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- Tasks: Lead email marketing campaigns and optimise strategies to drive engagement and revenue.
- Company: Join Retail Insights, Northern Europe's top retail forum connecting 3,000 leaders annually.
- Benefits: Gain hands-on experience in a start-up with unlimited growth potential and valuable skills.
- Why this job: Be part of a dynamic team, work closely with CEOs, and make a real impact.
- Qualifications: Bachelor's or master's degree required; strong analytical and communication skills essential.
- Other info: Office-based role in London; remote work not available.
The predicted salary is between 43200 - 72000 £ per year.
Head of Email Marketing at Retail Insights
London, United Kingdom
Do you thrive in a fast-paced environment, where you gain a tremendous amount of responsibility? Do you want to be part of an exceptional entrepreneurial team with young, motivated and extremely driven people? And are you curious or passionate about marketing? If so, you might be our Head of Email Marketing.
About us
Retail Insights is Northern Europe’s leading retail forum. We are strengthening the retail ecosystem by building a platform for insights, inspiration, and networking, connecting more than 3,000 leaders yearly from more than 15 countries.
Retail Insights is part of United Media which focuses on building large scale industry media and conferences products in sectors such as insurance, HR, private equity, retail, etc. As of today, we have organically launched 8 media companies and acquired one.
What we offer you
As part of the Marketing team, you have the unique opportunity to be part of building and scaling a company. By providing you with the ownership of our content marketing, we want to constantly push you out of your comfort zone. You’ll be working out of our HQ in London and to ensure a never-ending growth curve, we provide you with:
- An opportunity to get operational experience in a start-up where both your work and the results are highly tangible and matter to the business
- A chance to work closely with the CEOs on our marketing execution
- Unlimited growth potential in our company – we strongly believe in and have a track record of promoting internally
- Invaluable transferable skills – boost your interpersonal, research, organisation, outreach and project management skills through experience and training.
Your Responsibilities
Your responsibilities will vary; however, some of them will be to:
- Manage email marketing campaigns, segmenting our databases, and maximising revenue opportunities from our CRM and customer database
- Copywrite and design (with help from our Graphic Designer) emails and email campaigns to drive focus towards our events (i.e. webinars and conferences)
- Continuously learn and improve future campaigns and strategies
- Acquire and activate reactive leads
- Coordinate with the Content and Sales team to ensure we reach the right target group
- Sell tickets and drive registrants by managing our marketing inbox
What we expect from you
You possess an unparalleled work ethic with a high sense of urgency. You have a relentless drive and desire to be the very best at what you do. You take ownership of everything you do, are proactive and follow through on commitments. Moreover, you’re humble and you share our passion for building and executing new businesses. Furthermore, we expect that you:
- Have acquired a bachelor’s or master\’s degree with outstanding results
- Have a UK work permit
- Possess exceptional analytical and problem-solving skills
- Are an excellent communicator in English, writing and verbally with exceptional attention to detail.
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Contact Detail:
Retail Insights Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Email Marketing at Retail Insights
✨Tip Number 1
Network with professionals in the marketing and retail sectors. Attend industry events, webinars, or local meetups to connect with potential colleagues or mentors who can provide insights into the role and company culture at Retail Insights.
✨Tip Number 2
Familiarise yourself with the latest trends in email marketing and CRM strategies. Being knowledgeable about current tools and techniques will not only help you stand out but also demonstrate your passion for the field during any discussions.
✨Tip Number 3
Prepare to discuss specific examples of successful email marketing campaigns you've managed in the past. Highlight your analytical skills by showcasing how you optimised these campaigns based on data-driven insights.
✨Tip Number 4
Research Retail Insights thoroughly. Understand their mission, values, and recent projects. This knowledge will allow you to tailor your conversations and show genuine interest in contributing to their goals.
We think you need these skills to ace Head of Email Marketing at Retail Insights
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Head of Email Marketing position. Tailor your application to highlight relevant experiences that align with these requirements.
Craft a Compelling CV: Your CV should clearly showcase your marketing experience, particularly in email campaigns. Use metrics to demonstrate your impact, such as increased open rates or revenue generated from previous campaigns.
Write a Strong Cover Letter: In your cover letter, express your passion for marketing and your desire to work in a fast-paced environment. Highlight specific achievements in email marketing and how they relate to the goals of Retail Insights.
Proofread Your Application: Ensure that your application is free from spelling and grammatical errors. Attention to detail is crucial for this role, so take the time to review your documents thoroughly before submitting.
How to prepare for a job interview at Retail Insights
✨Show Your Passion for Marketing
Retail Insights is looking for someone who is genuinely passionate about marketing. Be prepared to discuss your favourite marketing campaigns and what excites you about email marketing specifically. This will demonstrate your enthusiasm and fit for the role.
✨Highlight Your Analytical Skills
As the Head of Email Marketing, you'll need exceptional analytical skills. Prepare examples of how you've used data to optimise campaigns in the past. Discuss specific metrics you tracked and how they influenced your strategies.
✨Demonstrate Ownership and Proactivity
The company values individuals who take ownership of their work. Share instances where you took initiative in previous roles, whether it was launching a new campaign or improving an existing process. This will show that you're ready to take on responsibility.
✨Prepare for Team Collaboration Questions
You'll be coordinating with various teams, so expect questions about teamwork. Think of examples where you've successfully collaborated with others, particularly in a marketing context. Highlight your communication skills and how you ensure everyone is aligned.
