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- Tasks: Create and execute trade marketing strategies to drive sales growth.
- Company: Join a leading company in personal care product manufacturing and retail.
- Benefits: Enjoy a 10% annual bonus, health plan, and flexible working options.
- Why this job: Be part of a dynamic team that values innovation and collaboration.
- Qualifications: Experience in Trade Marketing, strong analytical skills, and proficiency in Microsoft Office.
- Other info: Office-based with one day a week working from home.
The predicted salary is between 36000 - 60000 £ per year.
This range is provided by Star Recruits (UK). Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range We\’re looking for a Trade and Shopper Marketing Manager . You will create and execute trade marketing strategies and plans within defined budgets and timelines, driving sales growth. Key Responsibilities: Collaborate with the Account Manager, Brand Manager, and team members to develop trade marketing strategies that align with brand objectives. Analyse the relevant product category to identify growth opportunities. Assess past and current competitor activities to identify gaps and provide insights. Develop, execute, and monitor trade marketing plans, ensuring alignment with brand goals. Partnering with National Account Managers to craft tailored strategies. Designing and producing marketing materials for retail customers. Monitoring and managing budgets in collaboration with clients and trade channels. Support sales teams by: Delivering brand updates. Representing brand expertise during customer meetings. Utilise market data to provide actionable insights for enhancing brand performance with major retailers and trade channels. Perform additional duties as required to support the role. Experience and Skills Required: Recent and relevant experience in Trade Marketing, preferably within the consumer goods sector. Familiarity with grocery and/or pharmacy trade sectors is an advantage. Strong commercial and financial acumen for forecasting, planning, and presenting. Proficient in Microsoft Excel for data analysis and financial reporting. Skilled in Microsoft PowerPoint to create professional presentations. Competent in Microsoft Word for drafting documents and meeting minutes. Ability to use internal databases for reporting and presentations. Exceptional communication skills with the ability to engage effectively at all levels, including senior leadership. Self-motivated and able to work independently. Attention to detail to ensure work quality and professionalism. The Package: 10% annual bonus Incredible career opportunities Office-based with 1 day a week at home Pension Health plan Death in service Many other great perks If this sounds like a role well suited to your experience, please apply and we will be in touch to discuss your application. Seniority level Mid-Senior level Employment type Full-time Job function Marketing, Strategy/Planning, and General Business Industries Personal Care Product Manufacturing, Retail Health and Personal Care Products, and Retail #J-18808-Ljbffr
Contact Detail:
Star Recruits (UK) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Shopper Marketing Manager
✨Tip Number 1
Network with professionals in the trade marketing field, especially those who have experience in the consumer goods sector. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends and strategies.
✨Tip Number 2
Familiarise yourself with the grocery and pharmacy trade sectors by researching key players and current market dynamics. This knowledge will help you speak confidently about the industry during interviews and demonstrate your commitment to the role.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully developed and executed trade marketing strategies in the past. Highlight your ability to analyse market data and provide actionable insights that have driven sales growth.
✨Tip Number 4
Showcase your proficiency in Microsoft Excel and PowerPoint by preparing a mock presentation or analysis relevant to the role. This will not only demonstrate your skills but also give you a chance to practice articulating your ideas clearly.
We think you need these skills to ace Shopper Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in trade marketing, especially within the consumer goods sector. Use specific examples that demonstrate your ability to develop and execute marketing strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and how your skills align with the responsibilities outlined. Mention your experience with grocery or pharmacy sectors if applicable, and express your enthusiasm for the position.
Highlight Key Skills: In your application, emphasise your proficiency in Microsoft Excel, PowerPoint, and Word. Provide examples of how you've used these tools for data analysis, presentations, and documentation in previous roles.
Showcase Communication Skills: Demonstrate your exceptional communication skills by providing examples of how you've effectively engaged with various stakeholders, including senior leadership. This could be through successful presentations or collaborative projects.
How to prepare for a job interview at Star Recruits (UK)
✨Know Your Trade Marketing Strategies
Make sure you understand the key trade marketing strategies relevant to the consumer goods sector. Be prepared to discuss how you've successfully executed similar strategies in the past and how they align with the brand objectives of the company.
✨Analyse Competitor Activities
Demonstrate your ability to assess competitor activities by bringing examples of how you've identified gaps in the market. This shows that you can provide actionable insights that will enhance brand performance.
✨Showcase Your Data Skills
Since proficiency in Microsoft Excel is crucial for this role, be ready to discuss your experience with data analysis and financial reporting. You might even want to prepare a brief example of how you've used data to drive marketing decisions.
✨Engage with Effective Communication
Exceptional communication skills are essential for this position. Practice articulating your thoughts clearly and confidently, especially when discussing how you would represent brand expertise during customer meetings.
