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- Tasks: Lead category strategy and manage performance for product categories.
- Company: Join a dynamic global team at our HQ in Newcastle upon Tyne.
- Benefits: Enjoy hybrid work options and competitive salary based on experience.
- Why this job: Make a real impact on category strategies and drive commercial success.
- Qualifications: Significant experience in a Category Manager or commercial role required.
- Other info: Be part of a collaborative team that values innovation and insights.
The predicted salary is between 43200 - 72000 £ per year.
Location: Newcastle upon Tyne (Hybrid)
Salary: Competitive Dependent on Experience
Permanent Opportunity, Full-Time Hours
We have an amazing opportunity for a UK Senior Category Manager to join our team at our Global HQ in Newcastle upon Tyne! As the UK Senior Category Manager you will be responsible for leading our regional category strategy & commercial strategy plan into action. This role requires a team player with great collaboration, with strong analytical skills, who can strategise the plans for our product categories, and lead the team on how to implement them. Management of the category performance & P&L will be key as well as the ability to influence others & bring key stakeholders with you on Category Strategy.
You will take responsibility for the categories where the UK regions lead, and has the larger revenue, and therefore have greater influence over the global strategy for those categories.
What will you be doing:
- Identify the key category insights: utilise relevant market, consumer, and performance insights to define the regional category strategy
- Define the UK category growth strategy: own the strategic direction for assigned categories, driving commercial agendas around the 5P’s to meet targets
- Define the annual 5P’s plan by channel: Working with the Global Category teams share regional insights to define regional category strategies on product, price, promotion, place, presentation; provide a clear plan by channel and lead the regional teams (Regional Marketing, Retailer Category Manager and sales teams) on implementation through monthly meeting reviews.
- Review category P&L: Performance should be tracked monthly using market data, sell out data, and sell in data, P&L review.
- Promotions: Recommend the regional Promotional plan by category by channel/customer to the sales team, managing varying Retailer Promotional strategies & track YOY performance of promotions
- Pricing: Own the Regional pricing recommendations including any CPI recommendations, analysis & tracking of CPI and ASP changes in the market place
- Manage the regional product portfolio: Create and manage the regional assortment plan by channel whilst achieving given commercial and supply chain KPI’s
- Determine the regional NPD plans: Identify innovation / product gaps in market using data and drive NPD initiatives through the global Category teams for the regional channel requirements. Ensure Channel differentiation for NPD. Input commercials into NPD business cases where required
- Create the regional sell in story: Work with the regional Category Manager to develop compelling stories for our product & category plans
- Competitor Insights: Stay ahead of competition in the market, identifying threats and Must Win Battles, leading war game workshops when necessary, bringing competitor insights to the relevant forums for decision making/information/ABP
What skills, experiences and behaviours you’ll need to ace this job:
- Experience: Significant experience in a Category Manager or commercial role
- Strategy: able to create a 3 year strategy with clear growth enablers
- Leadership skills: experience and a proven track record of motivating teams and driving results
- Analysis: be able to create meaningful insights from the data available
- Commercial: manage the category P&L, create the product commercials
- Self-starter: initiative driven with ability to identify and solve challenges efficiently
- Organisation skills: create and manage the regional NPD plan to set timelines
- Team player: build relationships and work effectively with colleagues to build and align our plans
- Communication: clearly communicate our plans to the regional & global teams
- Passion and energy: gain the engagement and excitement behind our plans by sharing the vision.
- Drive and determination: ensure the category needs are met, and the plans are implemented.
Contact Detail:
Mayborn Group Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Category Manager
✨Tip Number 1
Familiarise yourself with the latest trends in category management and commercial strategy. Understanding the current market landscape will help you speak confidently about how you can contribute to our team at StudySmarter.
✨Tip Number 2
Network with professionals in the industry, especially those who have experience in category management roles. Engaging with others can provide valuable insights and may even lead to referrals that could boost your application.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed P&L and driven category growth in previous roles. Being able to articulate your past achievements will demonstrate your capability for this position.
✨Tip Number 4
Showcase your analytical skills by being ready to discuss how you've used data to inform strategic decisions. Highlighting your ability to derive insights from data will resonate well with us at StudySmarter.
We think you need these skills to ace Senior Category Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in category management and commercial roles. Use specific examples that demonstrate your ability to create strategies, manage P&L, and lead teams.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Discuss how your skills align with the job requirements, particularly your experience in developing category strategies and driving results.
Showcase Analytical Skills: Provide examples of how you've used data to drive insights and decisions in previous roles. Highlight any experience you have with market analysis, performance tracking, and competitor insights.
Prepare for Potential Questions: Anticipate questions related to your leadership style, strategic thinking, and how you handle challenges. Be ready to discuss specific instances where you've successfully implemented category strategies or managed teams.
How to prepare for a job interview at Mayborn Group Limited
✨Showcase Your Strategic Thinking
As a Senior Category Manager, you'll need to demonstrate your ability to create and implement long-term strategies. Prepare examples of past strategies you've developed and how they led to measurable growth. Be ready to discuss your thought process and the data you used to inform your decisions.
✨Highlight Your Analytical Skills
This role requires strong analytical skills, so be prepared to discuss how you've used data to drive category performance in previous roles. Bring specific examples of how you've tracked P&L and used insights to influence product decisions or promotional strategies.
✨Demonstrate Leadership and Team Collaboration
You'll be leading teams and collaborating with various stakeholders, so it's crucial to showcase your leadership experience. Share stories that illustrate how you've motivated teams, resolved conflicts, and aligned different departments towards a common goal.
✨Prepare for Competitor Analysis Discussions
Understanding the competitive landscape is key for this position. Be ready to discuss how you've identified market threats and opportunities in the past. Consider preparing a brief analysis of competitors in the industry to demonstrate your proactive approach and insight into market dynamics.
