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For Companies At a Glance
- Tasks: Lead digital marketing strategies and inspire a creative team to drive brand growth.
- Company: Somos Digital partners with ambitious brands to turn attention into sustainable revenue.
- Benefits: Enjoy competitive salary, performance bonuses, flexible PTO, and a culture of growth.
- Why this job: Join a dynamic team that values creativity, experimentation, and impactful storytelling.
- Qualifications: 5-8 years in multi-channel digital marketing with strong leadership and communication skills.
- Other info: Send your résumé and portfolio links to apply!
The predicted salary is between 48000 - 84000 ÂŁ per year.
About the Position
The Digital Marketing Director (aka: Brand Growth Director) sits at the intersection of brand storytelling and measurable performance. You’ll architect the vision for how Social, Influencer/KOL, Email/SMS, and Google Ads work together to move customers from first touch to lifelong advocates—all while safeguarding brand voice and accelerating revenue.
About Somos Digital
Somos Digital is a performance-driven creative partner for ambitious brands. We blend insight-led strategy, channel-agnostic creativity, and rigorous optimization to turn attention into sustainable revenue. From full-funnel launches to evergreen retention programs, we create work that feels human and performs like a machine.
Key Responsibilities
- Integrated Growth Strategy – Build quarterly roadmaps that connect awareness, engagement, and conversion across social, KOL, email/SMS, and paid search.
- Team Leadership – Coach and inspire a team (channel managers, designers, copywriters). Set OKRs, streamline workflows, and foster a culture of feedback and experimentation.
- Performance Optimization – Direct A/B tests, segment analyses, and creative iterations to lift CAC /LTV, CTR, CVR, and retention. Translate data into actionable insights for both creative and media teams.
- Budget & Forecasting – Own channel budgets, pacing, and scenario planning. Present monthly performance narratives to executive leadership, tying spend to revenue and margin.
- Process & Enablement – Standardize briefing templates, dashboard reporting, and post-mortems so wins scale and misses turn into playbook updates.
Must-Haves
- 5–8 yrs leading multi-channel digital marketing (agency or high-growth brand).
- Proven ownership of both creative ideation and performance metrics (ROAS, LTV:CAC).
- Hands-on mastery in at least two of the four core channels; strong literacy in the others.
- Track record of building and mentoring cross-functional teams.
- Comfortable with GA4, Meta/Google Ads, Klaviyo/ESP dashboards, Looker/Data Studio.
- Exceptional communication—equally persuasive in a creative review or a board deck.
Nice-to-Haves
- Experience scaling influencer programs.
- Working knowledge of multi-touch attribution or MMM.
- Certified in Google Ads or HubSpot CRM.
Benefits & Culture
- Competitive salary + performance bonus.
- Flexible PTO plus local public holidays.
- A culture that values experimentation, clear feedback loops, and career growth paths.
How to Apply
In addition to applying directly on LinkedIn, please also send your résumé, plus any portfolio links, to with the subject line: “Brand Growth Director – (Your Name)”.
Contact Detail:
Somos Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Director
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in social media and influencer marketing. This will not only help you understand the landscape but also allow you to speak confidently about innovative strategies during interviews.
✨Tip Number 2
Showcase your leadership skills by preparing examples of how you've successfully coached and inspired teams in the past. Be ready to discuss specific OKRs you've set and how you fostered a culture of feedback and experimentation.
✨Tip Number 3
Brush up on your data analysis skills, particularly with tools like GA4 and Looker/Data Studio. Being able to translate complex data into actionable insights will be crucial, so prepare to demonstrate your analytical thinking during discussions.
✨Tip Number 4
Network with professionals in the digital marketing space, especially those who have experience in multi-channel strategies. Engaging with industry peers can provide valuable insights and potentially lead to referrals for the position.
We think you need these skills to ace Digital Marketing Director
Some tips for your application 🫡
Understand the Role: Before you start writing your application, make sure you fully understand the responsibilities and requirements of the Digital Marketing Director position. Familiarise yourself with key terms like CAC, LTV, and performance metrics to demonstrate your knowledge.
Tailor Your CV: Customise your CV to highlight relevant experience in multi-channel digital marketing. Emphasise your leadership skills and any specific achievements related to brand growth, performance optimisation, and team management.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your vision for the role. Use specific examples from your past experiences to illustrate how you can contribute to Somos Digital's goals and culture.
Include Portfolio Links: If you have a portfolio showcasing your previous work in digital marketing, include links in your application. This will provide tangible evidence of your skills and creativity, making your application stand out.
How to prepare for a job interview at Somos Digital
✨Showcase Your Multi-Channel Expertise
Make sure to highlight your hands-on experience with at least two of the core channels mentioned in the job description. Be prepared to discuss specific campaigns you've led and the measurable outcomes they achieved.
✨Demonstrate Leadership Skills
Since the role involves coaching and inspiring a team, share examples of how you've successfully led cross-functional teams in the past. Discuss your approach to setting OKRs and fostering a culture of feedback and experimentation.
✨Prepare for Data-Driven Discussions
Brush up on your knowledge of performance metrics like ROAS, LTV:CAC, and CAC/LTV ratios. Be ready to explain how you've used data to inform creative decisions and optimise marketing strategies.
✨Communicate Clearly and Persuasively
Exceptional communication is key for this role. Practice articulating your ideas clearly, whether discussing creative concepts or presenting performance narratives. Tailor your communication style to resonate with both creative and executive audiences.
