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For Companies At a Glance
- Tasks: Lead marketing strategies and manage brand performance across the UK and Ireland.
- Company: Join a reputable mid-sized FMCG organisation known for its iconic products.
- Benefits: Enjoy hybrid working with 2 days in the office and a competitive salary.
- Why this job: Be part of a dynamic team driving brand visibility and making an impact.
- Qualifications: Proven FMCG brand management experience and strong leadership skills required.
- Other info: Opportunity to collaborate with cross-functional teams and agencies.
The predicted salary is between 42000 - 84000 £ per year.
We are seeking a dedicated Senior Brand Manager who can successfully lead our FMCG marketing department towards achieving strategic objectives and brand visibility. This role will manage a small team, and drive the brand development, performance and activation across the UK and Ireland. Providing hybrid working, 2 days per week from offices in Middlesex, West London.
Client Details
Our client is a mid-sized organisation within the FMCG industry, known for its renowned products and reputable market presence.
Description
The successful Senior Brand Manager will be responsible for:
- Leading and implementing effective marketing strategies
- Ensuring brand consistency across various channels
- Communicating with key stakeholders on brand initiatives
- Analysing market trends and competitor activities
- Collaborating with cross-functional teams to align brand objectives
- Creating and managing budget plans
- Coordinating with agencies for promotional activities
- Monitoring and reporting on brand performance
Profile
A successful Senior Brand Manager should have:
- Proven experience in brand management within the FMCG industry
- Strong leadership abilities, experience leading a small team
- Excellent communication and organisational skills
- A creative mindset with a strong focus on market trends
- Commercial skills, including budget management
Job Offer
A competitive salary of around 70,000 and the opportunity to lead a small team, working for an established FMCG brand.
Senior Brand Manager (London) employer: Michael Page
Contact Detail:
Michael Page Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager (London)
✨Tip Number 1
Research the FMCG market trends and key players in the industry. Understanding the competitive landscape will not only help you during interviews but also demonstrate your passion and knowledge about the sector.
✨Tip Number 2
Network with professionals in the FMCG field, especially those who have experience in brand management. Attend industry events or join relevant online forums to connect with potential colleagues and gain insights into the role.
✨Tip Number 3
Prepare specific examples of your past achievements in brand management. Be ready to discuss how you've successfully led teams, implemented marketing strategies, and driven brand performance in previous roles.
✨Tip Number 4
Familiarise yourself with the company's products and their current marketing strategies. This will allow you to tailor your discussions during the interview and show how you can contribute to enhancing their brand visibility.
We think you need these skills to ace Senior Brand Manager (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in brand management, particularly within the FMCG sector. Use specific examples of successful marketing strategies you've implemented and any leadership roles you've held.
Craft a Compelling Cover Letter: In your cover letter, express your passion for brand management and how your skills align with the company's objectives. Mention your understanding of market trends and your ability to lead a team effectively.
Showcase Relevant Achievements: Include quantifiable achievements in your application, such as successful campaigns you’ve led or budget management experiences. This will demonstrate your capability to drive brand performance.
Research the Company: Familiarise yourself with the company’s products and market presence. Understanding their brand values and recent initiatives will help you tailor your application and show genuine interest.
How to prepare for a job interview at Michael Page
✨Showcase Your Leadership Skills
As a Senior Brand Manager, you'll be leading a small team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed teams in the past. Highlight any specific achievements that demonstrate your ability to inspire and motivate others.
✨Demonstrate Your Market Knowledge
Familiarise yourself with current market trends and competitor activities within the FMCG sector. During the interview, share insights on how these trends could impact the brand and suggest innovative strategies to stay ahead of the competition.
✨Prepare for Stakeholder Communication
Effective communication with key stakeholders is crucial for this role. Think about past experiences where you successfully communicated brand initiatives or strategies. Be ready to discuss how you would approach stakeholder engagement in this new position.
✨Discuss Budget Management Experience
Since budget management is a key responsibility, come prepared to talk about your experience in creating and managing budgets. Provide examples of how you've allocated resources effectively to achieve brand objectives and maximise ROI.
