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- Tasks: Lead the campaigns team to create and implement innovative marketing strategies.
- Company: Join a vibrant organisation dedicated to theatre, education, and community engagement.
- Benefits: Enjoy a collaborative culture, professional development opportunities, and a commitment to diversity.
- Why this job: Be part of a dynamic team making a real impact in the arts and culture sector.
- Qualifications: Significant experience in sales-driven marketing strategies and excellent interpersonal skills required.
- Other info: We encourage applications from underrepresented groups; your unique perspective is valued!
The predicted salary is between 43200 - 72000 £ per year.
We are currently seeking an experienced Head of Campaigns to join our brilliant Marketing Department on a permanent, full-time basis. We are committed to improving diversity and inclusion across our organisation. Don’t meet every single requirement? Studies have shown that women and the Global Majority are less likely to apply for jobs unless they meet every single specification. If you’re excited about the role but your experience or qualifications don’t perfectly align, we encourage you to apply anyway. We particularly encourage applications from underrepresented groups such as the global majority, LGBTQA+, those with a disability and neurodiverse conditions.
The role: The Head of Campaigns will lead the campaigns team in the development and implementation of marketing strategies and campaigns for all elements of the Globe’s offering. Our broad offer includes Theatre, Education, Guided Tours, Membership, Globe Player, Events, Retail and Catering. This role will foster a culture of collaboration across audience facing activities and campaigns; operating a test-and-learn approach where data and reporting are built into planning and decision-making.
The skills: The successful candidate will have significant experience creating sales driven marketing strategies using the full marketing mix to drive specific and measurable ROI’s, and an understanding of cultural-specific marketing techniques. They will be approachable with excellent interpersonal skills to build close working relationships across the organisation and externally, and will manage team members with a collaborative approach, guiding their personal development and ensuring high performance. The Head of Campaigns manages the Campaigns team, with two direct reports (Senior Marketing Manager and Marketing Manager). They will report into the Head of Marketing.
How to Apply? Interested? For more information, please download the job description from shakespearesglobe.com/jobs. To apply, please complete the online application form by 10am on Monday 23 June. In the Supporting Statement section of the Application Form please ensure you answer the following questions:
- Please outline a successful marketing campaign you were responsible for. Tell us how you created, implemented and reported on it, and how it fed into a wider strategy?
- The campaigns team works across a broad and busy programme of work. Please outline your experience of developing professional relationships and working with multiple stakeholders.
- Please outline your management experience and give an example of how you have supported the development of a team member.
- What have you done previously to ensure an inclusive approach with a diverse range of people and communities, (within a role or voluntary position)?
Contact Detail:
Shakespeares Globe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Campaigns
✨Tip Number 1
Familiarise yourself with the Globe's offerings and recent campaigns. Understanding their unique marketing strategies will help you tailor your approach and demonstrate your knowledge during interviews.
✨Tip Number 2
Network with current or former employees of the Globe, especially those in marketing roles. They can provide insights into the company culture and expectations, which can be invaluable when preparing for your application.
✨Tip Number 3
Prepare specific examples of how you've successfully led teams and managed diverse stakeholders in previous roles. Highlighting your collaborative approach will resonate well with the values they are looking for.
✨Tip Number 4
Research cultural-specific marketing techniques that have been effective in similar organisations. Being able to discuss these strategies will show your expertise and readiness to lead their campaigns team.
We think you need these skills to ace Head of Campaigns
Some tips for your application 🫡
Understand the Role: Before you start writing, make sure you fully understand the responsibilities and requirements of the Head of Campaigns position. Tailor your application to highlight how your experience aligns with their needs.
Craft Your Supporting Statement: In the Supporting Statement section, directly address each of the application questions. Use specific examples from your past experiences to demonstrate your skills in managing campaigns, building relationships, and fostering inclusivity.
Showcase Your Achievements: When discussing your successful marketing campaign, focus on measurable outcomes. Highlight how your strategies led to specific results, and explain how these fit into a broader marketing strategy.
Emphasise Inclusivity: Given the emphasis on diversity and inclusion, make sure to include examples of how you've worked with diverse groups or promoted inclusivity in your previous roles. This will show that you align with the company's values.
How to prepare for a job interview at Shakespeares Globe
✨Showcase Your Campaign Success
Prepare to discuss a successful marketing campaign you've led. Focus on how you created, implemented, and reported on it, and ensure you connect it to a broader strategy. This will demonstrate your ability to drive measurable ROI.
✨Highlight Stakeholder Management Skills
Be ready to share examples of how you've developed professional relationships and collaborated with multiple stakeholders. This is crucial for the Head of Campaigns role, so emphasise your interpersonal skills and collaborative approach.
✨Demonstrate Team Development Experience
Think of specific instances where you've supported the development of team members. Discuss your management style and how you foster a high-performance culture within your team, as this aligns with the expectations of the role.
✨Emphasise Inclusivity in Your Approach
Prepare to discuss your commitment to diversity and inclusion. Share examples of how you've engaged with diverse communities and ensured an inclusive approach in your previous roles, as this is a key value for the organisation.
