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- Tasks: Lead innovative marketing campaigns and strategies for a sustainable FMCG brand.
- Company: Join a rapidly growing FMCG brand known for quality products and strong social media presence.
- Benefits: Enjoy a competitive salary, performance bonuses, and flexible working options.
- Why this job: Be part of a passionate team making a positive impact on sustainability and brand awareness.
- Qualifications: Experience in leading marketing strategies within FMCG, especially in Beauty or Wellness sectors.
- Other info: This is a new role due to growth, offering exciting development opportunities.
The predicted salary is between 52000 - 72000 £ per year.
A well-known FMCG brand has achieved consistent double-digit YOY growth and made a name for themselves in the market for their high-quality, effective products that are good for you and the environment. With sustainability at the heart of their ethos, they have gained a strong audience across social media, with a successful D2C model. In recent years, they have expanded into international markets and retail, with strong listings in Boots, Superdrug, and Holland & Barrett.
This role is new due to growth! You will report directly to the Directors and work within a 10-person strong marketing team of FMCG experts.
In this Head of Marketing role you will:
- Collaborate with the wider commercial team to develop 360 marketing campaigns that effectively build positive brand awareness.
- Provide leadership to the marketing team ensuring brand strategies are cohesive and effective across all digital touchpoints.
- Lead trade & shopper marketing strategies across UK & International retailers, being a key part of JBP planning to create impactful brand activations.
- Develop launch campaigns for new NPD initiatives, as well as new market launches, with expansion plans being heavily focused on the EMEA market.
- Act as a brand guardian in everything you do!
As Head of Marketing you will get:
- A competitive basic salary of 65-85k - dependent on your experience.
- Performance related bonus.
- Excellent culture, friendly and collaborative working environment.
- Personal development opportunities, driven by business growth.
- Company pension.
As Head of Marketing you will need:
- Experience leading brand & marketing strategies across UK & International experience.
- FMCG experience, ideally within Beauty, Personal Care or Wellness.
- Knowledge of D2C and Retail channels.
- Passion for sustainability & the FMCG industry.
Apply for more info on this opportunity!
Head of Marketing employer: Futures
Contact Detail:
Futures Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network with professionals in the FMCG sector, especially those who have experience in sustainability. Attend industry events or webinars to connect with potential colleagues and learn more about current trends.
✨Tip Number 2
Showcase your knowledge of digital marketing strategies by engaging with relevant content on social media platforms. This will not only keep you updated but also demonstrate your passion for the brand's ethos when you interact with their online community.
✨Tip Number 3
Research the company's recent marketing campaigns and be prepared to discuss them during interviews. Highlight how your experience can contribute to their ongoing success and align with their sustainability goals.
✨Tip Number 4
Consider creating a personal project or case study that reflects your understanding of D2C marketing and sustainability. This can serve as a talking point in interviews and showcase your proactive approach to the role.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Understand the Brand: Before applying, take time to understand the brand's ethos and values, especially their commitment to sustainability. This will help you tailor your application to reflect your alignment with their mission.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience in leading marketing strategies, particularly in FMCG and D2C channels. Use specific examples that demonstrate your success in these areas.
Showcase Leadership Skills: As this role involves leading a team, make sure to highlight your leadership experience. Discuss how you've successfully managed teams and collaborated with other departments to achieve marketing goals.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also conveys your passion for sustainability and the FMCG industry. Make it personal and engaging to stand out from other candidates.
How to prepare for a job interview at Futures
✨Show Your Passion for Sustainability
This role is all about sustainability, so make sure to express your genuine passion for eco-friendly practices. Share examples of how you've integrated sustainability into previous marketing strategies or campaigns.
✨Demonstrate Your FMCG Expertise
Highlight your experience in the FMCG sector, particularly in beauty, personal care, or wellness. Be prepared to discuss specific campaigns you've led and the results achieved, showcasing your understanding of the market.
✨Prepare for Collaborative Scenarios
Since this position involves working closely with a commercial team, think of examples where you've successfully collaborated on marketing campaigns. Discuss how you ensure cohesive brand strategies across different channels.
✨Know the Brand Inside Out
Research the company thoroughly before the interview. Understand their products, target audience, and recent marketing initiatives. This will help you speak confidently about how you can contribute to their growth and success.
