At a Glance
- Tasks: Lead digital marketing strategies and manage SEO, PPC, and content across various channels.
- Company: Join a leading B2B tech company at the forefront of digital infrastructure.
- Benefits: Enjoy a collaborative culture with opportunities for growth and innovation.
- Why this job: Make a real impact in a dynamic market while working with a forward-thinking team.
- Qualifications: Proven experience in digital marketing, especially in B2B tech; hands-on with SEO and PPC.
- Other info: Work closely with senior leadership and external agencies to drive digital excellence.
The predicted salary is between 36000 - 60000 £ per year.
A leading B2B technology company specialising in the data centre sector is seeking to appoint a Digital Marketing Manager to support its ambitious growth agenda. The business operates at the forefront of digital infrastructure and is experiencing a pivotal period of expansion. With a strong international footprint and a growing marketing function, this role offers the chance to lead digital strategy across a dynamic and innovative business.
You will be part of a collaborative, forward-thinking team that values digital excellence and commercial impact. This is a unique opportunity to drive digital performance within a highly specialised and evolving market.
Reporting into the senior leadership team, the Digital Marketing Manager will be responsible for leading digital activity across paid, earned, and owned channels. You’ll manage SEO and PPC programmes to improve visibility and conversion, and you will oversee the performance, structure and optimisation of the business’s digital assets, including its global website and digital content.
The role will also include developing and executing automation workflows and nurturing journeys via CRM and marketing automation platforms. Close collaboration with internal stakeholders and external agencies will be key, ensuring that digital content and campaigns are aligned with wider commercial and marketing objectives. You’ll also be accountable for reporting and performance analysis to continually refine and optimise strategies.
The successful candidate will have proven experience in a broad digital marketing position within a high-growth B2B environment – ideally in the technology or infrastructure sectors. You will be hands-on across SEO, PPC, website management, social media, digital content and analytics. Proficiency in marketing automation platforms such as HubSpot or Marketo, along with CRM systems, is essential. Experience working with external agencies and the ability to manage multiple digital workstreams is also important.
You’ll need to demonstrate strong commercial awareness, an analytical mindset, and a self-starting attitude, with the ability to work effectively in a fast-paced, evolving business.
Contact Detail:
tml Partners Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the B2B technology sector. Understanding the nuances of SEO, PPC, and CRM systems like HubSpot or Marketo will give you an edge when discussing your experience and ideas during interviews.
✨Tip Number 2
Network with professionals in the digital marketing field, particularly those who have experience in the data centre or technology sectors. Engaging with industry events or online forums can provide valuable insights and connections that may help you stand out as a candidate.
✨Tip Number 3
Prepare to discuss specific examples of how you've driven digital performance in previous roles. Highlighting measurable outcomes from your SEO and PPC campaigns, as well as your experience with automation workflows, will demonstrate your capability to contribute to our ambitious growth agenda.
✨Tip Number 4
Showcase your analytical skills by being ready to talk about how you've used data to refine and optimise digital strategies. Being able to articulate your approach to performance analysis will resonate well with our focus on commercial impact and digital excellence.
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in B2B environments. Emphasise your hands-on skills in SEO, PPC, and website management, as well as any experience with marketing automation platforms like HubSpot or Marketo.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the technology sector. Mention specific achievements in previous roles that demonstrate your ability to drive digital performance and align with commercial objectives.
Showcase Analytical Skills: In your application, provide examples of how you've used data analysis to refine marketing strategies. Highlight any tools or methodologies you’ve employed to measure performance and optimise campaigns.
Highlight Collaboration Experience: Since the role involves working closely with internal stakeholders and external agencies, include examples of successful collaborations in your application. This could be projects where you led a team or worked cross-functionally to achieve marketing goals.
How to prepare for a job interview at tml Partners
✨Showcase Your Digital Expertise
Be prepared to discuss your hands-on experience with SEO, PPC, and website management. Highlight specific campaigns you've led and the results achieved, as this will demonstrate your capability to drive digital performance.
✨Understand the B2B Landscape
Familiarise yourself with the unique challenges and opportunities in the B2B technology sector, particularly within data centres. This knowledge will help you align your strategies with the company's growth agenda and show that you're a good fit for their needs.
✨Emphasise Collaboration Skills
Since the role involves working closely with internal stakeholders and external agencies, be ready to share examples of how you've successfully collaborated in previous roles. This will illustrate your ability to work effectively in a team-oriented environment.
✨Prepare for Performance Analysis Questions
Expect questions about how you measure success in digital marketing. Be ready to discuss the tools and metrics you use for reporting and performance analysis, as well as how you've refined strategies based on data insights.