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- Tasks: Join us as an Events Marketing Executive, driving growth for our prestigious events.
- Company: Real Deals Media is a leading B2B media group in private equity and business sectors.
- Benefits: Enjoy a dynamic work environment with opportunities for career growth and skill development.
- Why this job: Be part of an ambitious team, shaping impactful events in the finance and business world.
- Qualifications: B2B events marketing experience and strong analytical skills are essential.
- Other info: Work closely with industry leaders and gain hands-on experience in a fast-paced setting.
The predicted salary is between 28800 - 48000 £ per year.
Real Deals Media is a leading B2B media and publishing group, focusing on the private equity and growing business sectors. We publish private equity intelligence platforms designed for the European mid-market and host some of the industry’s most prestigious award ceremonies and conferences. We are now looking for amazing new talent to be a part of our ambitious growth story.
Our events portfolio consists of a broad range of conferences, seminars and awards programmes in collaboration with our Publications, focused on business, finance and private equity. These include our long-standing (20 years +) Award ceremonies, such as the Growing Business Awards and Europe’s leading private equity award ceremony, the Private Equity Awards, and a full annual calendar of market leading conferences and breakfast briefings.
We are currently looking for an enthusiastic marketing executive to help us implement the growth strategy for our events businesses. The right person will be results driven, a genuine all-rounder, and have a strong interest in taking the next step in their career in B2B events marketing.
Responsibilities include:
- Working closely with the marketing director to develop and implement a targeted marketing plan that accelerates the growth of both delegate numbers and sponsorship of our events business.
- Effectively executing a well planned 12-month marketing campaign schedule for each event, reporting on success measures at regular intervals.
- Develop and implement a clear plan around data usage to ensure accurate targeting and good practice.
- Work with the marketing director to identify areas where we can improve our data, systems and processes and help to drive results.
- Work closely with the delegate and sponsorship sales teams to align marketing and sales growth plans.
- Writing, editing and proofreading content for emails, websites, advertisements, brochures and other material.
- Ownership and responsibility for delivering KPIs and reporting to the wider business.
- Working with logistics to maintain up to date event information on our websites.
- Implementing and analysing PPC and organic social campaigns, in particular LinkedIn and Google Ads.
- Responsible for sourcing, managing and implementing media partner contracts.
- Working with external suppliers.
- Executing email campaigns, ensuring emails are going to the correct data.
- Setting up event websites using Evessio event platform.
- Filling in pre and post event reports with analytical information.
Skills, attributes and experience:
- B2B events marketing experience
- Analytical and data driven
- Excellent attention to detail and copywriting skills
- Exceptional communication skills and ability to interact with senior figures
- Good grasp of tools and technology platforms, ideally HubSpot, Google Analytics, CMS systems
Events Marketing Executive (London) employer: Real Deals Media Limited
Contact Detail:
Real Deals Media Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Events Marketing Executive (London)
✨Tip Number 1
Familiarise yourself with the B2B events marketing landscape, especially in private equity and finance. Understanding the nuances of this sector will help you speak confidently about industry trends during interviews.
✨Tip Number 2
Network with professionals in the events marketing field, particularly those who have experience in B2B settings. Attend relevant conferences or webinars to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in past roles. Be ready to discuss specific campaigns where your data-driven approach led to measurable success.
✨Tip Number 4
Demonstrate your copywriting prowess by creating sample marketing materials tailored for events. This could include email campaigns or social media posts that reflect the tone and style of Real Deals Media's existing content.
We think you need these skills to ace Events Marketing Executive (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant B2B events marketing experience. Focus on your analytical skills, attention to detail, and any specific tools or platforms you've used, such as HubSpot or Google Analytics.
Craft a Compelling Cover Letter: Write a cover letter that showcases your enthusiasm for the role and the company. Mention specific events or campaigns you admire from Real Deals Media and explain how your skills can contribute to their growth strategy.
Showcase Your Copywriting Skills: Since the role involves writing and editing content, include examples of your copywriting in your application. This could be links to previous work or a brief portfolio showcasing your best pieces.
Highlight Your Analytical Experience: Discuss any experience you have with data analysis and reporting. Provide examples of how you've used data to drive marketing decisions or improve campaign performance in past roles.
How to prepare for a job interview at Real Deals Media Limited
✨Know the Company Inside Out
Before your interview, make sure to research Real Deals Media thoroughly. Understand their events portfolio, key achievements, and their position in the B2B media landscape. This will help you tailor your answers and show genuine interest.
✨Showcase Your Marketing Skills
Be prepared to discuss your previous B2B events marketing experience. Highlight specific campaigns you've worked on, the strategies you implemented, and the results achieved. Use metrics to demonstrate your success.
✨Demonstrate Analytical Thinking
Since the role requires a data-driven approach, be ready to talk about how you've used analytics in past roles. Discuss tools like Google Analytics or HubSpot, and how you've leveraged data to improve marketing outcomes.
✨Prepare Questions for Them
Interviews are a two-way street. Prepare insightful questions about their growth strategy, team dynamics, and future events. This shows that you're not only interested in the role but also in contributing to their success.
