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- Tasks: Lead client strategy and oversee impactful PR campaigns in B2B sectors.
- Company: Join a highly awarded Midlands-based agency with a strong reputation.
- Benefits: Enjoy flexible hours, wellbeing grants, bonus leave, and career coaching.
- Why this job: Shape media narratives and work with C-suite stakeholders in a values-driven culture.
- Qualifications: Agency-side experience at senior level and a strong grasp of political landscapes required.
- Other info: Hybrid working model with 2-3 days in the office.
The predicted salary is between 45000 - 55000 £ per year.
A highly awarded Midlands-based agency is on the lookout for an experienced PR Director to lead a portfolio of clients across energy, infrastructure and regulated sectors. This is a leadership opportunity to shape strategy, oversee campaigns, and advise C-suite stakeholders on how to own key moments in the media - from national policy to financial events. You’ll be skilled at making complex issues punchy, bringing B2B stories to life across trade and national press.
Birmingham - Hybrid (2-3 days in office)
Salary: £45,000 - £55,000
What you’ll be doing:
- Leading client strategy and owning senior relationships
- Delivering standout results across national and trade media
- Using your policy knowledge and media instinct to drive relevance
- Supporting, coaching and developing a high-performing team
- Owning budgets, scope and agency commercials
What you’ll bring:
- Agency-side experience operating at senior manager or director level
- A strong grasp of political and industry landscapes
- Confidence liaising with senior execs and journalists alike
- Track record of producing high-impact campaigns
- Commercial awareness and leadership presence
What’s on offer:
- Award-winning client portfolio and strategic influence
- Brilliant benefits including wellbeing grants, bonus holiday leave, flexible hours, career coaching, and much more
- A values-driven team and culture that champions purpose and progression
This is a great role for a commercially savvy comms leader with a sharp news sense and deep B2B experience. Apply now to take the next step in your PR career.
Public Relations Account Director (, , United Kingdom) employer: Digital Waffle
Contact Detail:
Digital Waffle Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Public Relations Account Director (, , United Kingdom)
✨Tip Number 1
Network with professionals in the PR industry, especially those who have experience in B2B and corporate communications. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends.
✨Tip Number 2
Stay updated on current affairs and industry news, particularly in the energy and infrastructure sectors. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your understanding of the landscape.
✨Tip Number 3
Prepare to discuss specific campaigns you've led that resulted in high-impact media coverage. Be ready to share metrics and outcomes that showcase your ability to drive results and manage client relationships effectively.
✨Tip Number 4
Familiarise yourself with the agency's values and recent projects. Tailor your discussions to reflect how your experience aligns with their mission and how you can contribute to their award-winning portfolio.
We think you need these skills to ace Public Relations Account Director (, , United Kingdom)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your agency-side experience and showcases your leadership skills. Emphasise your track record in producing high-impact campaigns and your ability to liaise with senior executives and journalists.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of the political and industry landscapes relevant to the role. Use specific examples from your past experiences to illustrate how you can deliver standout results across national and trade media.
Showcase Your Strategic Thinking: When writing your application, highlight your ability to shape client strategy and oversee campaigns. Discuss how you have advised C-suite stakeholders in the past and how you plan to do so in this role.
Proofread and Edit: Before submitting your application, take the time to proofread and edit your documents. Ensure there are no grammatical errors or typos, as attention to detail is crucial in PR roles.
How to prepare for a job interview at Digital Waffle
✨Showcase Your Leadership Skills
As a PR Account Director, you'll be expected to lead and inspire your team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed teams in the past.
✨Demonstrate Industry Knowledge
Familiarise yourself with the latest trends and challenges in the energy, infrastructure, and regulated sectors. Being able to speak knowledgeably about these areas will impress your interviewers and show that you're well-prepared.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, such as managing a crisis or developing a campaign for a new policy. Think through your responses in advance, using the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Engage with C-Suite Communication
Since the role involves liaising with senior executives, practice articulating complex ideas clearly and concisely. Prepare to discuss how you've effectively communicated with high-level stakeholders in previous roles.
