At a Glance
- Tasks: Lead product marketing initiatives and drive go-to-market strategies for innovative tech products.
- Company: Join Dojo, a dynamic payments company empowering over 140,000 businesses since 2009.
- Benefits: Enjoy an office-first culture with collaboration spaces, social hubs, and opportunities for personal growth.
- Why this job: Be part of a customer-obsessed team that values curiosity and innovation in a fast-paced environment.
- Qualifications: Experience in B2B product marketing and managing large-scale product launches is essential.
- Other info: Work in a diverse team that reflects the businesses we serve, fostering inclusion and creativity.
The predicted salary is between 43200 - 72000 ÂŁ per year.
First launch was back in 2009. So with over 15 years in the payments industry, we’ve got a story to tell. Dojo is built to soothe customer and consumer pain points across the world for over 140,000 customers. And today, there’s over 1000 of us in multiple locations across the UK, Ireland, Spain, and Italy. Our mission is to empower businesses to thrive in the experience economy by creating the tools and tech that turn transactions into meaningful relationships. We do that through sophisticated EPOS payments integrations, fast transactions, hospitality bookings, and a strong consumer restaurant app.
The role of Product Marketing at Dojo sits at the intersection of our customers, our product, and the commercial organisation. Our team is responsible for embedding market knowledge and customer segmentation within product teams so that we are building what our customers need and then successfully bringing those products to market. Your mission is to help your dedicated product team prioritise what our customers need most and then activate those products and features in the market.
What you will do...
- Know our customer segments, market dynamics, and competitive landscape in great detail
- Help your product team prioritise initiatives by bringing a market, competitive, and customer perspective to these discussions
- Create product value propositions that address the pain points and needs of our customers
- Own the go-to-market process for your product and create the vision and strategy for each product and features your tribe creates
- Partner with the Marketing and Commercial teams to create your go-to-market plan and the resulting product launch materials and sales collateral
- Work with BI/Product Analytics teams to implement a measurement and tracking framework to manage performance/adoption of your tribe’s launches
- Work with the Director of Product Marketing to articulate Dojo’s overall product value proposition for key customer and buyer segments
What you will bring...
- Experience in B2B product marketing for a tech-led product
- Experience managing large scale product launches and go-to-market campaigns across marketing and sales channels
- You’ve worked in and thrive in fast growth companies
- You love to be at the intersection of strategy and execution, knowing your vision is only as good as the results you deliver
- Clear commercial acumen; you understand the trade-offs between optimising revenue, reducing operational costs, and you’re able to play with multiple levers (price, promotion, positioning, placement) to achieve your goals
- A willingness to roll up your sleeves and get things done at pace, leveraging strong prioritisation and organisational skills
- Strong collaboration and communication skills, articulating complex ideas in effective and understandable ways
- A bias for action where no task is too big or too small
Dojo home and away
We believe our best work happens when we collaborate in-person. These “together days” foster communication, drive innovation and spark our brightest ideas. That’s why we have an office-first culture. This means working from the office 4+ days per week. With offices across Europe, we know a thing or two about staying dynamic. Need deep focus? Head to a quiet zone. Big ideas? Collaboration spaces have you covered. Just here for a catch-up? Our social hubs make it easy. Do work that counts, in spaces made for you.
Question: what’s curious, relentless, and customer obsessed?
If you’re keen to know the answer, you’re a third of the way to meeting our Dojo values. If the following speak to you, let’s talk:
- You’re curious. You have a real desire to learn and create.
- You’re relentless. You keep going even when it’s easier not to.
- You’re customer-obsessed. You know how important customers are to what you do.
Diversity, equity, and inclusion at Dojo
From local bakeries to well-known eateries, Dojo payments serve over 140,000 places across the UK. And something that’s fundamental to creating relevant, innovative products at Dojo is to build teams to reflect the diversity of the businesses we serve. Our drive to improve diversity, equity, and inclusion is closely linked to helping employees thrive and innovating for better customer experiences. If you care about your work, you’re curious, and you think customer-first, you have a place at Dojo.
To make sure you’re the best you can be throughout the recruitment process, let us know if you need any extra adjustments to help you thrive.
Visit dojo.careers to find out more about our benefits and what it’s like to work at Dojo, or check out our LinkedIn and Instagram pages.
Senior Product Marketing Manager (London) employer: Dojo 2022
Contact Detail:
Dojo 2022 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager (London)
✨Tip Number 1
Familiarise yourself with Dojo's product offerings and their unique value propositions. Understanding how their products solve customer pain points will help you articulate your insights during interviews.
✨Tip Number 2
Research the competitive landscape of the payments industry. Being able to discuss competitors and market dynamics will demonstrate your knowledge and strategic thinking, which is crucial for a Senior Product Marketing Manager.
✨Tip Number 3
Prepare examples of successful product launches you've managed in the past. Highlighting your experience in fast-paced environments and your ability to collaborate across teams will resonate well with Dojo's culture.
✨Tip Number 4
Showcase your customer obsession by preparing to discuss how you've previously gathered customer insights and used them to influence product development and marketing strategies. This aligns perfectly with Dojo's mission.
We think you need these skills to ace Senior Product Marketing Manager (London)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Senior Product Marketing Manager position. Tailor your application to highlight relevant experience in B2B product marketing and large-scale product launches.
Craft a Compelling CV: Your CV should clearly showcase your experience in product marketing, particularly in tech-led environments. Use specific examples of past successes in managing product launches and go-to-market strategies to demonstrate your capabilities.
Write a Tailored Cover Letter: In your cover letter, express your passion for customer-centric product development. Highlight how your skills align with Dojo's mission and values, particularly your curiosity, relentlessness, and customer obsession.
Showcase Collaboration Skills: Since the role requires strong collaboration with various teams, include examples in your application that demonstrate your ability to work effectively with cross-functional teams, especially in fast-paced environments.
How to prepare for a job interview at Dojo 2022
✨Know Your Market Inside Out
Before the interview, make sure you have a deep understanding of Dojo's customer segments, market dynamics, and competitive landscape. This knowledge will help you demonstrate your ability to prioritise initiatives based on market needs.
✨Showcase Your Product Launch Experience
Be prepared to discuss your previous experiences managing large-scale product launches and go-to-market campaigns. Highlight specific examples where your strategic vision led to successful outcomes, as this aligns with the role's requirements.
✨Emphasise Collaboration Skills
Since the role involves working closely with various teams, be ready to share examples of how you've effectively collaborated with marketing, sales, and product teams in the past. Strong communication skills are key, so articulate your ideas clearly.
✨Demonstrate a Customer-Obsessed Mindset
Prepare to discuss how you've put customers at the centre of your product marketing strategies. Share instances where you've identified customer pain points and how you addressed them through your work, showcasing your commitment to customer satisfaction.