VP Sales, UK & EMEA

VP Sales, UK & EMEA

London Full-Time 120000 - 144000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead market expansion and drive revenue growth in the UK and EMEA.
  • Company: Join a pioneering RegTech firm transforming customer onboarding and compliance for financial institutions.
  • Benefits: Competitive salary, equity options, and the chance to shape a high-performing sales team.
  • Why this job: Be part of a fast-paced environment influencing the future of identity and compliance in finance.
  • Qualifications: 8+ years in B2B SaaS sales with leadership experience in financial sectors.
  • Other info: Opportunity to collaborate with global executives and make a significant impact.

The predicted salary is between 120000 - 144000 £ per year.

Location: London

Salary: £150,000–£180,000 base + OTE + equity

Sub-sector: RegTech / Identity & Risk Orchestration

Storm2’s client is pioneering how financial institutions manage customer onboarding, compliance, and fraud—combining powerful automation with flexible API infrastructure. Their platform is the backbone for some of the fastest-growing fintechs and banks, enabling instant decisions across identity, risk, and KYC.

They’re now hiring a VP Sales, UK & EMEA to lead market expansion, own regional revenue targets, and grow a high-performing go-to-market team. This is a critical leadership role reporting into global executive leadership, with influence across product, marketing, and customer success.

Key Responsibilities
  • Build and execute a regional sales strategy to drive new logo acquisition and long-term revenue growth.
  • Hire, mentor, and lead a team of AEs and sales leaders across key European markets.
  • Collaborate with executive leadership to shape pricing, positioning, and channel strategy in-region.
  • Establish repeatable sales processes, accurate forecasting, and performance KPIs aligned with company goals.
Requirements
  • 8+ years in B2B SaaS sales, with 3+ years in a leadership role covering UK and/or EMEA.
  • Experience selling into financial institutions or fintech, ideally in regtech, compliance, or onboarding.
  • Proven ability to scale revenue and build teams in fast-paced, VC-backed scale-ups.
  • Strong strategic and operational mindset with the ability to influence cross-functionally.

VP Sales, UK & EMEA employer: Storm2

As a pioneering leader in RegTech, our company offers an exceptional work environment in the heart of London, where innovation meets collaboration. We prioritise employee growth through mentorship and leadership opportunities, fostering a culture that values strategic thinking and operational excellence. With competitive compensation packages, including equity options, and the chance to influence key market strategies, we empower our team to drive meaningful change in the financial services sector.
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Contact Detail:

Storm2 Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land VP Sales, UK & EMEA

✨Tip Number 1

Network strategically within the fintech and regtech sectors. Attend industry events, webinars, and conferences where you can meet key players and decision-makers. Building relationships with professionals in these areas can give you insights and potentially lead to referrals.

✨Tip Number 2

Showcase your leadership experience by sharing specific examples of how you've built and led successful sales teams. Prepare anecdotes that highlight your ability to mentor and develop talent, as this is crucial for the VP Sales role.

✨Tip Number 3

Familiarise yourself with the latest trends and challenges in the regtech space, particularly around compliance and onboarding. Being well-versed in current issues will help you engage in meaningful conversations during interviews and demonstrate your expertise.

✨Tip Number 4

Consider reaching out directly to the hiring manager or relevant executives on LinkedIn. A personalised message expressing your interest and highlighting your relevant experience can make a strong impression and set you apart from other candidates.

We think you need these skills to ace VP Sales, UK & EMEA

B2B SaaS Sales Expertise
Leadership and Team Management
Strategic Planning
Revenue Growth Strategies
Sales Process Development
Forecasting and KPI Management
Experience in RegTech and Compliance
Understanding of Financial Institutions
Cross-Functional Collaboration
Market Expansion Tactics
Mentoring and Coaching Skills
Strong Communication Skills
Negotiation Skills
Analytical Thinking

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in B2B SaaS sales, particularly in leadership roles. Emphasise your achievements in revenue growth and team building, especially within the financial sector.

Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic mindset and operational expertise. Discuss how your background aligns with the company's goals in regtech and compliance, and express your enthusiasm for leading their sales team.

Highlight Relevant Experience: In your application, focus on specific examples of how you've successfully scaled revenue and built teams in fast-paced environments. Use metrics to demonstrate your impact in previous roles.

Showcase Leadership Skills: Illustrate your leadership style and how you mentor and develop sales teams. Mention any successful collaborations with executive leadership to shape strategies that align with company objectives.

How to prepare for a job interview at Storm2

✨Understand the Company and Its Market

Before your interview, make sure to research the company thoroughly. Understand their products, target market, and recent developments in the RegTech space. This will help you demonstrate your knowledge and show that you're genuinely interested in the role.

✨Prepare for Leadership Questions

As a VP Sales, you'll be expected to lead and mentor a team. Prepare for questions about your leadership style, how you've built teams in the past, and your approach to mentoring sales professionals. Use specific examples from your experience to illustrate your points.

✨Showcase Your Strategic Thinking

Be ready to discuss your approach to building and executing a sales strategy. Highlight your experience in scaling revenue and how you've influenced cross-functional teams in previous roles. This will demonstrate your strategic mindset, which is crucial for this position.

✨Ask Insightful Questions

At the end of the interview, ask thoughtful questions about the company's future plans, challenges they face in the market, and how the sales team collaborates with other departments. This shows your interest in the role and helps you assess if the company is the right fit for you.

VP Sales, UK & EMEA
Storm2
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