At a Glance
- Tasks: Lead digital marketing strategies focusing on data, user journeys, and optimisation.
- Company: Join an award-winning Cybersecurity Software Business experiencing exciting growth.
- Benefits: Enjoy a competitive salary, remote work, flexible hours, and 25-30 days holiday.
- Why this job: Make a real impact while developing your skills in a collaborative environment.
- Qualifications: B2B tech marketing experience with a focus on data-driven roles is essential.
- Other info: Opportunity for training and development, plus unique perks like Duvet Days.
The predicted salary is between 39600 - 77000 £ per year.
Pivotal role focussing on Data, User Journey, Optimisation, PPC, SEO, UX, UI.
Top reasons to work for this software client:
- Basic salary to 55k per annum.
- Remote based role.
- Flexible 37.5 hours per week.
- Core hours M to T 9.30am-4pm, core hours Friday 9.30am-12pm.
- Award winning, fast paced collaborative Cybersecurity Software Business.
- Joining at an exciting time of company growth.
- Opportunity to impact and propel your career, big emphasis on training & development.
- Holiday Allowance 25 days, rising to 30 days + BH + Buy / Sell additional.
- Flexible hours - Including banking hours, shorter core hours on a Friday.
- Duvet Days, Recognition Awards.
- Competitive Pension Scheme.
- Cash-back Healthcare Plan.
Broad Core Responsibilities:
- Working closely with the Head of Marketing to design, manage and deliver an innovative digital marketing strategy that uses best practice, analytics and benchmarks to increase marketing qualified leads.
- Shape user journeys whilst delivering on the GTM plan.
- Developing the online user experience and analysing how customers and prospects move through the digital marketing funnel, alongside managing, supporting and developing the Digital team.
- Optimise the website for users as well as search engines.
- Take ownership of the data architecture of the website / managing ongoing development.
Expected Qualifications, Skills & Experience:
- B2B tech marketing experience.
- Proven success in a data driven digital role.
- Ability to turn best practice and research into executable action plans.
- Experience in managing the digital tech stack and automation tools.
- Enjoy collaborating with content, sales, and product teams.
- Experienced working alongside a content marketing team so that you can collaborate on campaigns and optimise them in the marketing automation system (HubSpot).
- Highly desirable: Experience in the Cybersecurity Industry.
- Hands-on in-house PPC and SEO experience.
- Experience of working with tools such as Semrush, Hotjar, Zoominfo.
Digital Marketing Manager - Data, Optimisation, UX, UI (United Kingdom) employer: Recruitment Resolution Ltd
Contact Detail:
Recruitment Resolution Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager - Data, Optimisation, UX, UI (United Kingdom)
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in PPC and SEO. This will not only help you during interviews but also demonstrate your passion for the field and your commitment to staying updated.
✨Tip Number 2
Network with professionals in the cybersecurity industry. Attend relevant webinars or local meetups to connect with others in the field. This can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of how you've optimised user journeys in previous roles. Be ready to discuss specific metrics and outcomes during your conversations with us.
✨Tip Number 4
Research our company culture and values. Understanding what we stand for will help you align your answers during discussions and show that you're genuinely interested in being part of our team.
We think you need these skills to ace Digital Marketing Manager - Data, Optimisation, UX, UI (United Kingdom)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in data-driven roles. Emphasise your skills in PPC, SEO, UX, and UI, as these are crucial for the position.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of user journeys. Mention specific achievements in previous roles that demonstrate your ability to optimise marketing strategies.
Showcase Relevant Tools and Technologies: In your application, mention your experience with tools like HubSpot, Semrush, and Hotjar. Highlight how you've used these tools to drive results in past projects, as this aligns with the job requirements.
Highlight Collaboration Skills: Since the role involves working closely with various teams, emphasise your collaborative experiences. Provide examples of how you've successfully worked with content, sales, and product teams to achieve marketing goals.
How to prepare for a job interview at Recruitment Resolution Ltd
✨Showcase Your Data-Driven Mindset
Since the role focuses heavily on data, be prepared to discuss specific examples of how you've used data to drive marketing decisions. Highlight any tools or methodologies you've employed to analyse user journeys and optimise campaigns.
✨Demonstrate Your Understanding of UX/UI
Given the emphasis on user experience, come equipped with insights into how you’ve improved UX/UI in past roles. Be ready to share your thoughts on current trends in digital marketing that enhance user engagement.
✨Prepare for Collaboration Questions
This position requires working closely with various teams. Think of examples where you've successfully collaborated with content, sales, or product teams. Emphasise your communication skills and how you foster teamwork.
✨Familiarise Yourself with Relevant Tools
The job mentions specific tools like HubSpot, Semrush, and Hotjar. Brush up on these platforms and be ready to discuss your experience with them. If you haven't used them directly, research their functionalities and how they can benefit digital marketing strategies.