Graduate Digital Marketing Scheme

Digital Marketing Graduate (PPC Executive) Groupe SEB is the world reference in Small Domestic Appliances (SDA), with 11 products sold worldwide every second, 350 million products sold every year and a global turnover of €8 billion in 2023. As a group, we are present in more than 150 countries, represented by more than 35 brands (Tefal, Krups & Rowenta, to name a few) and 1,200 retail stores worldwide. In the UK, we operate under the brand of Tefal, a UK brand leader in Cookware with a presence in Electrical Cooking & Food Preparation, Linen Care and Floorcare. As Tefal, we are a well-known brand with a strong product portfolio and have a partnership with world renown chef, Jamie Oliver and other brand collaborations with the likes of Nespresso. Our modern office, located in the scenic Ditton Park in Datchet, offers a state of the art and modern facilities. The team are at the forefront of digital transformation efforts, implementing innovative strategies to enhance customer experience and drive online sales. Key Responsibilities as a Digital Marketing Graduate at Groupe SEB: Collaborating with the wider team on managing key performance media channels, focusing on paid search, Google shopping, and partnerships. Briefing our media agency on upcoming campaigns, providing direction on strategy, budgets, promotions, creatives, and focuses. Collecting and analysing platform data to monitor ROAS/other KPI performance, bringing strategic insights and providing recommendations for future campaign planning, campaign improvements, tests, and to increase media efficiencies. Providing detailed in-flight and post-campaign analysis to deliver understanding of campaign performance and recommendations for future improvements. Writing copy aligned to value props and defining keywords to focus on for our search campaigns. Supporting the research and testing of new media channels/tactics with a view to propose integrations into the wider performance media strategy. Engaging closely with the wider D2C team on all aspects of running a D2C business – campaign ideation, commercial planning, ROAS forecasting, risk assessment, etc. Engaging with the European corporate marketing teams for reporting, best practice sharing, and influencing on media projects. Qualifications and Skills required as a Digital Marketing Graduate at Groupe SEB: You are analytical and able to draw conclusions from data to take corrective action. You will have some demonstrable experience in a professional setting managing PPC campaigns (placement, internship, previous role etc) or be able to demonstrate a strong interest in Digital Marketing. You must possess a bachelor\’s degree or equivalent. You will be able to prioritise and manage multiple projects. You must be highly IT literate and able to demonstrate competent use of Microsoft Office packages, especially Excel. Overview on package – Digital Marketing Graduate – Groupe SEB: Working Monday to Friday. Hybrid working, 3 days in the office and 2 days from home. Opportunity to earn a yearly performance bonus. A modern office environment with the option to work in open areas. Fun and team building activities within the building – Pool and Table Tennis. On site-gym that is accessible 24/7. Discounted lunches (we provide a weekly allowance). On-site parking and a free bus service from Datchet and Slough station. Dental and Private Health care options.