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- Tasks: Manage Amazon PPC campaigns, optimise performance, and drive sales across multiple regions.
- Company: Join a leading global sporting goods company with a passion for innovation.
- Benefits: Enjoy flexible working options and a vibrant team culture.
- Why this job: Be part of a dynamic team that shapes advertising strategies and boosts market presence.
- Qualifications: Experience in Amazon Advertising and eCommerce is essential; strong analytical skills are a must.
- Other info: Stay ahead of industry trends and collaborate with creative teams to enhance brand visibility.
Our client is a leading sporting goods company with offices around the globe. The Amazon PPC Manager will manage advertising campaigns on Amazon, using relevant keywords, products and creatives and ongoing performance optimisation to deliver on the advertising strategy. The role will be responsible for driving market share on Amazon whilst maintaining return on investment. Working closely with the Amazon and DTC teams, the Amazon PPC Manager will increase sales via Amazon and align cross-channel strategy with the DTC team.
Key responsibilities:
- In collaboration with the Acquisition Lead, develop and execute the Amazon Advertising strategy
- Manage Amazon Advertising across multiple regions and brands, ensuring high visibility for key products whilst maintaining ROAS
- Day-to-day campaign optimisation including budget allocation, keyword strategy, bid management, product selection, creative optimisation and performance analysis
- Collaborate with the Amazon Marketplace Managers to define an advertising focus by region, jointly driving sales for each region
- Align keyword strategy, product focus and creative with the DTC team to deliver on a consistent cross-channel strategy
- Work closely with the design team to develop highly relevant creatives in-line with brand guidelines
- Track KPIs on a regular basis and own weekly and monthly reporting for Amazon Advertising and Amazon performance overall as part of the weekly trading meeting
- Select and manage an Amazon bidding software to facilitate better management and reporting across campaigns
- Stay up to date with latest developments and innovations in the Amazon Advertising space and regularly share with the team
Skills and experience:
- Demonstrable experience in Amazon Advertising and PPC campaigns
- Proven track record in managing multiple brands and regions, at a scaled-up budget
- Experience in an eCommerce business with a sizable product range
- Proficiency in Amazon's advertising tools and third-party management tools
- Strong commercial skills and focus on delivering KPIs
- Analytical mindset with the ability to make data-driven decisions
- Excellent communication and presentation skills
- Comfortable to work in a dynamic and fast-paced environment
Contact Detail:
Comoro Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ppc Manager
✨Tip Number 1
Familiarise yourself with Amazon's advertising tools and features. Understanding how to effectively use these tools will not only help you in interviews but also demonstrate your proactive approach to mastering the role.
✨Tip Number 2
Stay updated on the latest trends and changes in Amazon Advertising. Being knowledgeable about recent developments can give you an edge during discussions with the hiring team, showcasing your commitment to continuous learning.
✨Tip Number 3
Network with professionals in the eCommerce and PPC space. Engaging with others in the industry can provide valuable insights and potentially lead to referrals, increasing your chances of landing the job.
✨Tip Number 4
Prepare to discuss specific examples of your past successes in managing PPC campaigns. Highlighting measurable outcomes from previous roles can illustrate your capability and fit for the Amazon PPC Manager position.
We think you need these skills to ace Ppc Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Amazon Advertising and PPC campaigns. Use specific examples of past successes, particularly in managing multiple brands and regions.
Craft a Compelling Cover Letter: In your cover letter, emphasise your analytical mindset and ability to make data-driven decisions. Mention how your skills align with the responsibilities outlined in the job description, such as campaign optimisation and collaboration with teams.
Showcase Relevant Skills: Clearly list your proficiency in Amazon's advertising tools and any third-party management tools you have used. Highlight your commercial skills and focus on delivering KPIs, as these are crucial for the role.
Research the Company: Familiarise yourself with the sporting goods company and its products. Understanding their brand and market position will help you tailor your application and demonstrate your enthusiasm for the role.
How to prepare for a job interview at Comoro
✨Know Your Amazon Advertising Inside Out
Make sure you have a solid understanding of Amazon's advertising tools and PPC strategies. Familiarise yourself with the latest trends and innovations in the space, as this will show your potential employer that you're proactive and knowledgeable.
✨Demonstrate Your Analytical Skills
Prepare to discuss how you've used data to drive decisions in past roles. Be ready to share specific examples of how you've optimised campaigns based on performance metrics, as this is crucial for the role.
✨Showcase Your Collaboration Experience
Since the role involves working closely with various teams, be prepared to talk about your experience collaborating with design, DTC, and acquisition teams. Highlight any successful projects where teamwork led to improved results.
✨Prepare Questions About Their Strategy
Have insightful questions ready about the company's current Amazon advertising strategy and how they measure success. This shows your genuine interest in the role and helps you understand their expectations better.
