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For Companies At a Glance
- Tasks: Manage client relationships and oversee exciting event marketing campaigns for top tech brands.
- Company: Join a dynamic global B2B lead generation agency with an amazing culture in London.
- Benefits: Enjoy hybrid working, a collaborative environment, and opportunities for professional growth.
- Why this job: Be part of innovative projects with industry leaders while developing your marketing skills.
- Qualifications: A degree in Marketing or related field and up to 2 years of relevant experience preferred.
- Other info: Occasional travel for client meetings and events may be required.
The predicted salary is between 28800 - 48000 £ per year.
Marketing Communications Executive / Account Executive (B2B) Agency/ B2B/ Tech background ideal! Overseeing Event campaigns for global Tech and Agency clients (Adobe, SAP, Google, AWS and tier 1 agencies!) Events (Logistics and Marketing) Hybrid (3 days office) London/ City. Circa 50 staff - AMAZING culture!
The Role
As a Marketing Communication Executive you’ll serve as a primary point of contact for clients, ensuring their needs are met and their expectations are exceeded. This role involves managing client relationships, developing account and campaign plans, and delivering Event marketing solutions that meet the scope of work, and exceed the client’s expectations! As an Account Manager you’ll work closely with internal teams to ensure the successful execution of B2B marketing campaigns and strategies.
Key Responsibilities
- Client Relationship Management & Events
- Develop and maintain strong, long-term relationships with clients, acting as the day-to-day point of contact.
- Lead regular client meetings and calls to review timelines, progress, performance, gather feedback, and identify opportunities for further campaign opportunities.
- Address client needs and concerns promptly, ensuring satisfaction and fostering trust.
- Understand client businesses, industries, and objectives to provide input into campaigns and guidance.
- Address client concerns and resolve any issues that arise, ensuring a high level of client satisfaction.
- Prepare and present regular reports on account status, campaign performance, and key metrics to clients and internal stakeholders.
- Work closely with the Client Lead and Strategy Director to develop tailored marketing and business development strategies, and deliverables for your client accounts.
- Oversee the execution of marketing and business development activities and campaigns, ensuring alignment with client goals and measurable results.
- Monitor industry trends and competitor activities to provide clients with innovative solutions.
- Prepare presentations, decks and reports for meetings and presentations with clients.
- Coordinate teams internally working on your accounts, fostering a collaborative and high-performance work environment.
- Request internal resources effectively on your accounts to ensure seamless service delivery.
Qualifications
- A degree in Marketing, Business, Events or a related field is preferred.
- Up to 2 years of experience in account management, preferably within a B2B marketing agency.
- Occasional travel may be required for client meetings and events.
Key Attributes
- Experience: Proven experience as an Account Manager or in a similar role within a B2B marketing agency.
- Communication Skills: Excellent verbal and written communication skills, with the ability to present complex information clearly and persuasively.
- Relationship Building: Strong interpersonal skills with the ability to build and maintain relationships with clients and internal teams.
- Analytical Skills: Ability to analyse data and metrics to inform decision-making and demonstrate campaign effectiveness.
- Organizational Skills: Strong organisational and time-management skills, with the ability to manage multiple projects and deadlines simultaneously.
- Problem-Solving: Proactive and solution-oriented, with the ability to address and resolve client issues effectively.
- Technical Proficiency: Familiarity with marketing automation tools, CRM software, and other relevant technologies.
Marketing Communications Account Executive (Events, AM, B2B, Tech, Agency) - Global B2B Lead Generation and Marketing Agency - London / Hybrid employer: Honor Search Ltd
Contact Detail:
Honor Search Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Communications Account Executive (Events, AM, B2B, Tech, Agency) - Global B2B Lead Generation and Marketing Agency - London / Hybrid
✨Tip Number 1
Familiarise yourself with the key players in the B2B tech industry, especially those mentioned in the job description like Adobe, SAP, and Google. Understanding their marketing strategies and recent campaigns can give you an edge in discussions during interviews.
✨Tip Number 2
Network with professionals in the B2B marketing and events space. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends. This can also lead to valuable referrals when applying for the role.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed client relationships or executed marketing campaigns in the past. Tailoring your experiences to align with the responsibilities outlined in the job description will demonstrate your suitability for the role.
✨Tip Number 4
Stay updated on the latest marketing technologies and tools relevant to the role. Being able to discuss how you can leverage these tools to enhance client campaigns will show your proactive approach and technical proficiency.
We think you need these skills to ace Marketing Communications Account Executive (Events, AM, B2B, Tech, Agency) - Global B2B Lead Generation and Marketing Agency - London / Hybrid
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, account management, and events. Use keywords from the job description to demonstrate that you meet the qualifications.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and the company. Mention specific clients or campaigns you've worked on that relate to the position, and express your enthusiasm for the opportunity.
Showcase Communication Skills: Since excellent communication is key for this role, ensure your application materials are well-written and free of errors. Consider including examples of how you've effectively communicated with clients in the past.
Highlight Analytical Abilities: Demonstrate your analytical skills by providing examples of how you've used data to inform decisions or improve campaign performance. This will show that you can contribute to the agency's success.
How to prepare for a job interview at Honor Search Ltd
✨Know Your Clients
Before the interview, research the agency's key clients like Adobe, SAP, and Google. Understanding their business models and marketing strategies will help you demonstrate your knowledge and show how you can contribute to their success.
✨Showcase Your Communication Skills
As a Marketing Communications Account Executive, strong communication is crucial. Prepare to discuss examples of how you've effectively communicated with clients in the past, and be ready to present complex information clearly during the interview.
✨Demonstrate Your Problem-Solving Abilities
Be prepared to share specific instances where you've successfully resolved client issues or improved campaign performance. This will highlight your proactive approach and ability to handle challenges, which is essential for this role.
✨Highlight Your Organisational Skills
Given the fast-paced nature of B2B marketing, it's important to showcase your organisational skills. Discuss how you manage multiple projects and deadlines, and provide examples of tools or methods you use to stay organised and efficient.
