Customer Marketing Manager

Customer Marketing Manager

Chesterfield Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Create and execute marketing plans for premium drinks brands while collaborating with sales teams.
  • Company: Join The Advocate Group, a top recruitment partner in the FMCG sector, known for its inclusive culture.
  • Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration on exciting campaigns.
  • Why this job: Be part of a leading brand's growth journey and make a real impact in the drinks industry.
  • Qualifications: 2+ years in customer marketing, ideally in drinks; strong communication and data presentation skills required.
  • Other info: This role offers a chance to work with a diverse team and develop your marketing expertise.

The predicted salary is between 36000 - 60000 £ per year.

The Advocate Group are partnering with a leading drinks brand going through exceptional growth. They’re now looking for a Customer Marketing Manager to join their dynamic team in Chesterfield. This is a fantastic opportunity to work with a leading portfolio of premium spirits and soft drinks brands.

Key Responsibilities:

  • Create and execute bespoke activation plans that support both brand and customer growth within your given channel.
  • Act as the link between the sales and marketing team, shaping compelling customer campaigns and NPD launch strategies.
  • Use insights and data to create tailored, high-impact recommendations for your customers.
  • Partner with account managers and the events team to deliver tenders and trade events that land with impact.
  • Measure and evaluate campaign performance, with a clear view on ROI and future improvements.
  • Brief channel specific POS requests to the purchasing team, ensuring timely delivery of high-quality, brand-aligned materials.

About You:

  • 2+ years of experience in customer marketing or similar role, ideally within the drinks industry.
  • Full UK driving license.
  • Commercially minded individual with the ability to present compelling data.
  • Proven track record in developing and delivering activation plans.
  • Collaborative working style with excellent communication skills.

If the role and responsibilities sound like a good fit for you, then I’d love to speak to you!

Please get in touch with Emma or click “Apply Now” to be considered for this vacancy. Email: emma.cuffe@advocate-group.co.uk

The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.

By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.

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Contact Detail:

Advocate Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Customer Marketing Manager

Tip Number 1

Familiarise yourself with the drinks industry, especially premium spirits and soft drinks. Understanding current trends and key players will help you speak confidently about the market during interviews.

Tip Number 2

Prepare examples of successful activation plans you've developed in previous roles. Be ready to discuss how these experiences can translate to the role at StudySmarter and benefit our brand partnerships.

Tip Number 3

Network with professionals in the drinks industry, particularly those involved in customer marketing. Engaging with them on platforms like LinkedIn can provide insights and potentially lead to referrals.

Tip Number 4

Showcase your data analysis skills by preparing to discuss how you've used insights to drive marketing strategies. Being able to demonstrate this will set you apart as a commercially minded candidate.

We think you need these skills to ace Customer Marketing Manager

Customer Marketing Strategy
Campaign Management
Data Analysis
ROI Measurement
Collaboration Skills
Communication Skills
Project Management
Presentation Skills
Event Planning
Brand Management
Market Research
Commercial Acumen
Creativity in Campaign Development
Stakeholder Engagement

Some tips for your application 🫡

Understand the Role: Read the job description thoroughly to understand the key responsibilities and requirements for the Customer Marketing Manager position. Tailor your application to highlight how your experience aligns with these aspects.

Highlight Relevant Experience: Emphasise your 2+ years of experience in customer marketing or a similar role, particularly within the drinks industry. Use specific examples to demonstrate your success in developing and delivering activation plans.

Showcase Your Skills: Focus on your collaborative working style and excellent communication skills. Provide examples of how you've successfully partnered with teams to create compelling campaigns and strategies.

Craft a Compelling Cover Letter: Write a tailored cover letter that not only expresses your enthusiasm for the role but also outlines how you can contribute to the company's growth. Mention your ability to use insights and data to drive recommendations and improvements.

How to prepare for a job interview at Advocate Group

Know Your Brands

Familiarise yourself with the premium spirits and soft drinks brands that the company represents. Understanding their unique selling points and market positioning will help you demonstrate your passion and knowledge during the interview.

Showcase Your Data Skills

Prepare to discuss how you've used insights and data in previous roles to create impactful marketing strategies. Be ready to provide specific examples of how your recommendations led to measurable results.

Emphasise Collaboration

Highlight your experience working collaboratively with sales teams and account managers. Share examples of successful campaigns where teamwork played a crucial role in achieving objectives.

Prepare for Scenario Questions

Anticipate questions about how you would handle specific marketing challenges or campaign evaluations. Think through potential scenarios and how you would apply your skills to deliver effective solutions.

Customer Marketing Manager
Advocate Group
Location: Chesterfield
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