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- Tasks: Manage and optimise Amazon PPC campaigns to boost sales and market share.
- Company: Join a leading global sporting goods company with a dynamic work culture.
- Benefits: Enjoy flexible working options and exciting corporate perks.
- Why this job: Be part of a fast-paced team driving innovation in eCommerce and advertising.
- Qualifications: Experience in Amazon Advertising and PPC campaigns is essential.
- Other info: Stay ahead of trends in Amazon Advertising and collaborate with creative teams.
Our client is a leading sporting goods company with offices around the globe. The Amazon PPC Manager will manage advertising campaigns on Amazon, using relevant keywords, products and creatives and ongoing performance optimisation to deliver on the advertising strategy. The role will be responsible for driving market share on Amazon whilst maintaining return on investment. Working closely with the Amazon and DTC teams, the Amazon PPC Manager will increase sales via Amazon and align cross-channel strategy with the DTC team.
Key responsibilities:
- In collaboration with the Acquisition Lead, develop and execute the Amazon Advertising strategy
- Manage Amazon Advertising across multiple regions and brands, ensuring high visibility for key products whilst maintaining ROAS
- Day-to-day campaign optimisation including budget allocation, keyword strategy, bid management, product selection, creative optimisation and performance analysis
- Collaborate with the Amazon Marketplace Managers to define an advertising focus by region, jointly driving sales for each region
- Align keyword strategy, product focus and creative with the DTC team to deliver on a consistent cross-channel strategy
- Work closely with the design team to develop highly relevant creatives in-line with brand guidelines
- Track KPIs on a regular basis and own weekly and monthly reporting for Amazon Advertising and Amazon performance overall as part of the weekly trading meeting
- Select and manage an Amazon bidding software to facilitate better management and reporting across campaigns
- Stay up to date with latest developments and innovations in the Amazon Advertising space and regularly share with the team
Skills and experience:
- Demonstrable experience in Amazon Advertising and PPC campaigns
- Proven track record in managing multiple brands and regions, at a scaled-up budget
- Experience in an eCommerce business with a sizable product range
- Proficiency in Amazon's advertising tools and third-party management tools
- Strong commercial skills and focus on delivering KPIs
- Analytical mindset with the ability to make data-driven decisions
- Excellent communication and presentation skills
- Comfortable to work in a dynamic and fast-paced environment
Ppc Manager employer: Comoro
Contact Detail:
Comoro Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ppc Manager
✨Tip Number 1
Familiarise yourself with Amazon's advertising tools and features. Understanding how to effectively use these tools will not only help you in your role but also demonstrate your commitment and expertise during the interview process.
✨Tip Number 2
Stay updated on the latest trends and changes in Amazon Advertising. This knowledge can give you an edge in discussions with the hiring team, showing that you're proactive and passionate about the industry.
✨Tip Number 3
Network with professionals in the eCommerce and PPC space. Engaging with others in the field can provide insights and potentially lead to referrals, which can significantly boost your chances of landing the job.
✨Tip Number 4
Prepare to discuss specific campaigns you've managed in the past. Be ready to share your strategies, results, and what you learned from those experiences, as this will showcase your analytical mindset and ability to drive performance.
We think you need these skills to ace Ppc Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of the Amazon PPC Manager. Familiarise yourself with Amazon Advertising strategies and how they align with eCommerce goals.
Tailor Your CV: Highlight your experience in managing Amazon PPC campaigns and any relevant achievements. Use specific metrics to demonstrate your success, such as ROAS improvements or sales growth across regions.
Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about Amazon advertising and how your skills align with the company's needs. Mention your analytical mindset and ability to drive data-driven decisions.
Showcase Relevant Skills: Emphasise your proficiency in Amazon's advertising tools and any third-party management software you've used. Discuss your experience in collaborating with cross-functional teams, especially in eCommerce settings.
How to prepare for a job interview at Comoro
✨Know Your Amazon Advertising Inside Out
Make sure you have a solid understanding of Amazon's advertising tools and PPC strategies. Familiarise yourself with the latest trends and innovations in the space, as this will show your potential employer that you're proactive and knowledgeable.
✨Demonstrate Your Analytical Skills
Prepare to discuss how you've used data to drive decisions in past roles. Be ready to share specific examples of how you've optimised campaigns based on performance metrics, as this is crucial for the role.
✨Showcase Your Collaboration Experience
Since the role involves working closely with various teams, be prepared to talk about your experience collaborating with others. Highlight any successful projects where teamwork led to improved results, especially in cross-channel strategies.
✨Prepare Questions About Their Strategy
Have insightful questions ready about the company's current Amazon advertising strategy and how they measure success. This not only shows your interest in the role but also your strategic thinking and understanding of the industry.
