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For Companies At a Glance
- Tasks: Lead global pitches and develop innovative production strategies to drive growth.
- Company: Join a leading global agency known for creativity and integrated services.
- Benefits: Enjoy a hybrid work model with competitive daily rates and opportunities for professional growth.
- Why this job: Be part of a dynamic team shaping the future of production with data-driven insights.
- Qualifications: Minimum 10 years in production, with 3 years in global roles; strategic and operational expertise required.
- Other info: Ideal for resourceful individuals who thrive in fast-paced environments and enjoy multi-tasking.
PRODUCTION GROWTH LEAD
Start - ASAP
Duration - 3 months
Rate - £500 - £600/day
Hybrid - 2 to 3 days onsite
Key responsibilities
- Lead major pitches domestic, international and global across production and integrated services with production.
- Articulate our proposition around production capabilities as a single offering as well as part of a Groupe offering connected to creative, media and commerce, relevant to our clients and agency brands around the world.
- Deliver contemporary and modern production narratives – work that is informed by data, inspires creativity, and delivers demonstrable growth.
- The role involves both direct action on select global clients, as well as designing the strategy and processes to raise the bar for the production practice globally.
- Support wider Groupe Business Development Leads in the formation and running of a global new business strategy in order to raise the quality of our production work.
- Responsible for the quality and outcome of our responses to major global and large-scale pitches.
- Deliver a cohesive global Publicis production brand positioning and communications.
The person
- A strategic thinker with a deep understanding of production and a good understanding of how data can be applied to production, delivery and integration with media would be suited to this role.
- They will think truly end-to-end, considering how production delivery needs to be structured across the different markets and integrated with our offshore capabilities.
- They must be able to tell a simple story whilst delivering a strong strategic point of view.
Candidate Profile
- Minimum 10 years experience in the industry and at least 3 in global roles.
- Deep understanding of production.
- Ability to function at both operational and strategic levels.
- Happy to work in a lean team and manner, resourceful, independent.
- Ability and want to multi-task: adapt and respond to changing requirements.
- Experienced with liaising with senior stakeholders worldwide, both inside the company and outside.
- Strong understanding of data and technology.
Critical skills
- This person needs a strong background in production and an understanding of data application and media integration.
- They will be familiar with the connection between business and marketing strategy, audience segmentation, and communications planning in its broadest sense.
- They will be comfortable briefing research projects and working with analysts to identify growth opportunities and draw stories out of data.
- They will be working with local strategy, production, and global new business teams to be able to build out optimised production strategies and pitch stories.
Success criteria
- Clear articulation of brands, products, strategy and positioning of Publicis Production globally.
- Articulation of a clear GTM proposition that is consistently leveraged across existing and new client opportunities.
- Articulate and drive a clear growth strategy with existing and new clients partnering with other teams within Publicis Groupe such as GCL and Market Leads.
- New business conversion across both organic and new, with a particular focus on integrated solutions across Media / Creative / Commerce / Production.
- Client retention and satisfaction scores.
- Articulate our proposition and drive growth for data driven automation products such as DCO/DCE as well as content studios.
Growth Lead (Production) employer: Publicis Production
Contact Detail:
Publicis Production Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Lead (Production)
✨Tip Number 1
Network with professionals in the production industry, especially those who have experience in global roles. Attend industry events or webinars where you can connect with potential colleagues and learn about their experiences at companies like Publicis.
✨Tip Number 2
Familiarise yourself with the latest trends in data-driven production and integrated services. Being able to discuss contemporary narratives and how they relate to growth will set you apart during interviews.
✨Tip Number 3
Prepare to demonstrate your strategic thinking skills by developing a mock pitch for a global client. This will showcase your ability to articulate a clear growth strategy and your understanding of production capabilities.
✨Tip Number 4
Research Publicis Groupe's recent projects and successes in production. Being knowledgeable about their work will help you engage in meaningful conversations and show your genuine interest in the company during the interview process.
We think you need these skills to ace Growth Lead (Production)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in production and global roles. Emphasise your strategic thinking and ability to work with data, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, articulate your understanding of production capabilities and how they connect with creative, media, and commerce. Use specific examples from your past experiences to demonstrate your fit for the role.
Showcase Relevant Experience: When detailing your work history, focus on your achievements in leading pitches and developing strategies that resulted in growth. Highlight any experience working with senior stakeholders and managing global teams.
Demonstrate Data Proficiency: Since the role requires a strong understanding of data application, include examples of how you've used data to inform production decisions or drive business strategies in your previous roles.
How to prepare for a job interview at Publicis Production
✨Understand the Role Inside Out
Make sure you thoroughly understand the responsibilities of a Growth Lead in production. Familiarise yourself with the key aspects of the job, such as leading pitches and articulating production capabilities. This will help you answer questions confidently and demonstrate your suitability for the role.
✨Showcase Your Strategic Thinking
Prepare to discuss your experience in strategic roles, especially how you've applied data to drive production outcomes. Be ready to share specific examples of how you've developed strategies that have led to growth, as this is crucial for the position.
✨Demonstrate Your Communication Skills
As the role involves liaising with senior stakeholders, practice articulating your thoughts clearly and concisely. Prepare to tell a compelling story about your past experiences, focusing on how you can communicate complex ideas simply and effectively.
✨Prepare for Scenario-Based Questions
Expect questions that assess your ability to handle real-world challenges in production. Think of scenarios where you've had to adapt quickly or manage multiple tasks, and be ready to explain your thought process and the outcomes of your actions.
