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- Tasks: Lead social media strategies, create engaging content, and analyze performance metrics.
- Company: Join a rapidly growing eCommerce Retail/Interiors brand in West Yorkshire.
- Benefits: Up to £30,000 DOE, flexible work schedule, and a dynamic team environment.
- Why this job: Shape the brand's online presence and engage with a vibrant community.
- Qualifications: 2-3 years of social media management experience, especially in retail or e-commerce.
- Other info: Work closely with influencers and agencies to amplify brand visibility.
The predicted salary is between 24000 - 36000 £ per year.
Central Employment are delighted to be working with a rapidly expanding eCommerce Retail/Interiors brand, as they look to appoint a creative but also data driven Social Media Manager, joining there in-house eCommerce and Marketing team in West Yorkshire.
- Batley x 4 days a week
- Up to £30,000 DOE + benefits
- Part of a growing in-house eCommerce and Performance Marketing team
Social Media Manager profile:
We’re looking for a creative, data-driven, and strategic Social Media Manager to lead on my clients social media efforts. This role will be instrumental in shaping there online presence, driving engagement, and supporting key marketing and business goals. You will work closely with internal teams, external agencies, and influencers to ensure consistent and impactful messaging across all digital channels.
Social Media Manager job description :
- Develop and implement comprehensive social media strategies that align with brand goals and marketing objectives.
- Plan, create, and schedule engaging content for all social platforms, ensuring consistency in tone, style, and messaging.
- Monitor, analyse, and report on social media performance metrics, using insights to optimize strategies and content.
- Collaborate with marketing, design, and product teams to align social media efforts with broader campaigns and seasonal promotions.
- Partner with social media agencies to ensure paid ads align with the marketing calendar and achieve campaign KPIs.
- Contribute to the creation and management of the trading calendar to ensure alignment across all marketing initiatives.
- Identify, recruit, and manage relationships with influencers and brand ambassadors to amplify reach and visibility.
- Coordinate influencer campaigns, from initial outreach to performance tracking and reporting.
- Engage with followers, respond to comments and messages, and foster a positive community around the brand.
- Monitor trends, competitor activities, and customer feedback to inform content and strategy.
Essential Experience:
- Proven experience in social media management, preferably within the retail or e-commerce sector – 2/3 yrs ideally
- Experience in Tik Tok ads/management
- Strong understanding of social media platforms, trends, and analytics tools (e.g., Meta Business Suite, Hootsuite, Google Analytics).
- Experience working with social media agencies and managing paid ad campaigns.
- Knowledge of influencer marketing strategies and tools.
- Familiarity with SEO principles and content optimization.
- Excellent communication, collaboration, and organizational skills.
- Creativity and a passion for storytelling with a customer-centric approach
Social Media Manager employer: Central Employment
Contact Detail:
Central Employment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager
✨Tip Number 1
Familiarize yourself with the latest trends in social media, especially on platforms like TikTok. Since the role emphasizes experience in TikTok ads, showcasing your knowledge and any relevant campaigns you've managed can set you apart.
✨Tip Number 2
Engage with the brand's current social media channels before applying. This will not only give you insights into their tone and style but also allow you to come up with fresh ideas that align with their marketing objectives.
✨Tip Number 3
Highlight your analytical skills by preparing examples of how you've used data to drive social media strategies in the past. Being data-driven is a key aspect of this role, so demonstrating your ability to analyze performance metrics will be crucial.
✨Tip Number 4
Network with professionals in the eCommerce and retail sectors. Building relationships with influencers and agencies can provide you with valuable insights and potentially lead to referrals for the position.
We think you need these skills to ace Social Media Manager
Some tips for your application 🫡
Understand the Brand: Before applying, take some time to understand the eCommerce Retail/Interiors brand. Familiarize yourself with their products, target audience, and current social media presence. This knowledge will help you tailor your application.
Highlight Relevant Experience: In your CV and cover letter, emphasize your proven experience in social media management, particularly within the retail or e-commerce sector. Mention specific platforms you've worked with, such as TikTok, and any successful campaigns you've managed.
Showcase Your Creativity: As a Social Media Manager, creativity is key. Include examples of engaging content you've created in the past. If possible, provide links to your work or a portfolio that showcases your ability to develop compelling social media strategies.
Demonstrate Data-Driven Decision Making: Since the role requires a data-driven approach, mention your experience with analytics tools like Meta Business Suite or Google Analytics. Highlight how you've used data to optimize social media strategies and improve performance metrics.
How to prepare for a job interview at Central Employment
✨Showcase Your Creativity
As a Social Media Manager, creativity is key. Prepare examples of past campaigns or content you've created that demonstrate your innovative approach. Be ready to discuss how you can bring fresh ideas to the brand's social media strategy.
✨Be Data-Driven
Highlight your experience with analytics tools like Google Analytics and Meta Business Suite. Discuss how you've used data to inform your strategies and improve engagement in previous roles. This will show that you can balance creativity with a results-oriented mindset.
✨Know the Brand Inside Out
Research the eCommerce Retail/Interiors brand thoroughly before the interview. Understand their target audience, current social media presence, and recent campaigns. This knowledge will help you tailor your responses and demonstrate your genuine interest in the role.
✨Prepare for Collaboration Questions
Since the role involves working closely with various teams and influencers, be prepared to discuss your collaboration experiences. Share specific examples of how you've successfully partnered with others to achieve marketing goals, and how you handle feedback and communication.
