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- Tasks: Lead trade marketing initiatives and create impactful campaigns for top UK retail accounts.
- Company: Join a leading name in the sports and lifestyle retail sector.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and collaboration.
- Why this job: Be part of exciting brand moments and make a real impact on marketing strategies.
- Qualifications: Experience in trade marketing, especially in sports or lifestyle, is essential.
- Other info: This role offers a chance to work closely with athletes and creative teams.
The predicted salary is between 36000 - 60000 £ per year.
A leading name in the sports and lifestyle retail sector is seeking an experienced Associate Trade Marketing Manager to take ownership of strategic marketing activities across key UK retail accounts. This role will play a crucial role in planning and executing trade marketing initiatives, ensuring alignment with product calendars and optimising visibility through omnichannel campaigns. The Associate Trade Marketing Manager will be instrumental in building account-specific strategies that reflect the needs of both the brand and its partners. Working closely with internal teams and external stakeholders, they will ensure consistent messaging, impactful campaigns, and maximised return on investment.
Key Responsibilities:
- Drive account-specific trade marketing plans in line with the broader UK strategy, with particular focus on high-value partnerships
- Develop compelling sell-in and pre-line presentations tailored to individual accounts
- Implement 360 marketing campaigns across multiple channels including retail, digital, and experiential
- Monitor campaign performance, analysing ROI and consumer impact to inform future activity
- Manage budgets and creative resources to ensure brand consistency and partner satisfaction
- Work with creative teams and external agencies to deliver innovative in-store and online content
- Ensure correct application of brand guidelines across all assets and touchpoints
- Maintain regular communication on campaign progress and market developments
- Collaborate with athlete and talent partnerships to support major brand moments
Skills & Experience Required:
- Previous experience in trade marketing, preferably within the sports or lifestyle sector
- Strong grasp of omnichannel marketing, with a keen understanding of ecommerce
- Demonstrated ability to manage multiple projects, timelines, and stakeholder expectations
- Competent in campaign analysis, with a focus on data-led decision making
- Excellent communication and collaboration skills
Apply today to find out more.
Locations
Contact Detail:
Zachary Daniels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Trade Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in trade marketing, especially within the sports and lifestyle sectors. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals already working in trade marketing roles. Attend industry events or connect on platforms like LinkedIn to gain insights and potentially get referrals that could boost your application.
✨Tip Number 3
Prepare to discuss specific examples of successful trade marketing campaigns you've been involved in. Highlight your role in planning, execution, and analysis to showcase your hands-on experience and results-driven mindset.
✨Tip Number 4
Stay updated on the brand's recent campaigns and partnerships. Being knowledgeable about their current strategies will allow you to tailor your discussions and show how you can contribute to their ongoing success.
We think you need these skills to ace Assistant Trade Marketing Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of the Assistant Trade Marketing Manager. Tailor your application to highlight relevant experience in trade marketing and omnichannel campaigns.
Craft a Compelling CV: Your CV should clearly showcase your previous experience in trade marketing, particularly within the sports or lifestyle sector. Use specific examples that demonstrate your ability to manage multiple projects and stakeholder expectations.
Write a Tailored Cover Letter: In your cover letter, address how your skills align with the key responsibilities outlined in the job description. Mention your experience with campaign analysis and data-led decision making, as these are crucial for the role.
Highlight Relevant Skills: Make sure to emphasise your communication and collaboration skills, as well as your understanding of ecommerce. These attributes are essential for working closely with internal teams and external stakeholders.
How to prepare for a job interview at Zachary Daniels
✨Know Your Trade Marketing Basics
Make sure you understand the fundamentals of trade marketing, especially in the sports and lifestyle sector. Be prepared to discuss how you would develop account-specific strategies and your experience with omnichannel campaigns.
✨Showcase Your Analytical Skills
Since the role involves monitoring campaign performance and analysing ROI, be ready to share examples of how you've used data to inform marketing decisions in the past. Highlight any tools or methodologies you’ve employed.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, such as managing multiple projects or collaborating with external stakeholders. Think of relevant experiences where you successfully navigated similar challenges.
✨Demonstrate Your Communication Skills
Effective communication is key in this role. Be prepared to discuss how you maintain regular communication with teams and partners, and provide examples of how you’ve ensured consistent messaging across campaigns.
