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For Companies At a Glance
- Tasks: Lead content creation and marketing strategies to boost brand visibility and venue footfall.
- Company: Join an ambitious operator of cultural and entertainment venues across Hampshire.
- Benefits: Enjoy flexible working, generous leave, and discounts on leisure and retail.
- Why this job: Be part of a fun, inclusive team making a real impact in the community.
- Qualifications: Experience in marketing leadership, content strategy, and digital engagement is essential.
- Other info: Work 2-3 days a week in Winchester with opportunities for professional growth.
The predicted salary is between 45000 - 63000 £ per year.
We are looking for a Senior Marketing and Content Manager for an entrepreneurial, ambitious visitor attractions operator who operate museums, arts, cultural and entertainment venues throughout Hampshire. Reporting into the Commercial Director, this newly created role will be responsible for raising the profile and reach of the brand through content creation whilst leading the marketing team to drive footfall and revenue into their venues. 70% of the role will be content and brand development and 30% team leadership so this is a hands-on post.
We would love to hear from you if you have:
- Experience in coaching and developing small marketing teams.
- Experience in content strategy and brand marketing.
- Experience in developing and executing multi-channel marketing campaigns.
- Track record of driving digital engagement and organic search growth through content marketing.
- Experience of effective use of content management systems and digital communications platforms including multiple social media channels.
- Experience in digital marketing, PPC, SEO and tools.
- Strong copywriting, storytelling, and editorial skills.
- Internal and external stakeholder management experience.
- Ideally some knowledge of ticketing platforms and audience development strategies.
- Your own vehicle and able to work in Winchester up to three days per week.
Benefits:
- Opportunity to develop and evolve the role further.
- Ongoing mentoring and development to support with future advancement.
- Working for a large, supportive, inclusive, fun organisation with a genuine purpose to enrich the lives of the communities they serve.
- 5% employee/7.5% employer pension.
- 25 days annual leave plus bank holidays.
- Life assurance 3x annual salary.
- Health cash plan.
- Discounts on retail, leisure, going out and holidays.
- Generous occupational maternity, paternity, adoption and sick pay.
- Working a 37-hour week.
For more information, please click apply and we will be in touch promptly if you have the right level of experience.
Locations
Senior Marketing and Content Manager (Winchester) employer: Leisure People Recruitment
Contact Detail:
Leisure People Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing and Content Manager (Winchester)
✨Tip Number 1
Familiarise yourself with the visitor attractions sector in Hampshire. Understanding the local market and its unique challenges will help you tailor your approach and demonstrate your knowledge during interviews.
✨Tip Number 2
Showcase your leadership skills by preparing examples of how you've successfully coached and developed marketing teams in the past. Be ready to discuss specific strategies you used to enhance team performance.
✨Tip Number 3
Highlight your experience with content strategy and multi-channel marketing campaigns. Prepare to discuss successful campaigns you've led, focusing on the results achieved and how they can be applied to this role.
✨Tip Number 4
Network with professionals in the industry, especially those involved in visitor attractions. Engaging with them can provide insights into the role and may even lead to referrals or recommendations.
We think you need these skills to ace Senior Marketing and Content Manager (Winchester)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content strategy, brand marketing, and team leadership. Use specific examples that demonstrate your success in driving digital engagement and executing multi-channel marketing campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your passion for visitor attractions and how your skills align with the role. Mention your experience in coaching marketing teams and your familiarity with content management systems and digital communications platforms.
Showcase Your Copywriting Skills: Since strong copywriting and storytelling are essential for this role, consider including a brief writing sample or links to previous work that showcases your editorial skills and ability to engage audiences through content.
Highlight Stakeholder Management Experience: Emphasise any experience you have in managing internal and external stakeholders. This is crucial for the role, so provide examples of how you've successfully collaborated with different teams or partners to achieve marketing goals.
How to prepare for a job interview at Leisure People Recruitment
✨Showcase Your Content Strategy Skills
Prepare to discuss your experience in developing and executing content strategies. Bring examples of successful campaigns you've led, focusing on how they increased engagement and brand visibility.
✨Demonstrate Leadership Experience
Since this role involves team leadership, be ready to share specific instances where you've coached or developed a marketing team. Highlight your approach to fostering collaboration and driving results.
✨Familiarise Yourself with Digital Tools
Brush up on the digital marketing tools mentioned in the job description, such as PPC, SEO, and content management systems. Be prepared to discuss how you've used these tools to achieve measurable outcomes.
✨Engage with Stakeholders
Think about your experience in managing internal and external stakeholders. Prepare to discuss how you’ve effectively communicated and collaborated with different parties to drive projects forward.
