At a Glance
- Tasks: Lead marketing and business development strategies for key legal practice areas.
- Company: Join a prestigious law firm in London with a strong reputation.
- Benefits: Enjoy a competitive salary, hybrid working, and professional development opportunities.
- Why this job: Make a significant impact while collaborating with senior stakeholders in a dynamic environment.
- Qualifications: Experience in senior marketing or BD roles within law or professional services is essential.
- Other info: This role offers autonomy and the chance to mentor junior team members.
An exciting opportunity has arisen for a Senior Marketing & Business Development Manager to join a highly respected law firm based in London. This pivotal role offers the chance to work closely with the Head of Business Development and take strategic ownership of marketing and BD initiatives across multiple key practice groups: Corporate, Real Estate & Construction, Intellectual Property, Charities, and Banking & Finance.
This is a senior-level position ideal for an experienced BD professional looking to make a significant impact across a broad portfolio of practice areas. You will be responsible for leading strategic BD plans, driving client development initiatives, managing key campaigns, and enhancing the firm’s brand visibility in a highly competitive market.
Key Responsibilities- Develop and deliver tailored BD and marketing strategies for multiple high-performing practice groups
- Act as a trusted advisor to partners and senior stakeholders, driving revenue growth and client engagement
- Lead the preparation of complex pitches, proposals, and capability statements
- Identify cross-selling and client development opportunities across practice areas
- Manage major marketing campaigns, events, and thought leadership projects
- Oversee market research and competitive analysis to support strategic planning
- Collaborate with the communications, digital, and events teams to ensure cohesive messaging
- Proven experience in a senior marketing and/or BD role within a law firm or professional services environment
- Strong understanding of the legal sector, particularly across corporate, real estate, or finance-related practice areas
- Excellent communication and relationship-building skills, with the gravitas to influence at partner level
- Highly organised with strong project management capabilities
- Strategic thinker with a hands-on approach and commercial mindset
- Experience managing and mentoring junior team members is a plus
- Competitive salary up to 95,000 + benefits
- Flexible hybrid working model
- High level of autonomy and partner engagement
- Opportunity to work on diverse, high-impact projects across key practice groups
- Supportive leadership and collaborative team environment
- Strong emphasis on professional development and career progression
If you’re a confident, strategic BD professional ready to take on a broad and influential role in a leading law firm, please do apply as soon as possible.
Senior Marketing & BD Manager - Global Law Firm employer: Morgan McKinley (London)
Contact Detail:
Morgan McKinley (London) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing & BD Manager - Global Law Firm
✨Tip Number 1
Network strategically within the legal sector. Attend industry events, webinars, and conferences where you can meet professionals from law firms. Building relationships with key players can give you insights into the firm’s culture and needs, making you a more attractive candidate.
✨Tip Number 2
Familiarise yourself with the specific practice areas mentioned in the job description. Research recent trends and challenges in Corporate, Real Estate, and Banking & Finance sectors. This knowledge will help you demonstrate your understanding of the market during interviews.
✨Tip Number 3
Prepare to discuss your previous successes in business development and marketing. Have specific examples ready that showcase your ability to drive revenue growth and client engagement, as these are crucial for the role.
✨Tip Number 4
Showcase your leadership skills by discussing any experience you have in mentoring or managing teams. Highlight how you’ve successfully led projects or initiatives, as this will resonate well with the firm’s emphasis on collaboration and team dynamics.
We think you need these skills to ace Senior Marketing & BD Manager - Global Law Firm
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and business development within the legal sector. Focus on achievements that demonstrate your ability to drive revenue growth and client engagement.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the law firm's practice areas. Emphasise your strategic thinking and project management skills, and explain how you can contribute to their marketing initiatives.
Highlight Relevant Skills: In your application, clearly outline your communication and relationship-building skills. Provide examples of how you've influenced senior stakeholders and led successful campaigns in previous roles.
Showcase Leadership Experience: If you have experience managing or mentoring junior team members, make sure to include this in your application. Highlight any specific projects where you demonstrated leadership and collaboration.
How to prepare for a job interview at Morgan McKinley (London)
✨Understand the Legal Sector
Make sure to brush up on your knowledge of the legal sector, especially in areas like corporate, real estate, and finance. Being able to discuss current trends and challenges in these fields will show that you are well-prepared and genuinely interested in the role.
✨Demonstrate Strategic Thinking
Prepare examples of how you've developed and implemented successful marketing and business development strategies in the past. Highlight your ability to think strategically and how your initiatives have driven revenue growth or client engagement.
✨Showcase Your Communication Skills
Since this role involves influencing partners and senior stakeholders, practice articulating your thoughts clearly and confidently. Be ready to discuss how you've built relationships and communicated effectively in previous roles.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific situations, such as leading a complex pitch or managing a major marketing campaign. Think through your approach and be ready to explain your thought process and decision-making.