Oliver Spencer and Favourbrook brands.
- To be an Impeccable communicator in written and verbal English.
- Strong organisational and time-management skills. Ability to work to deadlines. Attention to detail. Ability to work independently as well as a team player.
- Excellent problem-solving and analytical skills. Good IT skills and proficiency in Microsoft Office suite, especially Excel. Knowledge of html, CMS and SEO is desirable.
The benefits we can offer you:
- Generous seasonal clothing & Staff discount.
- Cycle to Work Scheme.
- Monthly team socials.
Marketing Executive for Luxury Menswear (London) employer: Oliver Spencer
Contact Detail:
Oliver Spencer Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive for Luxury Menswear (London)
✨Tip Number 1
Familiarise yourself with the luxury menswear market, particularly Oliver Spencer and Favourbrook. Understanding their brand ethos, target audience, and recent marketing campaigns will help you speak confidently about how you can contribute to their goals.
✨Tip Number 2
Network within the fashion industry, especially with professionals who have experience in luxury menswear. Attend relevant events or join online forums to connect with others who can provide insights or even referrals for the role.
✨Tip Number 3
Showcase your creativity by preparing a few marketing ideas tailored specifically for Oliver Spencer and Favourbrook. This could include potential social media campaigns or in-store events that align with their brand values and objectives.
✨Tip Number 4
Brush up on your analytical skills by reviewing recent market research reports related to luxury menswear. Being able to discuss trends and competitor strategies during your interview will demonstrate your proactive approach and understanding of the industry.
We think you need these skills to ace Marketing Executive for Luxury Menswear (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly within the luxury menswear sector. Emphasise any specific campaigns or projects you've worked on that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for menswear and your understanding of the Oliver Spencer and Favourbrook brands. Mention how your skills and experiences make you a perfect fit for the role and how you can contribute to their marketing initiatives.
Showcase Your Communication Skills: Since impeccable communication is key for this role, ensure your application is free from errors and clearly articulates your thoughts. Use professional language while also reflecting your personality to stand out.
Highlight Relevant Skills: In your application, specifically mention your organisational skills, attention to detail, and any experience with social media management or content creation. These are crucial for the role and should be evident in your application.
How to prepare for a job interview at Oliver Spencer
✨Show Your Passion for Menswear
Make sure to express your enthusiasm for luxury menswear and the specific brands, Oliver Spencer and Favourbrook. Share any personal experiences or insights you have about the brands, as this will demonstrate your genuine interest and alignment with their values.
✨Highlight Your Organisational Skills
Given the role's emphasis on managing marketing calendars and coordinating content, be prepared to discuss your organisational strategies. Provide examples of how you've successfully managed multiple projects or deadlines in the past, showcasing your time-management skills.
✨Prepare for Team Collaboration Questions
Since the position requires working closely with various teams, think of examples that illustrate your ability to collaborate effectively. Be ready to discuss how you've contributed to team success in previous roles and how you handle communication with different stakeholders.
✨Research Competitors and Trends
Familiarise yourself with the current landscape of luxury menswear and the marketing strategies of competitors. Being able to discuss recent trends or successful campaigns from other brands will show that you're proactive and knowledgeable about the industry.