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For Companies At a Glance
- Tasks: Drive sales growth and market expansion for C&A brands in the UK and North West Europe.
- Company: Join a leading company in control electronics, known for innovation and quality.
- Benefits: Enjoy 25 days holiday, flexible holiday scheme, Bupa healthcare, and enhanced parental leave.
- Why this job: Be the voice of customers while promoting cutting-edge products and building strong relationships.
- Qualifications: Previous technical sales experience and at least 5 GCSEs, including Maths and English.
- Other info: Work independently from home and travel internationally to cover your territory.
The predicted salary is between 36000 - 60000 £ per year.
The ASM is responsible for sales growth and market expansion in the defined territory for all C&A brands and product categories. Ensures sufficient focus to specifically drive the DSE CONTROL product group. The role will develop sales and regional distribution strategies (where applicable). The ASM coordinates all marketing activities with distribution partners (where applicable), building, designing and executing the plans needed to grow share within the assigned territory.
Expand customer base and develop business with prospects and existing customers. Visit both customers and prospects to develop relationships, build confidence in the C&A group and increase profitable business. To be the voice of the customer within the Control & Automation (C&A) group and the face of the C&A group within the customer. Promote both existing and new C&A products to customers. Liaise as needed with internal functions to ensure the best levels of service are provided for customer. Keep abreast of competition developments. Conduct market research within the customer base to keep abreast of changing market conditions.
Key Responsibilities & Main Duties:
- 40% - Effectively negotiates sales, develops end-customer & distributor relationships, provides high degree of focus on DSE CONTROL product group, identifies, assesses, attracts and negotiates with potential customers, identifies market opportunities for C&A group products.
- 30% - Expanding the customer and contact base, develops strategic relationships within the region, provides world-class customer support, achieves sales targets.
- 15% - Coordinates all marketing activities with distribution partners, maximises product margins through effective pricing strategies, achieves customer visits/phone meetings to set targets, creates and manages quotes for customers with appropriate follow-up, manages the opportunity pipeline to maximise value for the company.
- 15% - Presentation and demonstration of products, maintains customer pipeline data in the company CRM system, works with internal company functions to address customer issues, monitors competitor activity, and key market trends, monthly reporting, exhibition attendance where required.
Essentials:
- Knowledge of working within a company that has a technical product or service in a commercial role within the control electronics related sector.
- Proven relationships with key decision makers in the control electronics sector within the U.K. & Ireland.
- Proven technical and commercial selling and negotiation skills.
- Commercially astute results-oriented team player.
- Strong written and verbal communication skills.
- Ability to work from a home office and work independently in a field-based role.
- Ability to travel internationally adequately to cover assigned territory.
- Ability to recognise market trends and evaluate competitor strengths and weaknesses.
- Full driving license.
- Sales role within a technically orientated company/product range, preferably within the control electronics industry in the U.K & Ireland.
- Proven experience of successful demand generation.
Qualifications:
- Previous experience in technical sales.
- Previous industry experience.
- Minimum 5 GCSE's (or equivalent) - Mathematics and English.
Benefits:
- 25 days holiday + Bank Holidays.
- New flexible holiday scheme.
- Bupa Healthcare package.
- Life Insurance.
- Enhanced Maternity/Paternity pay.
- 5% Pension contributions.
Contact Detail:
Deep Sea Electronics Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Sales Manager
✨Tip Number 1
Familiarise yourself with the Control & Automation (C&A) product group. Understanding the technical aspects and benefits of these products will help you engage effectively with potential customers and demonstrate your expertise during interviews.
✨Tip Number 2
Network within the control electronics sector. Attend industry events, webinars, or local meetups to connect with key decision-makers and gain insights into market trends. This can give you an edge when discussing your knowledge of the industry during the application process.
✨Tip Number 3
Prepare to discuss your previous sales achievements in detail. Be ready to share specific examples of how you've successfully expanded customer bases or negotiated deals, as this will showcase your results-oriented approach and align with the role's requirements.
✨Tip Number 4
Research the competition thoroughly. Understanding their strengths and weaknesses will not only help you in interviews but also demonstrate your proactive approach to market analysis, which is crucial for the Area Sales Manager role.
We think you need these skills to ace Area Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in technical sales and your relationships with key decision makers in the control electronics sector. Use specific examples that demonstrate your negotiation skills and ability to achieve sales targets.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the Area Sales Manager role and how your background aligns with the responsibilities outlined in the job description. Mention your understanding of the DSE CONTROL product group and your strategies for market expansion.
Showcase Your Communication Skills: Since strong written and verbal communication skills are essential for this role, ensure your application is free from errors and clearly articulates your thoughts. Consider including examples of how you've successfully communicated with customers or internal teams in the past.
Highlight Relevant Achievements: Include quantifiable achievements in your application, such as sales growth percentages or successful projects you've led. This will help demonstrate your results-oriented approach and commercial acumen, which are crucial for the position.
How to prepare for a job interview at Deep Sea Electronics Ltd
✨Know Your Products Inside Out
As an Area Sales Manager, you'll be promoting both existing and new C&A products. Make sure you understand the technical details and benefits of each product, especially the DSE CONTROL product group, so you can confidently answer any questions and demonstrate their value to potential customers.
✨Build Relationships Before the Interview
Since this role involves developing relationships with key decision-makers, try to connect with industry professionals on platforms like LinkedIn before your interview. This will not only give you insights into the company culture but also help you discuss relevant connections during your interview.
✨Prepare for Market Research Questions
The job requires keeping abreast of competition developments and market trends. Be prepared to discuss your understanding of the current market landscape in the control electronics sector, including competitor strengths and weaknesses, as well as potential opportunities for growth.
✨Showcase Your Negotiation Skills
Negotiation is a key part of this role. Prepare examples from your past experiences where you've successfully negotiated sales or built strategic relationships. Highlight your approach and the outcomes to demonstrate your commercial acumen and results-oriented mindset.
